Go Merlin, our incredible members, and their amazing artists and music! We want to partner to create the next wave of opportunity and monetization together. Thanks Horst Weidenmueller (!K7 Music), Marie Clausen (Ninja Tune), and Louis Posen (Hopeless Records) from the Merlin Board for their support of our press release, and to Billboard (and Dan Rys).
Today, we’re excited to announce Merlin Connect, an indie-centric initiative for our members to experiment with the next generation of emerging technology platforms! Merlin Connect will make music licensing more accessible to a select group of promising emerging technology platforms by delivering fully cleared, quality music. Our aim is to find and empower the next generation of music monetization opportunities for our membership. “Our overarching goal is to discover new opportunities for music monetization,” Merlin CEO Jeremy Sirota told Billboard in an exclusive statement. “Many emerging technology platforms lack access to, or do not even realize, how quality music can help them build and retain new audiences, resonate with cultural movements and drive their growth. Our members are handpicking a curated catalog of music that is perfect for any platform’s evolution… By bringing independent music to new spaces, we’re delivering exclusive opportunities for our members, ensuring they are at the forefront of innovation.” We are excited to work with a new generation of platforms to build a sustainable, ethical, and indie-centric music industry! A special thanks to Billboard and Dan Rys for helping us make this announcement! https://lnkd.in/gi689KDZ #emergingtechnology #innovation #musicindustry #technology #indiemusic #indies #startups #musiclicensing #platforms #emergingtechnologyplatforms #monetization #MerlinConnect
Jeremy Sirota this a great step. Congrats to the team.
Jeremy fabulous stuff, as always! 🙌🏻
Love this! Nice work Jeremy!
Love to see it!!
Great work Jeremy Sirota - can’t wait to explore more!
well done Jeremy Sirota
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Music Industry Strategist | Expert in Business Development, Content Acquisition & Licensing for Tech | Bridging Music Talent, Rights, Technology & Capital
1moThis is incredible and SO NEEDED! Congrats to you and your team Jeremy Sirota!