Today on Open Market Eric Franchi and I speak to Vox Media President Ryan Pauley about building an audio behemoth. Ryan shares great wisdom on how to build an audio media business and capitalize on audio as a marketing channel. + How do you expand to audio? + What makes audio media unique? + Why should advertisers be looking at the channel? Check out the episode on Spotify, Apple, or wherever you get your podcasts. Link in comments.
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Season 4 of the PreventConnect podcast drops THIS WEEK and we’re making some big changes to improve accessibility. In addition to all of our regular audio content, we’re publishing full video podcasts with interview footage and live captioning so you can follow along, whether you’re deaf or hard of hearing - or you just prefer to see faces and reactions as you listen. Our first episode drops WEDNESDAY. You can listen to our regular audio episodes on Spotify, Apple Music or wherever you get your podcasts. And check out our new video episodes on YouTube and at PreventConnect.org. What do you think of the new change? Let us know in the comments!
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Certified Business Continuity Professional | Coffee Consultant | Founder & CEO of Resilient Coffee Pros | Speaker | Podcast Co-Host
What if you could add a membership to your small business as a sustainable income stream? In today's episode of Continuity Conversations, we explore the potential for transforming various business models into recurring membership-based ones that help ensure financial stability and customer loyalty. Find the Continuity Conversations podcast on Apple podcasts, Spotify, iHeart Radio, Audible and Amazon Music. Here's a snippet. Keith H.
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What if you could add a membership to your small business as a sustainable income stream? In today's episode of Continuity Conversations, we explore the potential for transforming various business models into recurring membership-based ones that help ensure financial stability and customer loyalty. Find the Continuity Conversations podcast on Apple podcasts, Spotify, iHeart Radio, Audible and Amazon Music. Here's a snippet. Keith H.
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🚀 Exciting news! Next week, a fresh episode of Majlis and Markets is set to drop! 🌐✨ Explore our previous episodes [https://lnkd.in/eG2x-RMT] and stay tuned for insights into Islamic and global markets! 🌍🔍 Majlis and Markets is available on Spotify, Apple Podcasts, Google Podcasts, Amazon Music, Podcast Addict, Pocket Casts and other audio platforms! #MajlisAndMarkets #StayTunedNextWeek
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🎙️ The latest episode of Majlis and Markets is now LIVE! 🚀 Join us as we explore the world of Foreign Direct Investment (FDI) with expert insights from Courtney Fingar. Join the conversation here [https://lnkd.in/ePty2Xve]. Tune in on Apple Podcasts, Spotify, Amazon Music, Pocket Casts, and other major audio platforms. 🌍💼📈 #MajlisAndMarkets #FDI #EconomicGrowth #Podcast #InvestmentInsights #GlobalEconomy
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Get ready for another insightful episode of Majlis and Markets dropping this week! 🎙️ In the meantime, catch up on our latest episode [https://lnkd.in/eZBCrPB5] featuring Atilla Yesilada, as we delve into Turkey's economic landscape. 🇹🇷 🎧 Find us on Apple Podcasts, Spotify, Amazon Music, Pocket Cast and other major audio platforms! #MajlisandMarkets #NewEpisodeComing #TurkeyEconomy
New Episode Alert! 🚀 The latest episode of Majlis and Markets is live! 🌟 Explore Turkey's (Türkiye) economic past, present and future journey with insights from Atilla Yesilada, a renowned economist and political commentator. 🌟🇹🇷 Listen to the conversation here [https://lnkd.in/eZBCrPB5]. 🎧 Majlis and Markets is available on Apple Podcasts, Spotify, Google Podcasts, Amazon Music and other audio platforms! #MajlisAndMarkets #LatestEpisode #TurkeyEconomy
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Another big licensing deal in podcasting! In addition to selling the audio podcast inventory, Amazon will distribute video episodes and translate them for global distribution. These types of deals show how effective podcasting can be in proving IP. Once you have a hit, you need to figure out your 360-degree strategy for global audiences, live events, merchandise, etc. Q3 just started, and we'll still see a couple more of these before the end of the year, as predicted in the DWNLOAD Media Report. https://lnkd.in/efJVZXEE
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Creative Director and Co-founder of Trisonic.🎧 We help companies and agencies harness the power of audio.
Why you should adapt audio ads depending on how they are listened to, in 3 minutes. It's a no-brainer.
https://lnkd.in/eY3yF2eV You COULD use a radio ad in podcasts, but SHOULD you? 3 minutes on the importance of adapting audio ads for better results.
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Audio media specialist and co-founder of Trisonic. 🎧 We help companies and agencies of all sizes harness the power of audio to grow their businesses
The latest episode of our audio advertising podcast ‘Tripod’ is about using the right creative for the audio media you’ve selected… This is a hot topic, and we know from experience that matching the right creative execution to the audio platform gets you better results… Spoiler alert – It’s not complicated or expensive – You just need to give it some thought, have the expertise and knowledge and we have it all in abundance. If you are an advertiser, creative or media agency and want to know more DM me or info@trisonic.co.uk #audio #audioproduction #podcastadvertising #digitalaudio #radioadvertising #creativeservices #insight #trisonic
https://lnkd.in/eY3yF2eV You COULD use a radio ad in podcasts, but SHOULD you? 3 minutes on the importance of adapting audio ads for better results.
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When promoting a discount, which should we use? $15 off regular price? Or 19% off regular price? Research across several research teams repeatedly showed that when the regular price was less than $100 (actually 100 irrespective of currency), expressing a discount as a percentage created larger appeal than an absolute discount amount. However, when the product was more than $100, an absolute discount amount (e.g.: $25 off) was preferred by customers. Listen to The Science and Art of Pricing podcast at https://lnkd.in/eSZwCk5t or look for it on Apple and Google Podcasts (or Spotify). #pricing #tipsandtricks #strategy Vance Taylor
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Helping ad/martech companies with marketing strategy, content, PR
2wHere is the episode: https://open.spotify.com/episode/2RCXneEs772moXZmgW0Jqk?si=714727e52ab74daa