Hot Take: Webflow is overhyped (Wordpress is still MVP) Now, before the Webflow fans come at me with pitchforks, hear me out! At Takeoff we work with both CMS's. I have no agenda here. But for 90% of our clients (growth-stage startups), WordPress is the clear winner. Why? Because the marketers I speak with every week have ONE primary concern: "We need the ability to easily add new sections to pages or build new landing pages without a developer" With Webflow: -you can do it but the backend UI can quickly overwhelm a non-technical marketer. -If you want to publish your new landing page but you are mid-editing a new blog post, you can't publish the landing page without also publishing that blog post that's not ready. -Since Webflow only has 2 user roles - you're either an "editor" and can change page text but can't make any layout changes OR a "designer" that can easily break the page experience with a few wrong clicks. In Wordpress: -you can drag'n'drop any of the 20 or so custom blocks we designed for you to build a new page. Each block has useful variants that can accommodate the content you're adding. -Impossible to break something or mess up the page design. -You can control which user has access to which sections of the website and publish only the pages you are ready to share. Are there situations when we recommend Webflow? Definitely... Typically either: -for an earlier stage startup with a marketing team of 1, considering they will barely be touching the website for a while. -a company that has someone with design and/or dev chops on their marketing team that's comfortable with the power to change everything that Webflow provides. But 9/10 times Wordpress takes the cake 🎂 and that's why our SaaS clients like ServiceTrade, Bluecore, and SupplierGateway prefer it. ----------👇 I'm the CMO at Takeoff and we believe “A company’s website should fuel its growth 🚀." ‘Follow’ me for insights into how we're helping SaaS brands grow. 🚀🚀🚀
Wordpress has been around the block and keeps evolving. It’s difficult to beat for all round flexibility and practicality. And there’s lots of guidance around.
Nicole B.
1mo
Having worked in the backend with both Webflow definitely has some perks but the publishing issue is what makes me prefer Wordpress for sure! It’s also trickier to preview things like posts before publishing. And you have limits to how many collections you can create depending on the tier you choose. Great discussion topic!
Kyle Pitocchelli - thoughts on this? 😏
Perfectly said 🚀 Lenny Rozental. WordPress, aside it’s large community of developers and rich resources for support, the flexibility and extendabily it offers with the help of an ocean of themes and plugins, with a blend of drag and drop and custom coding options, makes it the number 1 CMS of all time. Webflow is great, haven’t used it though. I admire it because even though it’s new, it seems to be rapidly growing and the flaws it has now won’t be the same in it’s coming updates. It’s accepted that even Wordpress wasn’t what it is now couple of years ago, yes. But, come on, let’s give the crown to WordPress because WordPress is undoubtedly, KING!
Ian Block
3w
Wordpress with elementor or divvy and you’re good to go.
WP is just a bit scrappier, isn’t it? For good and for ill. I love ‘em both btw
Marketing Lead @ Craftable | Content Marketing Expert | Hospitality Tech Enthusiast | They Ask, You Answer Evangelist
1wWould love your take on keeping Wordpress for the main company site and using Hubspot landing pages for lead forms.