Lev, a Cognizant Company’s Post

Lev is officially part of Cognizant's CX/CRM practice! This integration with Cognizant began in 2020 with the goal of building a powerhouse digital marketing consultancy, and the Lev team has been instrumental in driving value in this space. As the Lev brand transitions to the Cognizant brand, our combined strengths will offer a streamlined and comprehensive suite of services within the Salesforce ecosystem, alongside the other teams with the EPS Salesforce practice, and continue our legacy of delivering data-driven insights and personalized customer experiences at the highest level for our clients. As we move forward, be sure to follow Cognizant! We ‘Lev’ you. 💜 ➡️ 💙

In our latest podcast episode, hosts Tyler Williams, Laura Madden, and Jordan Kraus discuss the top marketing lessons they learned throughout 2023 and how you can apply these insights when crafting your 2024 marketing strategy. They share how you can build stronger relationships with customers by crafting seamless experiences with integrated data, a use-case mindset, and artificial intelligence. Find links to the full episode in the comments! 🎧

It can be tempting to adopt new technology quickly to ensure you aren’t left behind, but you could be setting yourself up for inefficiencies if you implement without a plan. 🤔 In this blog post, we discuss how you can build a solid data foundation for your AI models so you can use the technology to improve your brand experience. 💜

Uncover the truth behind digital transformation clichés and misconceptions. 💡 By breaking down these misconceptions, we pinpoint what’s typically involved in a marketer’s digital transformation and how it can enhance the customer experience. Learn more! 💜

Not your usual road trip playlist, but if you’re a marketer we know you never miss a chance to stay ahead of the trends, even if it's during your holiday travel. 🎧 That’s why we used this month’s edition of Marketer 2 Marketer to pull together some of our favorite Level Up podcast episodes covering everything from AI to holiday planning, plus podcasting insights directly from host Jordan Kraus. Check it out! 👾

Personalize, but don't make it creepy! 👻 Personalization can quickly cross the line of creepy vs compelling, and there are a lot of conflicting 'rules' to implementing a solid personalization strategy. In the spirit of Halloween, revisit our ebook for tactical tips on bringing your personalization strategy to life: https://bit.ly/3sgJAdL ✔️

Learn about the work we have accomplished alongside our customers through this collection of blogs, webinars, and podcasts: https://bit.ly/3BbXmRc 🏔️💜

For organizations, not having a complete view of the customer is one of the biggest obstacles to delivering exceptional personalized experiences.💡 Salesforce seeks to solve this problem with their newly announced Einstein 1 Platform, which natively integrates Einstein AI and Data Cloud together to create unified customer profiles. Here's what you need to know! 💥

Learn from our experts through the latest trending content, including blog posts, ebooks, and podcast episodes. ➡️ https://bit.ly/3Qcz6Fm ⭐️