Joyce Ong’s Post

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Co-Founder - Tax Nuggets Academy, CA Top 20 Future Leader

Last night, I had the honor (and mild panic attack) of being on a Q&A panel at an Antler event for their investors. For the uninitiated, Antler is a global venture capital firm and one of Tax Nuggets Academy's key investors. Picture this: a room full of people scrutinizing where their cash is flowing, hoping to see their investments turn into unicorns. No pressure, right? As the CEO of a startup, I'm constantly juggling many responsibilities and wearing different hats. We've been in company-building mode for almost a year now, and my brain has been stuck on short-term goals like sales targets. Switching gears to talk to investors instead of customers is like trying to flip a pancake mid-air and not letting it splatter on the floor. It's not exactly a walk in the park, for me anyway. But hey, it was worth it. Sometimes you need to swap hats, step back, and take a 30,000-foot view of your progress. Reflecting on what we’ve achieved in about two years since pre-seed funding is like looking at your reflection after a sweaty gym session—exhausting but rewarding: • Hit a $1M ARR run rate (cue the confetti!) • 2K paying customers including professionals from Big 4 firms and the ATO • Collaborations with powerhouses like MYOB, BGL and The Access Group • Raised a SAFE round of $700k (and no, SAFE doesn’t mean “Secure as Flipping Eggs" 😆, it's Simple Agreement for Equity) Huge thanks to Antler for the invite and the opportunity to strut our stuff last night. #AlwaysBePitching #CEOChronicles #BuildInPublic #StartupLife

Inbal Rodnay

Guiding firms in adopting and leveraging AI | Consulting CIO | Workshops | Executive briefings | Keynote speaker

2mo

Well done, Joyce! Amazing work! What I love about you the most, is that not only do you do a great job building a business with huge value to your clients and investors, but you are doing it in a way that is such a delight to collaborate with. Always kind, always responsive, always transparent. To me, you are the new breed of startup founders and how we want the world to be. The people that use influence and power for good. Louder, please!

James McClure

VC General Partner | C-level exec | Board Member/Advisor | Executive Coach

2mo

Thanks for telling the story Joyce Ong

Rob Power MIPA AFA

Director at RBP Tax Advisory Pty Ltd

1mo

Scotch helps

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Rani Heraputeri

Day Zero Investing at Antler

2mo

You aced it Joyce!!!

Niall Moore

Expert Witness AAPI CPV Property Valuer, with over 20 years experience in Greater Sydney/Illawarra/South Coast NSW.

2mo

You're a great role model for us all Joyce Ong - love watching your journey👏

Eric Edelstein

Co-Founder @ DOKKA.com - AP Automation to help Finance Teams save time, reduce errors, and improve communication

2mo

Well done

Karen Bewlex CA

Finance Manager at ATSYS Pty Ltd

2mo

You’re killing it Joyce. Well done!! 👏

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