Kobie Marketing’s Post

Jenna O'Connor, Sr. Director, Loyalty Marketing, joined Loyalty360 as part of their podcast series highlighting Leaders in Customer Loyalty! Listen to the full episode below and learn more about the updates to GNC's loyalty program. #GNC #TeamGNC #GNCLiveWell

📢 Brands and retailers: You have a huge stake in customer loyalty and we’d love to hear your insights. Be a part of Antavo Enterprise Loyalty Cloud’s next Global Customer Loyalty Report and learn about the hottest loyalty trends, including micro-targeting in the industry, popular reward types and paid loyalty programs. Complete the 4-minute survey by September 29th and receive your advanced copy! Start the survey here 👉 https://zurl.co/zyf2 #customerloyalty #loyaltyreport2024 #survey

📢 Brands and retailers: You have a huge stake in customer loyalty and we’d love to hear your insights. Be a part of Antavo Enterprise Loyalty Cloud’s next Global Customer Loyalty Report and learn about the hottest loyalty trends, including micro-targeting in the industry, popular reward types and paid loyalty programs. Complete the 4-minute survey by September 29th and receive your advanced copy! Start the survey here 👉 https://zurl.co/zyf2 #customerloyalty #loyaltyreport2024 #survey

📢 Brands and retailers: You have a huge stake in customer loyalty and we’d love to hear your insights. Be a part of Antavo Enterprise Loyalty Cloud’s next Global Customer Loyalty Report and learn about the hottest loyalty trends, including micro-targeting in the industry, popular reward types and paid loyalty programs. Complete the 4-minute survey by September 29th and receive your advanced copy! Start the survey here 👉 https://zurl.co/zyf2 #customerloyalty #loyaltyreport2024 #survey

three rocks® and TGI Fridays UK: creating and enhancing customer loyalty! 🚀 When faced with the brief of boosting late-night sales for TGIF, our strategy seamlessly blended science, experience, and marketing—a holistic approach designed to not only drive immediate results but also to inject a measurement framework into the campaign, with analytical results to use moving forward. Find out how this was achieved in the full case study below! 👇 https://lnkd.in/eJMiTjeK #customerexperience #data #hospitality #datamanagement #threerocks

Personalisation in retail media is a strategic imperative, driving greater customer loyalty and exponential revenue growth for retailers and brands, a new report from Zitcha reveals. https://lnkd.in/gMDbJGgp

As I head to the airport on my way back from #CRMC2024, here are my reflections on the key discussion topics from the past three days:   𝐙𝐞𝐫𝐨-𝐏𝐚𝐫𝐭𝐲 𝐃𝐚𝐭𝐚: Insights on collecting and leveraging data to engage with customers and personalize their experiences. 𝐓𝐫𝐮𝐬𝐭 𝐢𝐧 𝐋𝐨𝐲𝐚𝐥𝐭𝐲: Trust is built through transparency, consistency, personalized experiences, and a commitment to customer-centric values. Clear communication, transparent data usage, and listening to customer feedback are essential. 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞: Enhancing the experience through all touchpoints, solving problems, and building a sense of community and connection. 𝐀𝐈: I can’t go without talking about AI and how it allows marketers to augment their knowledge, skills, and efficiency. 𝐂𝐫𝐨𝐬𝐬-𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐋𝐨𝐲𝐚𝐥𝐭𝐲: Brands can’t achieve loyalty in silos; it requires cross-functional collaboration from all teams and support from C-level. 🙏 I'm thankful for all the amazing face-to-face conversations during the event.

In the second part of our customer loyalty double feature from the #OrientMagazine, YouGov share their latest research on customer loyalty programme usage around Asia Pacific. Which countries have the highest engagement levels? Does this lead to higher spending? How does loyalty programme participation relate to brands reflecting their social or political values? Read the insights now in the mobile version (https://lnkd.in/gahyKTnb) or the magazine layout (https://lnkd.in/gD9SAVin).

Are you interested to create and manage your own loyalty program with flexible functionality and simple user interface? With seamless integration and smart use of data, you can reward your customers and provide a personalized customer experience. In our last webinar we gave an update on how you quick and easy can get started with your own loyalty program all on your own.  Register and get a brief introduction to what Trigg Loyalty offers 👉 https://bit.ly/3Tk6wT8

New Year's Resolution: Stop throwing money at strangers.     Invest in loyalty, personalize the experience, and watch customer acquisition costs vanish faster than champagne bubbles. Adweek says it loud and clear: personalization can cut your customer acquisition costs in half, and loyalty programs are the secret weapon you've been missing.   Learn where to start here: https://lnkd.in/gwMxRv3p #loyalty #customeraquisition #personalization