FULLY REMOTE: VP of DTC Ecommerce ($180K base + Bonus) ... Wanna see a five-page job posting? This sucker took me 11 hours to write!
🚙 That's like driving at 65 mph one-way from Atlanta to ...
Chicago, Detroit, Buffalo, Omaha, Wichita, or San Antonio.
This one has a lot of moving parts!
But for the right executive, the job itself is totally doable.
🟥 We are looking for a PROVEN VP of DTC Ecommerce for a $30 million, subscription-based CPG manufacturer of safe, non-toxic cleaning products delivered in refillable and sustainable packaging.
Think 7th Generation before it was snapped up by Unilever.
This $180K base (+ bonus) role is fully remote / WFH, and what we're looking for here is a hands-on, action-oriented doer with a bias for action.
🟥 Priority consideration will be given to client-side candidates who are *CURRENTLY* leading a DTC CPG ecommerce P&L.
(By “currently,” I mean currently.)
The primary focus of this role will be demand gen and integrated customer acquisition through TikTok, Facebook, Instagram, Affiliate channels, Influencer marketing, Display ads, Retargeting, Groupon, YouTube, Google Ads and Google Shopping.
This is not to say you won't be overseeing the usual ecom functions of planning, forecasting, email marketing, CRO, online merchandising, tech stack integration, Amazon / 3P markets, and so on -- but where the rubber will meet the road here is customer acquisition.
To access this posting, see my link in the comments below. Then please …
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Digital Advertising & Online Marketing Strategist | Media Buyer | SEO/SEM Specialist
2wHi Jasmin this is a Remote Position.