Coming off an incredible week at the Dynatrace Sales Kickoff, it was one of the most motivating SKOs I’ve been a part of – and one that embraced Marketing. It is a great partnership with CRO Dan Zugelder and all of Sales leadership and their teams. In today’s enterprise software buying cycle, there are 28 steps on average - ranging from web to social to SDRs and sales teams. The Marketing + Sales alignment is more important than ever before. Joining the leadership team on stage at SKO, sharing the marketing goals and priorities in growing the business, was an absolute joy. I am committed to a customer-first Marketing team, aligned to Sales and Product, and in making our customers heroes. The excitement and the desire to win together – across Sales, Marketing, Product, and all of Dynatrace – tells me it’s going to be a strong year! #Dynatrace #Teamwork
Sounds like an electrifying experience at the Dynatrace Sales Kickoff! It's refreshing to hear about the seamless collaboration between Marketing and Sales, recognizing the pivotal role they play in today's complex buying journey. Your commitment to customer-centric marketing and aligning with Sales and Product is commendable. Wishing you and the entire Dynatrace team a year filled with success and achievements!
Thanks Laura Heisman for the tight alignment and strong partnership. FY25 will certainly be a success.
Customer-first marketing team 🙌 love this Laura Heisman and the Dynatrace team.
So excited to see you and your team show the world what they have been missing!
So glad to have you at Dynatrace, Laura. Your impact is already being felt. Awesome!
Awesome!!
Global Keynote Speaker & Executive Coach | Board Member |Investor | Author | Podcast Host | Singer Songwriter | Founder Non-Profit
2moFantastic, two powerhouses on that stage!