Jonathan E. Adams’ Post

🎵🔊 ARE YOU GOING TO GUESS? 👀 Every week we speak about different elements of Sonic Strategies 🚀 - what is s Sonic Strategy? Maybe you’re in the caption to figure out… 🤔 A Sonic Strategy is the same as a visual branding strategy, but with SOUND 🎶 Instead of colours and typfonts you have Brand tracks and Sonic Logos. Think the whistle of McDonald’s 🍔 or BU DUM of Netflix 📺 Any sound related to a brand. Sometimes these sounds are tracks that brands will use across TV advertising, call hold music or behind Social Media content. Sometimes these sounds are App SFX like the tick sound on Duo Lingo when you complete a task. Whereever you hear the sounds, you’re being marketed to in a fun yet subtle way - getting you to trust and engage with the brand more so ultimately, you choose them over anybody else 💰 If I said to you to sing me the McDonald’s Sonic Logo I’d bet you my ear lobes you could, but can you sing me the sound of Burger King? I’d bet you YOUR ear lobes you couldn’t 👂🏼 If you think good visual branding is important, you’re not ready for how Sonic Branding is going to evolve in the next decade 🚀 Do you know somebody that is struggling with introducing a Sound Strategy? Or could benefit with a conversation? We’re doing FREE Brand Sonic Strategy calls on Zoom, let your friends know they should get in touch 👋🏼 #SonicStrategy #SoundBranding #BrandIdentity #MarketingMagic #SonicLogos #McDonaldsJingle #NetflixSound #BrandStrategy #AudioBranding #MarketingTrends #SonicIdentity #BrandSounds #DigitalMarketing #Innovation #CreativeStrategy #Branding101 #AudioMagic #SocialMediaMarketing #BrandingExpert #MarketTrends #Advertising #BrandRecognition #BrandAwareness #BusinessStrategy #DigitalStrategy #CreativeMarketing #SonicEvolution #FreeConsultation

Just like Netflix, successful brands have brand kits to maintain consistent and recognizable visuals. 📸✨ Having a cohesive brand identity is key to standing out and connecting with your audience! Giving future brand partners specific guidelines takes any any miscommunication of what they can/cannot do #Branding #BrandKits #Marketing #Netflix #Branding #BrandKits #Marketing #BrandIdentity #BrandConsistency #VisualIdentity #BrandRecognition #BrandStrategy #Design #LogoDesign #GraphicDesign #DigitalMarketing #ContentMarketing #SocialMediaMarketing #MarketingStrategy #BrandDevelopment #MarketingTips #CreativeMarketing #BrandAwareness #BrandManagement #MarketingTools #MarketingTrends #BusinessBranding #BrandExperience #MarketingIdeas

Steve Jobs once said, “Branding is about getting people to ‘buy into’ your company, not just ‘buy from’ your company.” The brutal truth about building a "Brand" is that if you're trying to build a "brand," it's important to understand that it's not just about having a great logo. Think of branding as the charismatic character. 🎨 Consistency is Queen (or King): Remember, your brand is telling a story. Keep it as consistent as Apple's sleek design language. 🤝 Make Them Feel Something: Coca-Cola doesn't just sell drinks; it sells smiles and togetherness. 🚀 Adapt or Be Left Behind: Netflix didn't just join the streaming party; they started it. #onlinemarketing #contentmarketing #branding #socialmedia Online Marketing Content Marketing Branding Social Media

Our journey isn't just about offering marketing, advertising, media, and entertainment services; it's about co-piloting businesses towards uncharted heights. At the heart of our spectrum of services lies a commitment to tailor-made solutions that cater to the unique DNA of each enterprise. From crafting brand identities that narrate your essence, to harnessing the visual power of video production, mastering the art of social media engagement, and delivering impactful outdoor advertisements, we are architects of market resonance. Fueling our zeal is the realization that many businesses are yet to fully embrace the tools and strategies that the modern age offers. This is where DelloFlix LLC takes center stage, diverging from conventional advertising paradigms to embrace an immersive, consultative approach. We don't just analyze data; we become entwined in your brand story. By crafting strategies that are an extension of your aspirations, we connect with businesses not just on a transactional level, but on an emotional one. Our journey is one of collaboration. We aren't merely service providers; we're cultivators of your brand's narrative. With a team that's a blend of creative brilliance and strategic acumen, we're equipped to steer your brand towards distinction. Let's script your brand's success story together – connect with us today! Contact Us 🌐 www.delloflix.com 📧 socialmedia@delloflix.com 📞 +1 240-713-9745 #advertisement #advertising #marketing #digitalmarketing #branding #business #graphicdesign #advertisingagency #design #socialmedia #photography #ads #ad #socialmediamarketing #instagram #creative #marketingdigital #fashion #promotion #art #advertisements #brand #digital #follow #marketingstrategy #logo #love #media #advertise #commercial #delloflix #delloflixllc #dfx

