IMPACT BBDO has been named the 2024 Regional Network of the Year for the Middle East and North Africa at Cannes Lions International Festival of Creativity - the 7th year in a row that we have led the regional rankings at this most prestigious of shows. We bring home a good pride of Lions: 7 in all. A Grand Prix - our fourth in five years, a Gold, two Silvers, three Bronzes and several shortlists. These go across offices in 5 markets, and represent 6 different brand partners. The Grand Prix is the only one this year for the region, as is the Lion in Film for Cairo. We are also proud to have repeated a Lion in the Glass category. We cannot be more thankful to have partners who share our commitment to making the most creative, and the most effective, work in the world. Congratulations to everybody who is part of this magical moment. Here's to #TheWorkTheWorkTheWork #IMPACTBBDO BBDO Worldwide #BBDO
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2023: No.1 in the Middle East, No.9 in the world. 2024: No.1 in the Middle East, No.7 in the world.
For the second year in a row, IMPACT BBDO has been ranked the No.1 agency in the Middle East and Africa on the WARC Creative 100 Rankings. It’s also the second year in a row that we are listed among the Top 10 agencies in the world. The WARC Creative 100 is a ranking of the world’s most awarded companies for creativity. It acts as a benchmark for creative excellence, allowing marketers to compare their performance with that of their peers. IMPACT BBDO is the only Middle Eastern agency to be listed in the global Top 50. Congratulations to our amazing teams and our incredible brand partners, without whom this would not be possible. BBDO Worldwide #IMPACTBBDO #WARC #BBDO
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Onto the next.
BBDO PAKISTAN has won the 2024 Agency of the Year title at Effie Pakistan, with a comprehensive haul of 11 Effie statues for 8 projects from 7 different brand partners. BBDO has for more than a decade consistently been the most awarded creative agency in Pakistan, and has produced some of the most iconic works the country has ever seen, always pushing the boundaries of creativity that leads to effectiveness. We couldn't have achieved this without the support and the trust of our amazing brand partners who share our vision of making the most creative and effective work possible. And of course, a big thank you to our talented crew who have always believed. #IMPACTBBDO #BBDOPAKISTAN #TheWorkTheWorkTheWork #EffiePakistan
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Some gems here.
Our 2024 Cannes website is officially LIVE! 🏴☠️ Welcome to TBWA’s home for disruptive creativity at this year’s Cannes Lions International Festival of Creativity. Explore the contenders from around our global Collective – work that defies convention across an unlimited creative canvas. We’re immensely proud of the truly impactful, innovative work that has been made over the past 12 months and that are in the running for a Lion. 🦁 Go and check it out 👇 https://lnkd.in/gDk4-aiN #CannesLions2024 #TheDisruptionCompany
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Strategic, people-focused and result-driven marketing & branding professional with 10+ years of integrated agency and client-side experience
In the age of digi empires, there's something so lovely about getting a letter or a card through the post. Or, as a Millennial, am I just 'too old school'? I still buy birthday, thinking of you, get well, baby, wedding, condolence, thank you and I love you cards (my favourite) and send them to those who may appreciate them and maybe even to those who may not.... I can't help myself 🙃. There is something about the power of the written word, seeing the handwriting and of course, the design of the card that I love. For me it's a ritual. Picking the card. Thinking of the person. Drafting the message. Sending them my well wishes. And hoping that it makes them smile. Because surely that's what this world needs? More shiny, happy, people, holding hands... And of course, more love. What are your thoughts on writing of letters and cards? The below campaign by the Australian Post is just gorgeous. Do you like it? And do you still write letters, cards or even postcards from your holiday gateway with the message 'Wish you were here'? Would love to know. #famouscampaigns #goodwriting #connection
"If you really want to touch someone, send them a letter' 💡Australia Post | M&C Saatchi
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Head of Strategic Partnerships at OgilvyOne. Follow me to navigate marketing-tech intersection to empower marketers in the AI age.
When you understand that 70% of the success of a campaign comes from the creative aspect, you work with WPP. When you realize that you need to integrate creativity and tech to deliver the creativity, you work with Ogilvy One.
