Litmus’ Post

Looking to improve your direct mail ROI? Make sure you're paying attention to these three things. 🎯 Analyze your data ➡️ Map out the customer journey 💌 Leverage multiple channels

Ever felt like Dwight? 😂 Let's face it, in the world of marketing, data is a secret weapon. Tired of navigating the customer marketing maze alone? Join the Customer Marketing Alliance community with the link below 👇 https://lnkd.in/djgMjTCa #cmalliance #customermarketing #customerdata

With our personalised automated direct mail magic, we tap into the enchantment of customer insights. Using customer data like a guiding compass, crafting personalised campaigns that speak directly to individual needs. Join us on this captivating journey where data-driven precision meets the tangible allure of direct mail. Let's cut through the digital clutter together and ignite conversions that transform. 🌟💌 www.paperplanes.co.uk #DirectMailMagic #PersonalisedEngagement #oneofakind

Unwrap the gift of zero-party data this holiday season. 🎁 From personalised holiday campaigns to improved customer loyalty, zero-party data is the gift that keeps on giving. Learn more in our latest blog: https://lnkd.in/e4haZ_4t 🎄🌟 #ZeroPartyData #marketing #Data

Customers are the most important part of a business. If you're looking to improve the customer experience, data analytics can help. This blog article covers more about how you can use data analytics to unlock the potential of your customer journey. #dataanalytics #customerjourney #customerexperience #cx #actian

Dealers can get 3x more VDPs views (than their peers) by personalizing their inventory-based follow-up emails. But you have to get the personalization part right. Here’s a few simple ones to get started: ✅ Use the recipient's name in the subject line and opening greeting. ✅ Segment your email list based on customer preferences. ✅ Tailor your message to each recipient's needs. ❌ Don't send blanket emails without considering interests. ❌ Avoid overusing generic language or templates. ❌ Don't rely solely on automated responses. Want a handful more? Check here → https://loom.ly/IhCyA3Q #salesEmail #emailmarketing #Personalizedemails #AutomotiveMarketing #autodealer #autodata #dealer data

There is a lot of negativity spreading round at the minute about Google and the effectiveness of growth mechanics. But that How much time, weight and emphasis are you placing on the customer you have already acquired as opposed to new ones? Personalisation is key to driving effective comms to existing customers. If you can do that you have a better chance at not just encouraging the next purchase but also increasing basket spend. Q4 is going to be a key time for sales so make sure you aren't neglecting any aspect of your customer journey #paperplanes #personalisation #google

📊 Live Today on Creds! New Analytics Tools! Community engagement is the key to business success. You need actionable insights to plan marketing and community tactics. Learn how our analytics dashboard adds value to your community growth. Start a free trial: https://lnkd.in/eg5D-ZGN

In the digital age, data is king, and email analytics offers a treasure trove of insights. By examining open rates, click-through rates, and response times, businesses can fine-tune their communication strategies and enhance customer interactions. Unlock the potential of email analytics to drive success! 💼📈 #EmailAnalytics #DataDrivenDecisions

Build a more data-driven #customerjourney using Customer Lifetime Value #dataanalytics. CLV can help you build more strategic campaigns, increase profit by informing spend, and help you to better engage customers at every touchpoint. Learn More https://bit.ly/3KfzjnP