We have been looking closely at how HCP access is shifting across Europe and the strategies winning companies are deploying. > European HCP Access is at 53%, back to pre-pandemic levels > HCP's are highly selective, often limiting engagement to the top 3 companies > Top companies are deploying connected strategies to overcome barriers and deliver value to the HCP For full details (including additional data and industry case studies on how to increase HCP engagement) check out my blog here: https://lnkd.in/eNbh8bMD Reach out if you want to discuss your HCP access and Engagement strategy 🖐 #veevabusinessconsulting
European HCP access is at 53% according to the latest Veeva Pulse Field Trends Report, but there is wide variation between the top European markets. Watch the video with Veeva Business Consulting’s Leonie Goddard to get the summary and then check out the blog for the full analysis and strategies to expand HCP access: https://lnkd.in/eNbh8bMD