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In Sifted today 'Why startups are hiring chief revenue officers right now?' "Founders promise big things in order to bag funding — but when faced with today’s tough economic climate they have two choices, says Daniel Hyde, CEO of executive search service (sic) Erevena: “either forecast lower, or hire better people.” And it seems they’re siding with the latter. With startups “struggling to increase revenue base at the rate they said they would” and founders loath to lower the goals that investors have bought into, Hyde says Erevena has seen an uptick in companies looking to bolster their customer success team by bringing in a chief revenue officer (CRO). Though the role has been around a while, Hyde says what is required of a CRO is changing “because of a changing market”. Everything from the profiles being hired to the responsibilities they take on are shifting." https://lnkd.in/e_y-kYKt
