Well-structured tech stack ➕ clean data set 🟰 unique growth opportunities for advertisers Acceleration's newest webinar explores how marketers can strategically implement AI for greater media and marketing performance. Featuring a panel discussion moderated by Acceleration's Adam Alter with Google's Nadia Carta, EssenceMediacom's Johnny Won, and GroupM Nexus' Jim Kensicki, key takeaways include how to: • Develop an AI strategy anchored in business outcomes to drive short-term results & long-term value. • Build strong data and tech foundations that support connected & scalable AI use cases. • Leverage AI to prepare for cookie loss and to scale the impact of 1PD. • Extract maximum value from your existing data & tech investments and capitalize on the AI capabilities already at your fingertips Watch the full recording here: https://lnkd.in/gJPeUu6U
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Well-structured tech stack ➕ clean data set 🟰 unique growth opportunities for advertisers Acceleration's newest webinar explores how marketers can strategically implement AI for greater media and marketing performance. Featuring a panel discussion moderated by Acceleration's Adam Alter with Google's Nadia Carta, EssenceMediacom's Johnny Won, and GroupM Nexus' Jim Kensicki, key takeaways include how to: • Develop an AI strategy anchored in business outcomes to drive short-term results & long-term value. • Build strong data and tech foundations that support connected & scalable AI use cases. • Leverage AI to prepare for cookie loss and to scale the impact of 1PD. • Extract maximum value from your existing data & tech investments and capitalize on the AI capabilities already at your fingertips Watch the full recording here: https://lnkd.in/dn-xDxT2
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Senior Talent Acquisition @ GroupM | HR, Recruitment, Account Management | Salt of the earth type of person
Well-structured tech stack ➕ clean data set 🟰 unique growth opportunities for advertisers Acceleration's newest webinar explores how marketers can strategically implement AI for greater media and marketing performance. Featuring a panel discussion moderated by Acceleration's Adam Alter with Google's Nadia Carta, EssenceMediacom's Johnny Won, and GroupM Nexus' Jim Kensicki, key takeaways include how to: • Develop an AI strategy anchored in business outcomes to drive short-term results & long-term value. • Build strong data and tech foundations that support connected & scalable AI use cases. • Leverage AI to prepare for cookie loss and to scale the impact of 1PD. • Extract maximum value from your existing data & tech investments and capitalize on the AI capabilities already at your fingertips Watch the full recording here: https://lnkd.in/gqGmHtd9
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Well-structured tech stack ➕ clean data set 🟰 unique growth opportunities for advertisers Acceleration's newest webinar explores how marketers can strategically implement AI for greater media and marketing performance. ⚡️ Key takeaways: • Develop an AI strategy anchored in business outcomes to drive short-term results & long-term value. • Build strong data and tech foundations that support connected & scalable AI use cases. • Leverage AI to prepare for cookie loss and to scale the impact of 1PD. • Extract maximum value from your existing data & tech investments and capitalize on the AI capabilities already at your fingertips ▶️ Watch the full recording here: https://lnkd.in/gXDNWkbc
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The data problem isn't about volume; it's about vision. With the right strategy, your data can predict the future, setting you up for unparalleled success. ✴️ Here's a streamlined approach to transform data overload into a competitive advantage: -Embrace Low-Code/No-Code: Simplify data analysis. -Set Clear Goals: Identify what you aim to predict. Is it sales, customer behavior, or operational efficiency? -Leverage AI & Analytics: Use AI to uncover patterns and insights that predict future trends. -Integrate SEO, SGE, and UGE: These tools are not just for marketers. They offer deep insights into market dynamics and consumer behavior, enriching your predictive models. -Adopt a Predictive Mindset: Move from reactive to proactive. https://lnkd.in/g7nJftkh #DataInnovation #PredictiveAnalytics #FutureTrends #BusinessStrategy
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🤖 What, no coding required?? Sign-me up! 🙌 The "Data Shift Right" movement is revolutionizing how marketers interact with data, thanks to AI-driven analytics tools. These advancements allow for quicker insights, making data more accessible to non-technical marketers in more #NaturalLanguage and enabling faster, more informed decisions. 🔑 Key Benefits: -Ease of use: AI simplifies data tools for all. -Agile Marketing: Faster insights for better strategies. -Increased Autonomy: Marketers can directly harness data power. Let's leverage these tools for optimal customer engagement and ROI! 🔗 https://lnkd.in/g9a9J6hj #DataAnalytics #MarketingTrends #AI #MachineLearning #DataDrivenMarketing
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Join Keen Decision Systems CRO, Bradley Keefer, and Head of Product, Joshua Lucas, for the CPGmatters.com webinar on Wednesday, June 26th at 2PM EST as they unpack the ways #AI is transforming the marketing budgeting and planning process. 💡Deep dive into machine learning 💡The power of large language models 💡Where to focus AI efforts REGISTER HERE: ➡ https://lnkd.in/emmsB22p #CPGmarketing #marketingmix #marketingstrategy
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In the era of big data, AI is a game-changer for marketers. AI algorithms can process and analyse vast datasets in real time, extracting actionable insights that would be impossible for humans to discern at the same pace. These insights inform marketing strategies, allowing for data-driven decision-making. AI takes personalisation to the next level by considering a multitude of data points, from browsing history to social media activity. This hyper-personalisation ensures that marketing messages are not only relevant but also timely, increasing the likelihood of conversion. Have you included AI in your marketing and analytics processes? Read more about what it can do for you in our blog: https://lnkd.in/eGti8yJy #data #personalisation #analytics
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🙋♀️🙋♂️ Calling all marketers! Are you aware of the potential of AI insights to revolutionize your creative workflows and accelerate time to market? Integrating with generative AI insights can mean quicker idea generation, concept testing, and campaigns — all aligned with emerging trends. 🚀 AI can also accelerate your campaigns’ time to market by embedding a fast-moving flow of data into your workflows — increasing the volume at which you can create, test, and confidently adapt campaigns for the better. 📘👉 Want to know more about how you can boost your marketing strategy using AI? Download our whitepaper "How B2C marketers can harness fresh insights for best results" now: https://bit.ly/4bhMW0V. Don't miss the latest trends and marketing-focused use cases that outline the entire process — from campaign generation to reporting. #B2Cmarketing #Brandmarketing #AIforMarketers #MarketInsights #ConsumerInsights #DigitalMarketing
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Are you truly harnessing the power of Google Analytics for your small business? Google Analytics offers advanced Artificial Intelligence (AI) driven insights that can transform your decision-making process. By adopting these capabilities, you can gain a better understanding of your website traffic and user behavior, enabling you to optimize your online presence, enhance user experience, and actually drive conversions. Imagine the ability to forecast trends, uncover growth opportunities, and allocate resources effectively, all based on real-time data from your website. At Your AI Wizards, our expertise lies in helping you unlock the full potential of AI and Google Analytics, empowering you to make informed, data-driven decisions that will elevate your small business strategy. Schedule a complimentary consultation with us today, and let's explore how AI can transform your business's trajectory and set you on the path to success. #GoogleAnalytics #AIInsights #SmallBizGrowth #YourAIWizards
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Revolutionize your marketing game in 2024 with insights from Ryan Phelan! Uncover the secrets to success: AI mastery, data innovation at scale, and smart martech moves. Ryan's take on the top 3 lessons from 2023 is a goldmine for marketers looking to stay ahead. Read the full article and stay ahead of the curve! https://lnkd.in/g2_kdCTH #MarketingInnovation #2024GamePlan #2024Strategy
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