Jeffrey S.’s Post

To cities everywhere: more of THIS:

During Bank Holidays, the struggle to capture the attention of potential attendees intensifies. The question arises: How can event organisers ensure their Bank Holiday events stand out amidst both local and national competition? To assist you in tackling this challenge, we've compiled a list of suggestions and creative insights; some you may have already cleverly integrated into your events, while others may spark new ideas you've yet to explore. Browse through the carousel below and visit the blog in the comments to discover how to outshine your competitors over the Bank Holidays taking place in 2024. #Skiddle #MoreThanATicket #eventindustry #ticketing #promoters #eventplanning #eventplanningtips #eventmarketing #tickets #festivals #selltickets #gigs #clubs #theatre #attractions #bankholiday #eventprofs

With UEFA EURO 2024 kicking off in just three weeks, we’re here to share some tips on how to screen the upcoming tournament. Not a football fan? Perhaps you’re planning an alternative event during the championship, like a film showcase for those with similar tastes. Whatever your plans, click the link below for a comprehensive guide on how to effectively and legally host a screening event at your chosen venue. Read the blog here: https://lnkd.in/e9XPQePq #Skiddle #MoreThanATicket #eventindustry #ticketing #promoters #eventplanning #eventplanningtips #eventmarketing #tickets #festivals #selltickets #gigs #clubs #comedy #theatre #Ibiza #eventprofs

Lengthy entry queues at events often frustrate attendees, resulting in negative feedback before the entertainment has even begun. Not only that, but every moment your customers spend waiting in line is a missed opportunity to take sales over the bar and on merchandise 💸 Thankfully, Skiddle has a simple solution to fast-track the entry of guests at your events - Rapidscan. One of our flagship features, RapidScan can scan barcoded tickets in seconds, minimising queue times and improving customer satisfaction. It also offers real-time data, allowing you to monitor attendee numbers to ensure the safety of your customers, whilst also preventing fraudulent tickets from being accepted. And best of all, it's free to use 🎉 Learn how to use RapidScan by watching our "How-to" video tutorial here: https://lnkd.in/eV7iJaGk Find FAQs on Rapidscan here: https://lnkd.in/ezgkiSuv #Skiddle #MoreThanATicket #eventindustry #ticketing #promoters #eventplanning #eventplanningtips #eventmarketing #tickets #festivals #selltickets #gigs #clubs #comedy #theatre #attractions #eventprofs

Always interesting to see data like this, but the angle here is a bit unfair I think. There's a passing acknowledgement that production costs are higher in London, so higher ticket prices are to be expected versus non-London theatres... But then the headline is that top-price London tickets are nearly £100 more expensive, instead of the much more interesting stat that entry-price London tickets are only £4 more expensive (£25 versus £21). To me, that says (1) London theatres are actually doing a much better job than they get credit for at keeping entry-level prices accessible, and (2) there is a natural floor around £15-20, which even non-London theatres will struggle to get under. The challenge, clearly, is communicating what great value a £25 theatre ticket is, no matter where you are in the country.

Ticket pricing was a hot topic at the Ticketing Australia conference this year. Are prices too high? Are we discounting too much? How can we build distribution models? Headlines like this can be good click bait and drive a false narrative. As my good friend Patrick Gracey says in here - "last year... theatergoers paid an average £54 ...to see a West End show" Yes - there are some eye-watering top price tickets in London, New York and Australia, but there is also a swathe of affordable prices and incentives in the market. Marketers and productions need to build a ferocious and influential counternarrative that proves theatre is affordable and a welcome place for different people (both of which, I acknowledge, are highly subjective terms). While some companies and producers are trying some exciting new tools, the entire system needs an urgent evolution. https://lnkd.in/gN2Xre7v

Reason Number 4: Our Promotion Centre gives you complete control over the ticket listing process 🎟 Flexibility is the name of the game here. The needs of an increasingly dynamic market means promoters have to adapt to change and fast. Our promotion centre gives you the freedom to modify your tickets whenever necessary. It also offers access to detailed sales data, providing insight into your customer's buying habits. Put this knowledge to use by experimenting with your ticket pricing structures and maximise your revenue 💰 Head to the comments to find more reasons why Skiddle should be your go-to platform for event ticketing in 2024. #Skiddle #MoreThanATicket #eventindustry #ticketing #promoters #eventplanning #eventplanningtips #eventmarketing #tickets #festivals #selltickets #gigs #clubs #comedy #theatre #attractions

Reason number 24 of 24 to choose Skiddle in 2024 (Well, isn't that quite the mouthful). For organisers of theatre productions, comedy showcases, or in-conversation panels taking their events to venues across the UK, we're all too aware of the problems being faced when it comes to ticketing - from changing venue capacities to poor entry systems and an inability to accommodate allocated seating. At Skiddle, however, we've got you covered on all fronts. Speak to us about arranging your own unique seating plan which we'll create on your behalf. Optimise your events space and increase your revenue potential by implementing tiered pricing structures and facilitating group bookings. And utilise our RapidScan app to scan your customers' tickets in quick time, to help improve overall event satisfaction. For more on our allocated seating feature, including how to set up seating for your upcoming events, hit the following link: https://lnkd.in/dqCSwP5v Sign up for your FREE Skiddle account to list your next events and benefit from receiving our weekly Skiddle Update, packed with tips and advice to help you get the best from our features and services: https://lnkd.in/eqzgSUg9 #Skiddle #MoreThanATicket #eventindustry #ticketing #promoters #eventplanning #eventplanningtips #eventmarketing #tickets #festivals #selltickets #gigs #clubs #comedy #theatre #attractions #eventprofs

You don’t need us to point out why #performingarts venues like The Englert Theatre in Iowa City are so vital to the local community – there’s not an empty seat in sight! But it might help to know from experts like John Wagner, co-owner of local integrator Ayre Productions, why upgrading with A-Series more than fit the bill… "Some challenges were working around the previous integration, keeping the venue looking the same without too many changes to the structure and finishes. Other than that, the installation was a breeze. The A-Series fits the room much better than a traditional array. By using less with the A-Series, we gained more overall.” Line array or point source? A-Series does it all: https://bit.ly/3Q4GUZP #TheatreSound #AugmentedArray #VenueTechnology

Calling all event promoters… 👋 Your events create demand, not just for tickets but also for places to stay and if you're not capturing any revenue from this, you're missing out on a big revenue opportunity. Check out the latest blog post the marketing team have put together to learn a bit more about what we call, The Event Effect. In the blog we also share some case study data from The Boss, Bruce Springsteen's recent gig at the Principality Stadium, Cardiff 📈 https://lnkd.in/dfU6BhKk This is something we’re going to be doing a lot more of, sharing both some of the big successes we’ve had in recent times but also digging into our powerful predictive #data 📊 The data we have access to allows us to model the predicted accommodation spend for all kinds of events and tours and we’re going to start sharing that with our followers and really show the level of the opportunity on the table. If you’re interested, give our page, Bundl, a follow 👀 Alex Ogilvie | Lucy Greenhill | Emma McGirl | Jo Raftery | Joanne Dixon | Peter Antoniou #TheEventEffect #BundlTravel #events #eventprofs #eventprofsuk #innovation #technology