🗣️ UPCOMING KEYNOTE: Are you attending the DMWF 24 conference in London? Be sure to check out the keynote: "Unlocking Fresh Consumer Insights in Marketing with Generative AI", presented by Market Logic's CIPO and co-founder Olaf Lenzmann: Date: Tuesday, 25th June 2024 Time: 11:40AM Location: Data, CRM & Insights Stage - proudly sponsored by Market Logic Software What we'll cover in this session: Generative AI is already being deployed across business types and functions. But when looking at how to break down information silos and deliver usable consumer insights to your marketing team, can AI tools be the answer? Key takeaways: - Understanding the “AI for Insights” use case: how have AI can inject consumer insights + market research into your daily workflows - Best practices when deploying and integrating usage of new AI technologies across multiple business functions - Future outlook: How generative-AI technology will develop for the co-creation of research assets and business campaigns across functions We look forward to meeting you there! 👋 #DMWF #MarketingConferences #MarketingEvents #TechConference #MarketInsights
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You've heard of AI, but have you heard of IA (Integrated Analytics)?💻 In a data-driven world, the use of Integrated Analytics serves as a strong tool, promoting decision-making and business growth. A recent article posted by Bold BI sheds light on how this approach empowers organizations to collect and strategically utilize data from different places for comprehensive understanding. Why Should You Care? - Make Smarter Decisions: Imagine having all your data—sales, customer service, marketing—all talking to each other. Integrated Analytics breaks down the silos, offering clear insights that help steer your business in the right direction. - Know Your Customers Better: This approach lets you dive deep into what your customers really want, helping you tailor your offerings. Utilize data from different customer interactions to create personalized experiences for your customers, boosting loyalty. - Boost Efficiency & Save Costs: Find and fix bottlenecks easily, making your business run smoother, more productively and more cost-effectively. - Stay Ahead of the Curve: With a comprehensive view of your market and trends, you’ll be one step ahead of the competition. IA has the potential of bringing the clarity and connectivity that you might be craving in your work. Dive into the transformative power of Integrated Analytics at our next Martechify forum on April 19th, at 11 AM. RSVP for the event here: https://bit.ly/3ITVGhP #IntegratedAnalytics #MarketingInsights #Innovation #DigitalMarketing #Strategy #MarketingTips
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You've heard of AI, but have you heard of IA (Integrated Analytics)?💻 In a data-driven world, the use of Integrated Analytics serves as a strong tool, promoting decision-making and business growth. A recent article posted by Bold BI sheds light on how this approach empowers organizations to collect and strategically utilize data from different places for comprehensive understanding. Why Should You Care? - Make Smarter Decisions: Imagine having all your data—sales, customer service, marketing—all talking to each other. Integrated Analytics breaks down the silos, offering clear insights that help steer your business in the right direction. - Know Your Customers Better: This approach lets you dive deep into what your customers really want, helping you tailor your offerings. Utilize data from different customer interactions to create personalized experiences for your customers, boosting loyalty. - Boost Efficiency & Save Costs: Find and fix bottlenecks easily, making your business run smoother, more productively and more cost-effectively. - Stay Ahead of the Curve: With a comprehensive view of your market and trends, you’ll be one step ahead of the competition. IA has the potential of bringing the clarity and connectivity that you might be craving in your work. Dive into the transformative power of Integrated Analytics at our next Martechify forum on April 19th, at 11 AM. RSVP for the event here: https://bit.ly/43GlSFW #IntegratedAnalytics #MarketingInsights #Innovation #DigitalMarketing #Strategy #MarketingTips
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Former CMO | Helping Businesses Thrive: Transforming Customer Journeys, Enhancing Marketing Performance, and Elevating Employee/Customer and Client Engagements
Large organizations struggle with siloed data insights. Integrated analytics not only improves engagements and ROI, it drives better a better customer experience. I'm looking forward to this discussion. Details below ⬇
You've heard of AI, but have you heard of IA (Integrated Analytics)?💻 In a data-driven world, the use of Integrated Analytics serves as a strong tool, promoting decision-making and business growth. A recent article posted by Bold BI sheds light on how this approach empowers organizations to collect and strategically utilize data from different places for comprehensive understanding. Why Should You Care? - Make Smarter Decisions: Imagine having all your data—sales, customer service, marketing—all talking to each other. Integrated Analytics breaks down the silos, offering clear insights that help steer your business in the right direction. - Know Your Customers Better: This approach lets you dive deep into what your customers really want, helping you tailor your offerings. Utilize data from different customer interactions to create personalized experiences for your customers, boosting loyalty. - Boost Efficiency & Save Costs: Find and fix bottlenecks easily, making your business run smoother, more productively and more cost-effectively. - Stay Ahead of the Curve: With a comprehensive view of your market and trends, you’ll be one step ahead of the competition. IA has the potential of bringing the clarity and connectivity that you might be craving in your work. Dive into the transformative power of Integrated Analytics at our next Martechify forum on April 19th, at 11 AM. RSVP for the event here: https://bit.ly/43GlSFW #IntegratedAnalytics #MarketingInsights #Innovation #DigitalMarketing #Strategy #MarketingTips
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Large organizations struggle with siloed data insights. Integrated analytics not only improves engagements and ROI, it drives better a better customer experience. I'm looking forward to this discussion. Details below ⬇
