Jill Cress’ Post

On the latest episode of The Speed of Culture Podcast, Jill Cress, Chief Marketing and Experience Officer at H&R Block explores how the brand is mastering the art of digital transformation and making financial services more accessible and efficient for everyone, especially Gen Z. Here are some key takeaways: 1. Embrace Digital Transformation: Stay ahead by integrating innovative digital solutions that enhance customer interaction and streamline services. 2. Leverage AI Effectively: Utilize artificial intelligence to improve service delivery and customer engagement, like H&R Block's AI tax assistant. 3. Innovative Marketing Strategies: Engage younger audiences with creative marketing campaigns that mix education and entertainment, like H&R Block did by riffing on the Love Island series. 4. Career Longevity and Development: Encourage career development through diverse roles and opportunities within the company to retain top talent and foster leadership. 5. Brand Transformation: Continuously evolve your brand to stay relevant in the digital age without losing sight of your core values. 👉 Apple Podcasts: https://lnkd.in/dRmCS8Af 👉 Spotify: https://lnkd.in/d6vaWpqr ADWEEK #SpeedOfCulture #HRBlock #DigitalTransformation #MarketingStrategy #BrandGrowth #Innovation

On the latest episode of The Speed of Culture Podcast, Jill Cress, Chief Marketing and Experience Officer at H&R Block explores how the brand is mastering the art of digital transformation and making financial services more accessible and efficient for everyone, especially Gen Z. Here are some key takeaways: 1. Embrace Digital Transformation: Stay ahead by integrating innovative digital solutions that enhance customer interaction and streamline services. 2. Leverage AI Effectively: Utilize artificial intelligence to improve service delivery and customer engagement, like H&R Block's AI tax assistant. 3. Innovative Marketing Strategies: Engage younger audiences with creative marketing campaigns that mix education and entertainment, like H&R Block did by riffing on the Love Island series. 4. Career Longevity and Development: Encourage career development through diverse roles and opportunities within the company to retain top talent and foster leadership. 5. Brand Transformation: Continuously evolve your brand to stay relevant in the digital age without losing sight of your core values. 👉 Apple Podcasts: https://lnkd.in/dRmCS8Af 👉 Spotify: https://lnkd.in/d6vaWpqr Suzy ADWEEK #SpeedOfCulture #HRBlock #DigitalTransformation #MarketingStrategy #BrandGrowth #Innovation

Discussing how AI tools is shaping the future of marketing… check out this live podcast!

In the latest episode of Pulse by Intuji, Julian Wallis, CEO of Intuji, discusses AI's transformative potential in enhancing customer service and operational efficiency. "But how do we deliver more in a shorter amount of time? The same thing applies to the customer service side. How do we deliver more and a better experience to customers with the same amount of effort or less? How do we use that AI to our advantage?" It emphasises the power of AI in managing large data sets, improving customer interactions, and predicting future industry advancements. AI's ability to retain and process vast amounts of information far exceeds human capabilities, paving the way for innovative solutions and billion-dollar companies. 🎧 Want to hear the full conversation? Catch the full episode and others at the links below, or find us wherever you listen to your favourite podcasts - ➕ YouTube - https://buff.ly/4cB1E4N ➕ Spotify - https://buff.ly/3J3MQxV ➕ Apple Podcasts - https://buff.ly/4cCnRiZ ➕ Deezer - https://buff.ly/3J3MQOr Also, give us a follow on the platforms below to keep up with the latest from Pulse by Intuji - 👉 LinkedIn - https://buff.ly/3J5Pu6u 👉 YouTube - https://buff.ly/4cB1E4N 👉 TikTok - https://buff.ly/4aIF3S9 👉 Instagram - https://buff.ly/3J3MPKn 👉 X/Twitter - https://buff.ly/3J3MQ0T 👉 Website - https://buff.ly/4aIF3l7 #AI #CustomerService #Innovation #Business #PulseByIntuji #Technology #Data #Efficiency #Leadership

