Are Free Returns the hidden growth killer in e-commerce? With over 60% of Australian e-commerce retailers offering free returns and 26% of shoppers sending back their purchases, the question begs the question: Should free returns still be the norm? The hidden costs of returns have a significant impact on both retailers and society: 💸 Shipping and Processing Costs - Returns cost around $33 USD per item, including postage, packing, and lost sales. 🚫 Fraudulent and Abusive Returns - In 2023 alone, the US National Retail Federation estimates returns fraud and abuse cost retailers a staggering $101 billion USD. 🌍 Environmental Costs - Returns in the US generate 24 million metric tons of CO2 and add 2.6 billion kg to landfills. In response, major retailers are shifting gears. Brands like H&M, Zara, and SHEIN are now charging for returns. Additionally, tech-forward retailers leverage fraud and risk management platforms like Forter, Riskified, and Sift to mitigate returns policy abuse. Would you continue shopping at an online store that charges for returns? #ecommerce #fintech #fraud
Returns are always a contention, we went from consumers shopping in store being able to feel, size and try on products and understanding what they are purchasing to buying online and hoping the quality holds or it fits.. lets be honest the sizing in the industry is poor.. but free returns cannot last, returns was never free anyway.. taking an item back to a store, travelling, time out of your day.. returns will need to be paid.. but id like to think more time is spent on reducing the need to return in the first place.
Being the goody two-shoes shopper that I am who has never returned those two-shoes that he had bought online to the store, I'd appreciate a brand that acknowledges my safe behaviour by offering me free returns, and applies the less lenient policies only to those shopper identities which have shown abusive conduct.
Nike's free return policy has made me buy more than I actually need... Buy 2 different pieces of clothing to see which one is a better fit and what do you know, both look great! Perhaps that's just my sheer lack of willpower.
$101 Bn 😯😯😯 This is concerning
Payments Leader @ Acquired.com | ex-Worldpay & Barclays
2wThe UK has caught on! Places like ZigZag Global are making it easy and seamless too! Darren Twiselton