Jessica Ovadia’s Post

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Helping Healthcare Leaders Communicate Simply | Content Strategy & Relationship Management | Master of Public Health (MPH)

Anyone else hate gift shopping for loved ones? It’s takes a lot of brain power to weigh every detail to match their style, interests and what will truly make their day... Now imagine that same agonizing process...but for 20 different loved ones. AND the gift must be the same for everyone… 👦🏻 Your quirky friend who loves obscure hobbies. 👗 Your trendy relative keeping up with the latest fads. 💰 Your frugal aunt carefully watching her budget. 🙋🏻♀️ Your coworker who seems to already have it all. It's impossible to find the right gift! This is the precise challenge healthcare companies face when trying to communicate their value across multiple key stakeholders: 🩺 Physicians want clear scientific evidence and clinical use cases. 😷 Patients crave empathetic, easy-to-understand language prioritizing their well-being. 💼 Investors demand ROI projections and differentiation from competitors. 👨🏻💼 Corporate buyers look for seamless implementation and security details. It sounds paradoxical to develop core messaging personalized for each of these unique audiences, while somehow telling one, unified story. Almost as difficult as buying one gift that 5 year old Jimmy and 92 year old Grandma Betsy will both enjoy. Don't worry - I got you covered. -------------- Hi. I'm Jessi and I'm a content engineer. For 15+ years, I've helped healthcare leaders, founders and writers effortlessly engage with their audience and finally grow revenue, investments, partnerships & more. + Join The Digital Workbook waitlist to build your own messaging foundation with a step-by-step manual, 25+ templates to keep you on track and communication insights based on 15 years of client expertise https://lnkd.in/dtfm7wxg #ContentEngineer #Healthcare #HealthcareMessaging #Communication

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