You've heard of AI, but have you heard of IA (Integrated Analytics)?💻 In a data-driven world, the use of Integrated Analytics serves as a strong tool, promoting decision-making and business growth. A recent article posted by Bold BI sheds light on how this approach empowers organizations to collect and strategically utilize data from different places for comprehensive understanding. Why Should You Care? - Make Smarter Decisions: Imagine having all your data—sales, customer service, marketing—all talking to each other. Integrated Analytics breaks down the silos, offering clear insights that help steer your business in the right direction. - Know Your Customers Better: This approach lets you dive deep into what your customers really want, helping you tailor your offerings. Utilize data from different customer interactions to create personalized experiences for your customers, boosting loyalty. - Boost Efficiency & Save Costs: Find and fix bottlenecks easily, making your business run smoother, more productively and more cost-effectively. - Stay Ahead of the Curve: With a comprehensive view of your market and trends, you’ll be one step ahead of the competition. IA has the potential of bringing the clarity and connectivity that you might be craving in your work. Dive into the transformative power of Integrated Analytics at our next Martechify forum on April 19th, at 11 AM. RSVP for the event here: https://bit.ly/43GlSFW #IntegratedAnalytics #MarketingInsights #Innovation #DigitalMarketing #Strategy #MarketingTips
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If you weren’t to attend MarTech Nordic, you missed out on a fantastic presentation from Luxid on how to unlock revenue growth with AI-powered insights. But don’t worry; you can now watch the full presentation video at your leisure. Luxid’s Head of Sales & Marketing Technology, Henrik Lagercrantz, looked at how marketing teams can best take advantage of AI to generate consumer insights that can drive competitive advantage. In his presentation, Henrik looked at how tech advancements are now helping marketers to drive growth. He explained what data management capabilities need to be in place to leverage these opportunities and looked at best practices in this area. He took the audience through the categories of the latest technological advancements and how organizations use these tools to deliver critical insights from large data sets. And to make this as practical as possible for marketers, he walked everybody through the key implications for resources, teams, and competencies. You can watch the video of Henrik’s presentation here: https://hubs.ly/Q0264Sv90, and to talk to an expert at Luxid about how AI can unlock growth opportunities for your business, get in touch here: https://hubs.ly/Q0264Rkl0 #AI #data #digitalmarketing #artificialintelligence #datascience
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Unlock Business Growth with HubSpot-Powered Digital Experiences. At hermitcrabs, we Transform User Journeys and Empower Marketing Teams with CRM Data Insights
Fresh insights from INBOUND by HubSpot & Dreamforce by Salesforce! The verdict? AI + DATA + CRM = The Future. At #hermitcrabs, we're staying true to our core: building transformative websites. Inspired by these conferences, our updated value proposition reads: "We turn your website into a pipeline generation machine, driven by HubSpot's Customer Platform and AI." To all fellow attendees and digital enthusiasts: What were your key takeaways? #Inbound2023 #Dreamforce2023 #AI #DigitalTransformation Our website: https://hermitcrabs.io/
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AI has already transformed traditional workflows for go-to-market teams, but how exactly is it enhancing Insightly? Hint: Smarter CRM = Stronger relationships. Join Insightly CEO Anthony Smith and Melinda Prescher for an exclusive product update webinar. Look forward to learning: ⮕ How Insightly is building AI into the platform ⮕ The impactful updates across Insightly's products ⮕ Featured use cases to help you grow your business Register today so you don't miss it: https://bit.ly/449qaGs
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#AI is not here to take away jobs from the marketing team BUT marketers do need to learn how to adapt. According to Keen's research, 86% of the 600+ full-time marketers at mid-size and enterprise companies surveyed say the ability to adapt to emerging technologies is a core competency for #marketing team members.💡 Check out our "Mastering Measurement: The CMO's Guide to Building High-Performing Marketing Teams in 2024" eBook which shares how high-performing teams are using technology to enhance their team's data analysis capabilities. https://bit.ly/3TG3utz #marketingstrategy #marketingmix #marketingdecisions #CMO
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I just led a webinar on this topic with our friends at The Partnering Group and Bush Brothers & Company. DM me and I'll send you a link to the video + deck.
#AI is not here to take away jobs from the marketing team BUT marketers do need to learn how to adapt. According to Keen's research, 86% of the 600+ full-time marketers at mid-size and enterprise companies surveyed say the ability to adapt to emerging technologies is a core competency for #marketing team members.💡 Check out our "Mastering Measurement: The CMO's Guide to Building High-Performing Marketing Teams in 2024" eBook which shares how high-performing teams are using technology to enhance their team's data analysis capabilities. https://bit.ly/3TG3utz #marketingstrategy #marketingmix #marketingdecisions #CMO
Mastering Measurement: Elevating Marketing Teams with Data & AI - A CMO’s Guide
https://keends.com
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Talks About - Digital Business Transformation, Software Solutions, Organisational Change, Business Efficiency, Sales, Scalability & Growth
Is your organisation data-driven? There is a direct link between high business performance and being a ‘data-driven enterprise,’ and data-driven companies are clearly outpacing their competitors in terms of profitability and customer engagement. We help our client organisations to use data to innovate, create new sources of revenue, reduce risks and make informed critical decisions through the use of AI and analytics. Data-driven enterprises are defined by optimisation, continuous improvement and an insights-driven culture. Download our guide, https://lnkd.in/eni7QpnW and get in touch with me if you'd like to discuss how working with us could benefit your company. 🙂 #Data #Analytics #Healthcare #Technology #DigitalTransformation #HousingAssociations
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