L'Oréal’s Post

I recently had the incredible opportunity to participate in the L'Oréal Brandstorm Challenge, an inspiring and innovative competition that pushes the boundaries of creativity and strategic thinking. The challenge was not only a testament to teamwork and perseverance but also a platform to harness our creativity towards solving real-world problems in the hair-care industry. Throughout this journey, I gained invaluable insights into the intricacies of brand innovation, digital marketing strategies, and sustainable solutions that align with L'Oréal's mission to create the beauty that moves the world. The experience of brainstorming ideas, collaborating with brilliant minds, and presenting our solutions to industry experts has been nothing short of transformative. Today, I am proud to share my Certificate of Participation in the L'Oréal Brandstorm Challenge. This achievement is not just a testament to my commitment but also a reminder of the endless possibilities when passion meets innovation. I want to extend my heartfelt gratitude to my team and everyone at L'Oréal for providing us with this platform to learn, grow, and challenge ourselves. This has inspired me to continue exploring innovative solutions with AI that can make a difference. #LorealBrandstorm2024 #Innovation #BeautyIndustry #DigitalMarketing #Sustainability #Teamwork #artificialintelligence

I'm happy to share that I'm taking part in this year's Brandstorm. Loreal is a company that contains a brand new universe. I had participated in the Ludi simulation before and learned a lot of information. I'm sure Brandstorm will add a lot to me. 32. Brandstorm is starting!!   The topics I want to focus on at this year's Brandstorm will be "E-Commerce of the Future" and "The New Point of Experience".   If you want to get more information about this subject, I leave the link below. brandstorm.loreal.com #BRANDSTORM2024

🚨 Unlocking -196 🍋🧊: Connecting with Gen Z (>18y/o) through Authenticity! 🚀💯 At LURE Media, we love to redefine the way brands connect with Gen Z (>18y/o), and our latest collaboration with BEAM SUNTORY on the launch of -196 is a testament to that commitment. The launch event 🎉 at the Prince Charles Club in Berlin, two weeks ago, was more than just a celebration — it was the culmination of strategic planning and creative collaboration aimed at capturing the hearts and minds of today's youth. ❤️🔥 From the moment guests stepped into the club, they were met with a tangible experience. Our events team pulled out all the stops to curate an unforgettable night, featuring the hottest chart rap acts and DJs in Germany, including the dynamic performances of SKI AGGU, MEG10, KEVEN BIPOLAR, and KIM SWIM. 🎤🎶 A Tokyo Style Conbini Store & picture wall, a ramen cart 🍜 & classic arcade games 🕹, and much more gave the event a unique Japanese vibe. And at the center of it all was -196 — BEAM SUNTORY’s vodka-shochu-premix. 🍋❄️ But the launch event was just the beginning. 🌄 We're taking a multi-faceted approach to introducing the brand to the German market. Our strategy is simple: merge Japanese intensity with German urban culture to create a brand that's authentic, relevant, and above all, irresistible to Gen Z (>18y/o). 🔥🎯 From handpicked influencer partnerships to social media engagement, every aspect of our campaign is designed to resonate with the young adult audience. As our founder David Incorvaia puts it, "We're not a typical event or social media agency. We're storytellers at heart, and every piece of content we create is carefully crafted to speak to the intersection of Japanese culture and German urban coolness — a space that's uniquely our own." 🌟 Join us as we continue to unlock the potential of -196 and connect with Gen Z (>18y/o) in meaningful and authentic ways. Find more about us and our work on the link below. 🙌 #minus196 #beamsuntory #launch #eventmarketing #genz #wearelure

🌟 Exciting Flashback to L'Oréal Brandstorm 2022! 🚀✨ Hey LinkedIn fam, As we dive into a new season of innovation and creativity, let's take a moment to reminisce about the incredible journey we had with the L'Oréal Brandstorm competition last year! 🌈💄 The enthusiasm and passion displayed by teams from around the globe were truly unmatched. From brainstorming sessions to late-night strategy meetings, every moment was a testament to the incredible talent within our community. L'Oréal Brandstorm brought together minds from diverse backgrounds, fostering collaboration on a global scale. It was awe-inspiring to witness the exchange of ideas, cultural insights, and the collective drive to redefine the future of beauty. The solutions and innovations presented were nothing short of groundbreaking. Teams showcased their ability to think outside the box, addressing challenges with a fresh perspective that left us all inspired. A huge shoutout to all the participants who poured their hearts into this competition! Your dedication and creativity have undoubtedly set the bar high for this year's Brandstorm participants. 🌟 Why L'Oréal Brandstorm: For those who might be wondering if they should take the plunge this year – ABSOLUTELY! L'Oréal Brandstorm isn't just a competition; it's a journey of self-discovery, collaboration, and a chance to leave an indelible mark on the beauty industry. Stay Tuned: If you missed out last year, don't worry! The anticipation is building for the next edition of L'Oréal Brandstorm, and I can't wait to see the brilliance that unfolds. Let's continue to embrace innovation, creativity, and the limitless possibilities that the L'Oréal Brandstorm competition brings! 💼🌟 #LorealBrandstorm #Innovation #Creativity #FutureOfBeauty #FlashbackFriday #CareerJourney #wiseracademy

Brands embracing Innovation is the wave of satisfying the ever-increasing consumer demands. • How do you achieve superior Business value? • How do you elevate (and protect) Brand value? • How do you orchestrate Innovation to to enhance brick and mortar commitment? Innovation magic isn't vaporware. It's grounded. Predictive. Roadmapped. And attainable. Raise your hand. Be bold. And re-capture market share.