Performance marketers are reevaluating the role of linear television and OTT in their channel mix strategy. Traditionally, these channels were used for mass reach and scale, evaluated against cost-per-acquisition or return on investment. However, changes in media consumption have led to a shift towards brand building and filling the top of the conversion funnel.   Gregg Bender, SVP Director of Client Services at Ocean Media discusses why TV and OTT have a unique advantage in enhancing brand presence and attracting new customers. Check out the full blog here:   https://lnkd.in/gDt25URM   #marketing #branding #television #OTT #mediastrategy

Attention! Can I have your attention, please? If you're spending the bulk of your marketing dollars in "visual" mediums like TV or digital, you may be selling your brand short! Check out the link below for more info on the newly released Dentsu study that's getting everyone's attention! Radio ads keep consumers' attention better than everything else! Marketing@PressCommRadio.com #branding #RadioGetsResults #radioadvertising #audiobranding

Make some noise with your digital #audio #advertising campaigns by partnering with publishers! With innovations in #technology that help publishers optimize revenue and brand safety, while maintaining the magic and intimacy of the listener experience, there has never been a better time to build relationships with publishers and their listeners. Learn more about how you can unlock the potential of audio on our blog here: #PoweredbyAdsWizz https://hubs.ly/Q02zzryP0

Welcome to the #storytelling revolution, where narratives are the heartbeat of marketing success. The rise of storytelling in marketing is not just changing the game, it's redefining the rules of #engagement between brands and consumers. This evolution from hard selling to heart-telling is where the real magic happens. 💡 In this narrative-rich landscape, Apple’s iconic "#ThinkDifferent" campaign stands as a beacon, exemplifying the profound impact of storytelling. Launched in the late 1990s, it was more than just advertising. It was a declaration, a narrative that wove itself into the fabric of the audience's psyche. Apple didn’t just promote a product; they celebrated #individualism and #innovation. They told stories of the "crazy ones" - the rebels, the troublemakers, the visionaries who dared to think differently. This campaign transcended traditional marketing, leaving an indelible mark on the audience's hearts and minds. Another example is the television series #TheLoveBoat. Before its airing, cruising was a luxury few considered but the series, showcasing the adventures and experiences aboard a Princess Cruises ship, changed public perception dramatically. It was much more than just about the cruise. It was about the stories, the experiences, and the romance that made the number of Americans taking cruises skyrocket from 500,000 to over 20mn annually. From a modest fleet of just two ships in 1975, the brand witnessed an astounding 9000% increase in annual income, a testament to the power of storytelling in shaping #ConsumerBehavior and #BrandPerception. This storytelling revolution in marketing is about being human. It’s about understanding your audience, speaking their language, and sharing stories that mirror their dreams and aspirations. The most compelling brand stories are those rooted in authenticity and emotional connection.😇 Are you a brand that shares a story - a story that is genuine, inspiring, and unforgettable?

One word, BRANDING! How can your product change a consumer's quality of life and WHO is telling your story? Consumers have trusted advisors that they listen to daily and iHeartMedia has thousands in the audio space through broadcast radio, streaming and podcasting. Having access to consumers through a personal relationship curated by these brand ambassadors is the key to amplifying brand trust. Let me show you how we've partnered with national and international brands! #brandmarketing

Some encouraging stats here from dentsu and Lumen Research Ltd prove Audio is one of the mediums with the greatest levels of attention. Next up, how can we start measuring this at a campaign level in the digital space? Octave Audio are cooking something awesome related to this, but we are always open to ideas! #attention #audio #advertising #measurement https://lnkd.in/erpqga5y