I very much enjoyed this interview fellow Zynga alum Niko Vuori, who had incredibly insightful questions, and gave me the opportunity to share the story of #NYTGames. Thanks Niko! (And never forget: cadence butter! :) (Oh, shameless plug: we are hiring, especially iOS & Android engineers!) Apple: https://lnkd.in/gBY3Mi82 Spotify: https://lnkd.in/ghxRQ9rH Youtube: https://lnkd.in/ghVbHNHY
🎙 The New York Times is a gaming platform. With 10 million subscribers, the Times has a huge audience and has launched hit games like Connections and Strands (in beta), and acquired viral sensation Wordle in 2022. Your host, Niko Vuori, speaks to the Head of Games at The New York Times, Jonathan Knight to learn more about its games strategy, including topics like: - NYT's drive to publish games / subscription strategy - Moving customers from one product to another - A subscription business around casual games - What does a games community mean to The NYT? - Game design for word games - How does the NYT manage growth? - NYT's app : strategy and games - Converting players of games to full subscribers - Partnerships - Exciting games Apple: https://lnkd.in/gBY3Mi82 Spotify: https://lnkd.in/ghxRQ9rH Youtube: https://lnkd.in/ghVbHNHY We’d also like to thank Lightspeed for making this episode possible! With its dedicated gaming practice, "Lightspeed Gaming," the firm is investing over $7B in early- and growth-stage capital — by far the largest fund focused on gaming and interactive technology. If you’re interested in learning more, go to https://gaming.lsvp.com/.
Thanks for coming on the pod JK! Really enjoyed the convo, welcome back any time, and congrats on all the amazing success! Cadence butter ftw! 🤣
Keep killing it my friend. After checking SF Giants Box Score and Videos (if they win) it’s coffee, Wordle, Connections, Mini Crossword, Spelling Bee and Letter Boxed. 🤗
Good listen Jon. Huge success to you and the team
I love Niko Vuori! Next time ask for Elie Levine
CEO + Co-Founder at pop.in; xHulu; 4x Founder; startup/media advisor; xSony; xMcKinsey; hungry learner
1moListened to this yesterday. Really enjoyed the conversation. Some super thought provocative back and forth. I especially love how you stick to your guns, Jonathan. NYT is not just another gaming company. It does something very specific and uniquely defensible. Kudos for a job well done!