Want to learn more about Brandstorm 2024? Here are quick insights to why and how you can join this year's competition: http://spr.ly/6042kuiPk #Brandstorm2024 #LOrealSAPMENA #SAPMENAStories #JoinMeAtLOreal

MarqVision proudly presents BEYOND23: Your Gateway to Asian Market Success 🌏 Join us for two inspiring days on November 15–16, where we will dive deep into navigating brand growth, influence, and intellectual property protection in Asia's dynamic marketplace. What can you expect? 🌐 Expert insights from executives at top Asian online marketplaces 🚀 Lessons from brands that have mastered the art of expansion in Asia 💡 Best practices for success in Asia from our very own MarqVision experts. Explore strategies to overcome the counterfeit challenges that often plague Asian marketplaces, safeguard your brand against counterfeiters, and uncover the secrets of successful fashion brand expansion in Asia through real-life case studies. Secure your spot now! Asia's potential is limitless, and BEYOND23 is your key to unlocking it. 👇🏻 REGISTER NOW: https://hubs.la/Q0262J7h0

[FSD Reflection] Explore The Beauty Tech Landscape with L'Oréal 💄✨ The beauty industry is always "on the move", driven by the evolving needs of our customers. Today's beauty lovers are all about that seamless, personalized, sustainable, and inclusive experience. And guess what? This demand has given rise to the incredible world of beauty tech! The global revenue for beauty tech skyrocketed to a whopping $3.8 billion USD in 2021, with a remarkable CAGR of 18.8% (Caliò and Şabanoğlu, 2022). As a beauty tech enthusiast (who devoted my final assignment essay to writing about beauty tech and L'Oréal), I was thrilled to listen to anh Chau Huynh - Talent Acquisition Manager at L'Oréal sharing about the beauty tech landscape and L'Oréal. ✨ What impressed me the most is  L'Oréal’s quote “Freedom to go beyond, that’s the beauty of  L'Oréal”. L'Oréal empowers employees (and candidates) to be completely themselves, take risks and create the unthinkable.  ✨ A small detail that inspired me a lot: Although L'Oréal focuses on the beauty industry from the very start, L'Oréal “chooses the battle” wisely to strive for better growth. L'Oréal chooses to “play” in the FMCG playground, competing with FMCG giants so that the company is not in its comfort zone and is always “fast-moving”. Listening to anh Chau Huynh’s sharings about L'Oréal, even though it was an online session, I can feel the enthusiasm and pride that he has when working at L'Oréal. It was so inspiring for young people like me. __________ Reference: Caliò, S. and Şabanoğlu, T. (2022). Statista DossierPlus: Beauty tech. [online] Statista. Available at: https://lnkd.in/gJfT_2ri [Accessed 17 Sep 2023]. __________ #FSD #FSDGEN4 #DigitalMarketing #Ecommerce #BeautyTech #Innovation

L'Oréal recently announced its new two key appointments for the global consumer products division. Adrien Koskas is appointed as general manager of L'Oréal's consumer products division and Manashi Guha appointed as managing director, CPD, for L'Oréal UK and Ireland. Speaking about his appointment, Koskas expressed, “I am thrilled to start my new role as CPD SAPMENA GM and excited to work with the talented and diverse teams in the region to create the future of beauty for all.” Meanwhile, Guha said, “It’s been an honor to lead an incredible team of passionate entrepreneurs in the set-up of SAPMENA. South Asia Pacific with the Middle East is leading the beauty revolution and consumer sophistication with diverse beauty ideals and a dynamic digital culture of on-demand, always-connected and hyper social; we can bring a lot to the rest of the world.” #global #appointment #marketingleader  ------- -[Conference] MARKETECH APAC's "What’s NEXT 2023: Marketing in Malaysia" will feature industry discussions from industry leaders from brands such as AEON, Astro, CelcomDigi, Gentari, Intercontinental, PropertyGuru, Secret Recipe, and Valiram on AI, customer experience, influencer marketing, digital advertising, among others. Learn more about how you can be part of the discussion here: https://bit.ly/47lsnQf -[Webinar] Hear from industry leaders from Accenture, Infobip, Cashrewards, and Radarr on how you can enhance customer interactions, streamline communication channels, and deliver personalised experiences. Register to our "CX Revolution: Leveraging AI Tech for Seamless Customer Experience" webinar Now: https://bit.ly/3OX9oE9