🚀 Halfway Through My IPG Mediabrands Internship Journey! 🚀
Wow, time flies when you're having fun, and I can't believe it's already been half of my internship journey at Mediabrands with the amazing UM Australia team!
From day one, I've been on a thrilling rollercoaster of learning and growth, and I couldn't be more grateful for the incredible opportunities I've had in the media industry. 😊
Here are some highlights of my journey so far:
🤝 Teamwork: I started this journey alongside Jack Keith and Serena Knight, and together, we've been diving deep into the world of strategy, creative connections, planning, and trading at UM agency. It's been an incredible learning experience! We've also gained skills in extracting insights, brainstorming effectively, doing research, asking clients valuable questions, crafting media plans and reports, and learning successful UM campaigns for Lion.
💡 Diverse exposure: My adventure didn't stop at UM. I've also had the chance to explore social, search, and programmatic at Reprise Digital - Australia and Matterkind. In particular, it was mind-blowing to learn how media space can be acquired by programmatic in less than 100 milliseconds.
🤝 Mentorship and Supportive Environment: My buddies at Mediabrands have been incredibly amazing and supportive. They've not only shared their industry insights but also their invaluable experiences, giving me a real taste of agency life.
🎓 Learning Opportunities: I've had the opportunities to shadow experts, attend enlightening lectures, and even attend partner meetings with media giants like JCDecaux Australia, QMS, and ARN. Those opportunities allowed me to learn about media partners' businesses, collaboration and the importance of building a strong relationship with media partners.
📊 Real-World Experience: Working on actual briefs from iconic brands like KitKat Chocolatory, Optus, and Spotify has been a dream come true. Applying what I've learned in strategy lectures to real-life situations has been incredibly rewarding.
🎉 Perks and Fun: It's not all work and no play at Mediabrands. We've enjoyed amazing perks, like bowling in the middle of a workday as a networking event and gifts from our clients! 🎳 🎁
🥪 Food Adventures: Lunch breaks with fellow interns and our relaxing moments in Prince Alfred Park across from the office have been some of the best times. Shoutout to City Edge for those delicious baguettes! 😋
📆 Exciting Future: As I look forward to the second half of my internship, I can't wait to dive even deeper into the media industry. Tomorrow, I'll be attending Pinterest Presents with other interns, and the excitement is real! 📌
The first half has been an amazing journey with experiences and opportunities, and I can't wait to see what the next chapter holds!
Best of luck in all your future endeavors!