🌈 As Pride month draws to a close, we've surveyed U.S. residents to gauge their awareness of and participation in Pride events. While awareness levels are relatively high, active participation and support still trail behind. As organizations, how can we more actively support Pride Month through increased awareness, participation, and official recognition in the workplace? Source 👉 Pride Month Study, Leger, 2024. #SurveyInsights #PrideMonth #MarketResearch #LGBT #2SLGBTQI+
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Our recent survey with New York Post uncovered opinions and perceptions regarding the pre-presidential debate. Viewer interest appears strong, with 50% of Americans indicating they will tune in to watch the upcoming debate. Discover all the insights here 👉 https://lnkd.in/eaAr3Wcz #PresidentialDebate #SurveyInsights #USPolitics
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Consumers increasingly shift purchasing behaviors, including how they care for their pets. What implications does this hold for pet brands offering pet food, accessories, and more? Adapt to these shifts in pet healthcare and consumer preferences with insights into CPG trends. Discover how our powerful IDEAvate360 tool can support you in building your next product 👉 https://lnkd.in/ewiSWxwt Stay tuned for more updates as we release our upcoming study! #CPG #Ideavate360 #Pets #ConsumerInsights
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Following the presidential debate between Joe Biden and Donald Trump on Thursday night, our team was commissioned by the New York Post to investigate Americans' perceptions and opinions on the candidates' debate performance. Over one-third of Americans (37%) reported watching the entire debate, with an additional 22% tuning in for some of it. Find out all the key highlights from the post-presidential debate here 👉 https://lnkd.in/ebaKqjWX #PresidentialDebate #SurveyInsights #USPolitics
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According to our recent study, the 2024 Health and Wellness Toolkit, more than one-third of our online community members experienced gut health issues in the past year alone. Discover how you can help U.S. consumers better understand the topic, while also showcasing the health benefits of your products. 👉https://lnkd.in/eXWHy_E2 #healthandwellness #marketresearch #guthealth #health
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🌿 Discover the rising phenomenon of sober travel, not just a wellness trend but a also a significant cultural shift in the travel industry. Our recent study dives into the Sober Curious Movement and reveals its impact on travel preferences and changing attitudes towards alcohol consumption. Discover more insights in our blog: 👉 https://lnkd.in/eFerVYD3 #SoberTravel #TravelTrends #TravelandTourism #BeverageIndustry
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As part of our Health and Wellness Toolkit, we are are excited to share our second blog diving into the world of wearable tech and its rise in popularity! In fact, according to our health and wellness online community, a rising number of U.S. consumers are planning to use wearable devices to better keep track of their health, whether it be for their physical or mental well-being. Get ahead of the curve by understanding the rise of the wearable tech industry with our Health and Wellness Toolkit. Read more here 👉🏽 https://lnkd.in/eWry9Z-T #HealthAndWellness #WellnessTrends #WearableTech #HealthTech
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🌿 We recently launched our newest campaign on Health and Wellness, highlighting several statistics and key insights from our Health and Wellness online community. But how can a brand elevate its marketing and innovation efforts alongside this trend? This is where influencers come into play. Discover why influencers are the ultimate marketing partners for brands and learn how to select the influencers that best match your audience through the three tips in our blog! Read more here 👉🏻 https://lnkd.in/emXUz6rb #InfluencerMarketing #HealthAndWellness #MarketingStrategy
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Last week, our team presented our newest solution, Cube AI, powered by Leger. The webinar “Five Key Learnings From Biometrics to Help Create More Effective Advertising” unlocks the secrets to advertising optimization and shares a range of case studies that effectively deliver on increasing attention and engagement of viewers. Access the full presentation deck and webinar recording here. 👉 https://lnkd.in/e9KikFUx #CubeAI #Biometrics #AdOptimization #Advertising #AI
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With Memorial Day quickly approaching, it's also time to start planning for summer adventures! Whether it's within the United States or internationally, leisure travel is expected to increase significantly in the summer of 2024 compared to winter of 2023. Discover how U.S. consumers shifted their travel plans throughout the seasons, and what this may mean for the travel industry. 👉🏼 https://lnkd.in/eJgu7dDY #SummerTravel #MemorialDay #TravelTrends #SummerPlans
