Warner Bros. Discovery #upfront2024 was a star-studded affair, with Shaq and Conan taking center stage. CNN's Mark Thompson even provided a glimpse into the upcoming Biden-Trump CNN debate with some "Breaking News"! And yes I’m STILL working on my Forbes piece! #tv #streaming #media #content #innovation
From morning news to prime-time shows, TV was our go-to. But the digital age has sparked a shift! Let’s analyze how US adults' screen habits have transformed from 2019-2024. Is it the golden age for digital video? Or does TV still reign supreme? 📺💻 Share your thoughts in the comments below! 👇 #Trends #Digital #TV #Streaming #SocialMedia #SocialMediaMarketing #Youtube #Marketing #SocialMedia #DigitalMarketing #Innovation
Our president John Mass joined Jill Malandrino on Nasdaq Trade Talks for a discussion on the shifting entertainment landscape, the intricacies of the deal negotiation process, and much more. Watch the full episode here: https://lnkd.in/eapyg3TH #media #intellectualproperty #streaming #film #tv #content #ip #contentstrategy #entertainment #tradetalks
Media Research Professional, USATF Masters athlete, volunteer youth track coach, husband & father.
Back to the basics...how are TV audiences measured? People, media, technology – these are the three tenets of modern TV measurement. Learn all about them and how TV audiences are measured today with Nielsen’s Need to Know article here https://bit.ly/3TJIAsw. Gracenote #audiencemeasurement #TV #media #advertising #streaming Photo: JetShoots.com
YouTube and Netflix are quickly gaining ground in the TV viewing market according to the latest data from Nielsen. Soon, they'll account for as much of the total television viewership as all of the broadcast networks combined. How will this impact brand marketing strategies moving forward? Let us know in the comments below. #streaming #streamingmedia #marketing #branding #communications #weleadcomms
Diray Media's got the tea on #GenZ 🍵✨ Our new analysis breaks down how #TV and #streaming shows give Gen Z all the feels 💖🎬 Check out the stats that prove why they drive more emotion, engagement, and consumer actions 📈💥 #DirayMedia #MediaInsights
How can you tackle the market challenges while developing a product? MediaKind's Boris Felts talks about maintaining a balance between revenue streams and resources. Watch video! #MediaKind #Streaming #Media #Product #OTT #TV
SVP-Head of Video Activation/VaynerMedia | ex-Omnicom, Publicis, Madhive, Aetna | Managing Director | EVP | Founder | Digital Media | Data | CTV-OTT-TV | CPG | Pharma | Strategy Consulting | Sales | Programmatic | AdTech
✅🖥️ CBS News (+ video; 8/31): “But with all the choices, more than 2.7 million individual video titles to choose from, 20% of viewers, or 1 in 5, say they weren't sure what to watch and after some browsing, they decided to do something other than watching television. The frustration comes about because of wasted time. The study found that the average viewer spends 10 ½ minutes searching for something to watch. And it's the abundance of streaming sources and channels where to look as well. Audiences have nearly 40,000 different channels and streaming sources to find content on daily.” ⬇️ #streamingtv #ctvadvertising #cordcutting
Complexity or the paradox of choice is kicking in at a moment of peak TV. Points to value of the OS in other forms of brand integration beyond 15/30s.
SVP-Head of Video Activation/VaynerMedia | ex-Omnicom, Publicis, Madhive, Aetna | Managing Director | EVP | Founder | Digital Media | Data | CTV-OTT-TV | CPG | Pharma | Strategy Consulting | Sales | Programmatic | AdTech
✅🖥️ CBS News (+ video; 8/31): “But with all the choices, more than 2.7 million individual video titles to choose from, 20% of viewers, or 1 in 5, say they weren't sure what to watch and after some browsing, they decided to do something other than watching television. The frustration comes about because of wasted time. The study found that the average viewer spends 10 ½ minutes searching for something to watch. And it's the abundance of streaming sources and channels where to look as well. Audiences have nearly 40,000 different channels and streaming sources to find content on daily.” ⬇️ #streamingtv #ctvadvertising #cordcutting
Senior Financial Advisor at D.A. Davidson | Helping clients across the country build and execute personalized financial plans
Are you an Apple TV+ or Paramount+ subscriber? Or both? 📺 Word on the street is they may be looking to combine forces due to their lean library of content! What surprised me most about this cool chart from Chartr though was where Disney+ falls in terms of it's content catalog. I thought it had a higher volume of titles than it does! I also was surprised to learn that Amazon Prime is more than double Netflix in terms of content. 😲 Anyone else surprised by any of this? #checkthecharttuesday #streaming #streamingwars #tv #movies
SUITS ended its broadcast run in 2019 and THIS is a prime example of what the Hollywood strikes by the writers and actors are about —streaming. They have been getting literal pennies in royalties for the shows they worked on and are doing well. Some shows are exposed to new audiences and become bonafide HITS in streaming. As I have said often, unlike broadcast television 📺 streamers know EXACTLY who’s watching their content and they DO NOT share that data with the talent. These numbers come from NIELSEN, the company that has an audience measurement system of television viewership. It’s basically an average. From ‘The Hollywood Reporter’, “Nielsen’s streaming ratings cover viewing on TV sets only and don’t include minutes watched on computers or mobile devices. The ratings only measure U.S. audiences, not those in other countries.” READ their full report @ https://lnkd.in/gCWQ-57g 👈🏾 #Streaming #ratings #WritersStrike2023 #ActorsStrike2023 #WGAStrike #SAGAFTRAstrike