📣 WPP wins most creative company at Cannes Lions International Festival of Creativity 🏆 🎉👇 https://ow.ly/yPUa50SnxJ0 Congratulations to Ogilvy for being named Creative Network of the Year and The Coca-Cola Company for winning Creative Brand of the Year, supported by its global marketing partner WPP Open X 👏 Thank you to our people, clients and partners for your extraordinary creativity ✨ 160 Lions in total: 1 Titanium, 6 Grand Prix, 27 Gold, 43 Silver, 83 Bronze #WPPCannes #CannesLions
WPP wins most Creative Company at Cannes Lions 2024
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Chief Executive Officer at dentsu SubSaharan Africa. Founder, Entrepreneur, Builder, Mentor, Connector and Brand Growth Driver.
So proud but still so driven.
Adding to Carat's amazing achievement of being elected Leading Media Agency in overall market perception in SA, according to the Agency Scope SA 2023/24 study, dentsu is ranked #2 in Relationships with Holdings Groups (Client-Agencies Relationships) & in New Business Activity (Agency Selection Process). Congrats team, this is an incredible achievement.🎉🎉 Click the link to read more - https://lnkd.in/eu7Kb9rv. #SCOPEN
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Cannes Lions 2024: 8 more shortlists for India, tally reaches 54. Four shortlists for Leo Burnett, three for Ogilvy and one for #BrandDavid. #e4mAtCannes🇫🇷 #CannesLions2024
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Global Chief Creative Experience Officer @ TBWA\Worldwide | Award-winning Creative, Design & Innovation leader
At TBWA, Disruption® is at the heart of everything we do. Here's a snapshot of some recent work from our Global Collective that showcases Creativity Powered by Disruption. 🏴☠️
“Don’t do the right thing, do the brave thing.” We are a place for the ambitious: Ambitious brands. Ambitious talent. 👊 From scents to songs, digital to physical, the past year has seen us make real work with real impact. Drop us a note or find your local TBWA agency at https://tbwa.com/contact/ 🏴☠️ Disruption® leaves a mark. Isn’t it time you did too? #TheDisruptionCompany Shout outs to: TBWA\NEBOKO 🍟, TBWA\Sydney & Eleven 🎾, TBWA\HAKUHODO 🚘, TBWA\Hunt\Lascaris\Jhb 🎤, HeimatTBWA\ 🏠 And a very special thank you to TBWA\Helsinki 🤳 🎥 for being amazing partners in making this film. Big ❤️ Helsinki crew!
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Send your aalo pitches!
Are you a budding creative who wants to see their name up in the lights? Here’s your chance to work at BBDO Pakistan and show the world what you’ve got! Send us your CVs along with a selling pitch. Anything ranging from a meme to a poster, a picture to a slideshow, or a video. Send us the above at work@bbdopak.com with the subject “In Biryani, sell Aloo.”
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Ad LOVER: Advertising is about the balance of Art and Business, which are my favourite things in the world.
🏦 澳洲国民银行: More than money." The entire ad revolves around the theme of "efficiency," whether it's driving a falling-apart car or chasing a house. It emphasizes the efficient utilization of every penny and every minute. This ad by TBWA perfectly fulfills the client's requirements. 😀 Advantages The overall performance in the TVC is satisfactory. It starts with a suspenseful opening: why is the driver so calm when the car is falling apart, and why Sarah is chasing a house? It sparks curiosity and engages the audience. ☹️ Disadvantages The Small Business plot is disappointing, merely using growing green plants to imply business growth, leaving viewers puzzled. This part serves as a transitional element; removing it would enhance the overall ad. 😆 Overall, it's mediocre, but TBWA\Australia's distinctive style is evident: 6.5/10.
Founder CEO & Chief Creative Officer at Tigress Tigress/ Author of The Me Era/ Multiple-time award winner, keynote speaker and jury member Cannes Lions/New York Festivals/One Show/D&AD/Clio/Caples
1moYay Ali!