Keen Decision Systems’ Post

Investing in AI Tools Leads to Better Outcomes for Marketers According to a recent study, 41% of marketers are using AI-driven tools for measurement and forecasting capabilities. More at: https://bit.ly/4b5zSf9 #aidriven #ai #marketingstrategy #analytics #differentiation Keen Decision Systems

While artificial intelligence (AI) 🤖 can help marketers increase efficiency and improve results, the technology doesn't come without challenges. Check out our recent blog where we break down common challenges marketers face when leveraging AI and how to solve for them! 👏 https://lnkd.in/gmxj-ACr

We couldn't have said it better ourselves! "Embracing AI (with appropriate caution) is no longer an option but a necessity for marketers who aim to stay competitive in today's digital landscape and deliver exceptional personalized experiences..." Check out this thought-provoking piece from Forbes. #AI #artificialintelligence #datadriven

PMax campaigns are changing the marketer's role but you can still make a difference with your skills and knowledge. The way you set up Performance Max is crucial for your campaign's success. But it doesn't mean you can leave it alone. You know your or your client’s business better than Google. The information you give, the experiments you run, the creative you make, the analysis you do to keep improving and changing – those skills are essential to succeed and beat your competitors. And knowing how the systems work and how to guide them is a key factor that will make you stand out as #AI in marketing keeps evolving. Check out key levers to steer AI #pmax : https://lnkd.in/eKaX3hAV

Can Generation X marketers thrive in the age of AI? Read here: https://lnkd.in/dsMfvD3r #GenerationX | Asterios Chalkias #AI #experimentation #technologies #Embracingnewtechnologies #Adgully

Have you ever wondered how AI is transforming different industries? Check out DXDMedia's latest blog on AI prompts to gain insights into the revolutionary potential of artificial intelligence. Explore more at: https://buff.ly/4dYejiI @dxdmediauk

“AI In 2024: More Than A Marketing Buzzword” In order to fully leverage AI's capabilities, marketers need to identify specific applications that deliver tangible results. Rather than engaging in abstract discussions about AI's theoretical benefits, they should focus on pinpointing exact use cases within their organisations. #Marketing #ArtificialIntelligence #AI #DigitalMarketingTips #MarketingStrategies

The success of AI-powered outcomes is only as good as the data that feeds it… and there’s still time for marketers to take advantage before AI truly takes off next year. Chief Strategy Officer Stuart Russell shares his thoughts with Performance Marketing World. #artificialintelligence #AI #personalisation

🤖🚀 Exciting times for AI ahead! Check out this Q&A with our friend Justin Keller from Drift. 🌐🔍 👉 https://ow.ly/Ic7T50PHA2Q #AI #2023Trends #TechInsights #DemandGenReport

In today’s market, embracing AI tools isn't just a good idea – it's downright critical. Learn more about tapping into AI’s potential to make it work for your business here: https://bit.ly/49TYFCG