There was considerable buzz last week about the alarming statistic that a staggering 78% of Americans are living paycheck to paycheck, according to PayrollOrg. Instead of trying to diagnose the problem, I decided to dive into the secondary effects it has on emergency savings. Unsurprisingly, I discovered that over 30% of Americans report they would have difficulty covering an unexpected $400 expense. This highlights a critical vulnerability in our financial safety nets. 🚨 Introduce Emergency Savings Accounts (ESA) ... ! As part of Secure Act 2.0, the government introduced employer-offered ESAs to help address the difficulty many Americans face with unexpected expenses by separating emergency savings from retirement funds. And there are already some amazing companies like Sunny Day Fund ☀️, SecureSave, and Ezra Financial, helping make this more seamless for employers and employees, alike. But if you read my posts, you know there has to be a community bank play in here as well! So read the full article and find out more: https://lnkd.in/emiJgRvD And always, leave your thoughts, questions, or concerns in the comments! #communitybanking #emergencysavings #innovation
Nice write up Jake. ESAs are a great source of low cost sticky deposits for banks, and at SecureSave, we can help banks of any size unlock that opportunity.
Love this write up, Jake! What I find so intriguing about this model of community banking via employer-rewarded savings is that it's truly a virtuous cycle. Employees save, employers save through cost reduction and ultimately easier access to loans, and banks save with predictable high quality deposits that they can leverage.
Nice work Jake Fuchs! We can help with Secure Act too.
Founder @ Parlay | Financial Inclusion | Capital Readiness for SMBs | TEDx Speaker & Coach
2moI believe Sid Pailla ☀️ and team at Sunny Day Fund are indeed beginning to partner with community banks - you guys should absolutely connect if you haven’t already. Amazing team and amazing impact