👑 "#data is king," they say – but what does the kingdom of #CorporateComms look like? A sprawling empire of numbers with no ruler or a strategy to harness its power? Studies reveal a chasm where action should be – we’re data-rich but insight-poor. Why are we stuck in analysis paralysis when data should be our sceptre? 🧠 Can #artificialintelligence be the game-changer to transform data dust into communication gold? 🎙️ Dive deep into the data dilemma on our latest FutureReady podcast episode with Thomas Mickeleit, where we decode the myths and magic of AI in the data-driven revolution! #comtech #AIinComms #FutureReady #Podcast

This is an example that you can meet amazing people on LinkedIn. Excited to share my recent podcast with Dan Melnick, an entrepreneur and expert in personalized AI solutions for small businesses! In our chat, Dan emphasizes the practicality of AI in improving efficiency, enhancing customer experiences, and staying competitive in today's fast-paced business world. Check out the clip below and the full video link is in the comment section. You can also listen on your favorite podcast platform (Apple, Spotify, iHeart Radio). #smallbusinessowners #modernbusiness #aisolutions

🎙️ How do we navigate the evolving landscape of marketing in an age dominated by AI and automation? Dive into the enlightening conversation between Ryan Baker and Boris Beceric ✅ as they dissect the intricacies of preserving a human touch amidst the surge of technological advancements. Uncover the significance of empathizing with people's needs, the constraints posed by existing AI recommendations, and the hopeful outlook for the future, notwithstanding hurdles such as data restrictions. Gain invaluable insights into aligning marketing strategies with human-centric values in this captivating podcast discussion. To watch the full podcast, check us out on 📺 YouTube: https://bit.ly/3X2ImQt Spotify: https://bit.ly/3R6UVq7 #MarketingEvolution #DigitalStrategy #AIinMarketing #HumanCentricApproach #DataDrivenMarketing #CustomerEngagement #MarketingTrends #BrandBuilding #ContentStrategy #MarketingInsights #TechInnovation #ConsumerBehavior #MarketingTips #BrandStorytelling #FutureOfMarketing

ESTATE PLANNERS: The times of doing simple wills and trusts are over. AI is already starting to do that for consumers. We need to set ourselves apart. How? Through customization, relationship building, and holistic services. -- This soundbite was taken from my podcast, March to a Million. Listen to the full conversation on your favorite podcasting app, or via the link below. #ai #technology #estateplanning #clientservices

To learn more about the implications and use cases of AI models, it's important to understand how they actually work. There are different types, like open or closed, and the debate about the correct approach is far from settled. Tune in to the newest episode of Build What’s Next: Digital Product Perspectives with Josh Lucas and Kent Keirsey to learn more. 👇 Apple: https://apple.co/4a4Kha1 Spotify: https://spoti.fi/3y0es4F Or wherever you get your podcasts. 🎧 #buildwhatsnext #method #AI #automation

In the latest episode of Pulse by Intuji, Julian Wallis, CEO of Intuji, highlights the evolution of AI chatbots and their integration into customer experiences. While early chatbots often failed to deliver, modern AI is now used effectively in areas like product and movie recommendations. Companies like Netflix use AI to predict user preferences and analyse patterns, showcasing AI's potential when implemented correctly. It's a reminder that a bad experience with one AI doesn't define the technology as a whole. Proper setup and utilisation are key to unlocking AI's true capabilities. 🎧 Want to hear the full conversation? Catch the full episode and others at the links below, or find us wherever you listen to your favourite podcasts - ➕ YouTube - https://buff.ly/4cB1E4N ➕ Spotify - https://buff.ly/3J3MQxV ➕ Apple Podcasts - https://buff.ly/4cCnRiZ ➕ Deezer - https://buff.ly/3J3MQOr Also, give us a follow on the platforms below to keep up with the latest from Pulse by Intuji - 👉 LinkedIn - https://buff.ly/3J5Pu6u 👉 YouTube - https://buff.ly/4cB1E4N 👉 TikTok - https://buff.ly/4aIF3S9 👉 Instagram - https://buff.ly/3J3MPKn 👉 X/Twitter - https://buff.ly/3J3MQ0T 👉 Website - https://buff.ly/4aIF3l7 #AI #CustomerExperience #Innovation #Technology #PulseByIntuji