John Clavadetscher’s Post

Accurate and reliable data is essential for effective automotive dealership marketing. Advanced tools like email verification, duplicate identification, and malformed or incomplete record identification ensure accurate and reliable customer data. Learn how to significantly enhance your marketing campaigns, improve customer relationships, and increase ROI. Read our latest blog to learn more. https://bit.ly/3xoTA71 #Blog #Data #Marketing #Automotive #DealerSolutions #Engagement

I’ve been in the world of retail for many years now, and I’m very happy to have stumbled upon a game-changer that has revolutionized the way retailers connect with customers and drive sales. Let me share the secret with you – OneShop. It’s not just any tool; it’s the retail wizard every store dreams of having and it’s become an integral part of my store’s success. OneShop has transformed how my retailers approach marketing. Its personalized marketing automation is a game-changer, helping them connect with customers seamlessly across all channels. The result? https://lnkd.in/g5hpnhfi

I’ve been in the world of retail for many years now, and I’m very happy to have stumbled upon a game-changer that has revolutionized the way retailers connect with customers and drive sales. Let me share the secret with you – OneShop. It’s not just any tool; it’s the retail wizard every store dreams of having and it’s become an integral part of my store’s success. OneShop has transformed how my retailers approach marketing. Its personalized marketing automation is a game-changer, helping them connect with customers seamlessly across all channels. The result? https://lnkd.in/gdrYUV_e

Loyalty and marketing automation firm Loymax is leveraging the capabilities of machine learning to transform customer engagement. According to Vladimir Kichatov, chief marketing officer at Loymax, “Retailers don’t need to do anything. They simply select the templates they want to use, and the rest of the process is automated. Machine learning does all the hard work.” #technology #automation #retail #machinelearning https://lnkd.in/ex3ak7Xg

The Power of Personalization: How Klaviyo Enhances My Customer Engagement Strategy Reflecting on my journey with Klaviyo, a tool that has become an integral part of my strategy, here are five key lessons I’ve learned: Lesson 1: The Art of Personalization Klaviyo offers numerous features to personalize customer communication, enhancing the customer experience. Example: I used a customer's purchase history to recommend products they might love, which led to increased sales. Lesson 2: Deep Customer Tracking Klaviyo provides comprehensive customer tracking, giving valuable insights into customer behavior. Example: I discovered a large segment of my audience was most active in the evenings, leading me to schedule my campaigns accordingly. Lesson 3: Integration is Key One of Klaviyo's most attractive features is its effortless integration, allowing it to work in harmony with other tools. Lesson 4: The Power of Sophistication Despite being user-friendly, Klaviyo is a sophisticated tool with capabilities that go beyond basic email marketing. Example: The tool enabled me to create complex automation workflows, saving time and improving efficiency. Lesson 5: Expanding Possibilities Klaviyo's broad integration capabilities mean it can work with a vast number of platforms, opening up new possibilities. Integration with CRM system allowed for seamless data sharing, enhancing customer profiling. These lessons have not only improved customer engagement but made my marketing efforts more efficient and targeted. Has anyone else had similar experiences with Klaviyo or other marketing tools? #Klaviyo #CustomerEngagement #MarketingTools

Is there a positive correlation between being a Pendo.io customer and being a good CMO? In a way, yes. Joe Chernov (CMO of Pendo) says that Pendo doesn’t necessarily cause them to be a good CMO, but being a Pendo customer indicates that they value all stages of the buyer journey - including post-purchase. So, where does customer marketing come in? The status quo for customer marketing can usually be regarded as a split between two forces: 1️⃣ Getting your customers to sell for you  2️⃣ Getting your customers to buy more from you The first one - references, testimonials, etc. - often lives in customer success. This means that half of your customer marketing remit exists outside of marketing. The second one can be seen as a tactical extension of product marketing. E.g. create an outreach cadence to inform your customers about a new release coming out. Voila, customer marketing. In contrast to the status quo, Pendo customers can approach customer marketing differently. They can use data to: ⏩ Identify what their most successful customers are doing and use those insights to guide others ⏩ Lead users to the features that correlate with expansion ⏩ Understand which feature updates will generate the most returns So, back to that correlation. The common thread that good CMOs and CMOs that use Pendo share is that they both bring a more sophisticated lens to customer marketing, driving programs centered around business outcomes rather than inputs.

The Top 3 Reasons You Should Be Using Chatbots for Sales and Marketing https://buff.ly/3Zs8Jyv via Tabitha Jean Naylor of tabithanaylor on Thinkers360 #CustomerExperience #Marketing #Sales

🚀 𝗕𝗼𝗼𝘀𝘁 𝗬𝗼𝘂𝗿 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝘄𝗶𝘁𝗵 𝗘𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝗨𝗽𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗶𝗾𝘂𝗲𝘀. Upselling isn't just about selling more; it's a strategic approach to offering your customers additional value, enhancing their experience, and, in turn, increasing your revenue. At Ventura Marketing, we believe in the power of smart upselling techniques to transform your business transactions into opportunities for growth. 💼💡 Here are some effective upselling techniques that can make a significant impact: 𝗨𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝗬𝗼𝘂𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀' 𝗡𝗲𝗲𝗱𝘀: Upselling works best when the additional products or services complement the customer's original purchase. Understanding their needs allows you to offer relevant and valuable additions. 𝗢𝗳𝗳𝗲𝗿 𝗕𝘂𝗻𝗱𝗹𝗲𝘀 𝗼𝗿 𝗣𝗮𝗰𝗸𝗮𝗴𝗲𝘀: Bundling products or services can provide customers with more value while increasing your average sale size. 𝗖𝗿𝗲𝗮𝘁𝗲 𝗮 𝗦𝗲𝗻𝘀𝗲 𝗼𝗳 𝗨𝗿𝗴𝗲𝗻𝗰𝘆: Limited-time offers or exclusive deals can encourage customers to make additional purchases. 𝗘𝗱𝘂𝗰𝗮𝘁𝗲 𝗬𝗼𝘂𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀: Sometimes, customers aren't aware of the additional benefits they can get. Educating them about the features and benefits of upgrades or additional products can lead to successful upselling. While these strategies are effective, consistently implementing them can be a challenge, especially when balancing other business responsibilities. 🤖 Try Our Revolutionary Bot: To help streamline your upselling process, we invite you to try our innovative Text and Book Bot. This automated solution effortlessly interacts with your customers via text, offering them relevant upsell options and even handling bookings. It's like having a personal sales assistant working around the clock! Interested in transforming your upselling strategy with cutting-edge technology? Book a free demo of our Text and Book Bot today and experience the ease of automated customer interactions and bookings. Click the link in our bio or comment below to schedule your demo. Discover how automation can unlock new revenue streams and enhance customer satisfaction. Join the future of upselling with Ventura Marketing – where technology meets customer satisfaction. Let's revolutionize your sales approach together! #UpsellingTechniques #RevenueGrowth #BusinessInnovation #BotDemo #VenturaMarketing

🚀 𝗕𝗼𝗼𝘀𝘁 𝗬𝗼𝘂𝗿 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝘄𝗶𝘁𝗵 𝗘𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝗨𝗽𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗶𝗾𝘂𝗲𝘀. Upselling isn't just about selling more; it's a strategic approach to offering your customers additional value, enhancing their experience, and, in turn, increasing your revenue. At Ventura Marketing, we believe in the power of smart upselling techniques to transform your business transactions into opportunities for growth. 💼💡 Here are some effective upselling techniques that can make a significant impact: 𝗨𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝗬𝗼𝘂𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀' 𝗡𝗲𝗲𝗱𝘀: Upselling works best when the additional products or services complement the customer's original purchase. Understanding their needs allows you to offer relevant and valuable additions. 𝗢𝗳𝗳𝗲𝗿 𝗕𝘂𝗻𝗱𝗹𝗲𝘀 𝗼𝗿 𝗣𝗮𝗰𝗸𝗮𝗴𝗲𝘀: Bundling products or services can provide customers with more value while increasing your average sale size. 𝗖𝗿𝗲𝗮𝘁𝗲 𝗮 𝗦𝗲𝗻𝘀𝗲 𝗼𝗳 𝗨𝗿𝗴𝗲𝗻𝗰𝘆: Limited-time offers or exclusive deals can encourage customers to make additional purchases. 𝗘𝗱𝘂𝗰𝗮𝘁𝗲 𝗬𝗼𝘂𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀: Sometimes, customers aren't aware of the additional benefits they can get. Educating them about the features and benefits of upgrades or additional products can lead to successful upselling. While these strategies are effective, consistently implementing them can be a challenge, especially when balancing other business responsibilities. 🤖 Try Our Revolutionary Bot: To help streamline your upselling process, we invite you to try our innovative Text and Book Bot. This automated solution effortlessly interacts with your customers via text, offering them relevant upsell options and even handling bookings. It's like having a personal sales assistant working around the clock! Interested in transforming your upselling strategy with cutting-edge technology? Book a free demo of our Text and Book Bot today and experience the ease of automated customer interactions and bookings. Click the link in our bio or comment below to schedule your demo. Discover how automation can unlock new revenue streams and enhance customer satisfaction. Join the future of upselling with Ventura Marketing – where technology meets customer satisfaction. Let's revolutionize your sales approach together! #UpsellingTechniques #RevenueGrowth #BusinessInnovation #BotDemo #VenturaMarketing

Customer marketing is the not-so-secret weapon of successful enterprise SaaS companies right now. It’s understandable to focus marketing 💵 on net new deals. But today’s buyers are more scrutinous than ever, and understandably so. Sales cycles are dragging, and prospects are stalling. 📉 Tipping the scales and generating revenue right now starts with customer marketing ⚖️ Companies that are investing in customer marketing programs are: 🌟 Expanding adoption, use cases and share of wallet 🌟 Reporting low churn rates 🌟 Launching creative customer referral programs to shorten sales cycles 🌟 Providing a platform for customers to share their stories and advance their brands  🌟 Creating a connected community of users and brand advocates In just the first year of launching customer marketing programs, one company I worked with achieved: 40% ⬆️ in user adoption  💻 $2M in pipeline via customer referrals. 📈 …that’s in ONE YEAR 💰 Who are some enterprise SaaS companies that you think are killing it right now with customer marketing? #customermarketing #customerexperience #enterprisesaas #strategicmarketing