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The Creators Of Adidas And Puma Were Brothers. Adolf Dassler Made Adidas, While Elder Rudolf Dassler Founded Puma. 🌐Visit: https://lnkd.in/fCwfNUk ☎️Contact Us: +91 9968353570 . #brandstrategy #digitalmarketing #brandidentity #marketingstrategy #socialmediamarketing #contentmarketing #branding101 #influencermarketing #marketresearch #brandawareness #advertising #marketingtips #brandsuccess

🚨Incase you missed it🚨 The "just adidas it"👟 campaign concept is a celebration of small goals, every-day achievements and overcoming obstacles and struggles. Full article 👇 https://lnkd.in/dCyt6vdm 🏆 Celebrating a new personal best. 🏆 Completing a new difficulty level. 🏆 Adding a new medal to the collection. 🏆 That you are your own competitor. And instead of contemplating whether you should try it... you went ahead and just did it. -------------------------------------------------------------- Featured Athletes - Felipe Gustavo, Quanita Bobbs OLY , Son Heung-min, Hailey Van Lith, Ben Stokes #aBlueprintConcept #Adidas #Campaign #Advertising #Marketing #Branding #Innovation #Concept

A lesson in creating a meaningful marketing campaign… I can’t say I’ve ever found myself emotional over a football advert, but then again, I’m not really the target market. That all changed tonight, watching the Adidas and Newcastle United kit reveal. This whole campaign has hit me in a way I don’t think an advert ever has. Why? Because effective marketing goes beyond selling a product. It evokes emotions, creates meaningful narrative, and forges a deep connection with the consumer. Adidas have transformed this simple kit reveal into a powerful cultural statement, and given us all a lesson in how all brands can weave history, culture and emotion into a compelling visual story. I don’t even know where I’d buy one from, or how much the average football shirt is, but I do know I now need an Adidas toon shirt, because doesn’t every proud Geordie? The concept, creative direction, production, nostalgia and story telling is absolutely world class. Hats off to every single person involved in delivering such an extraordinary campaign 🖤🤍

Nike was founded on January 25, 1964, as Blue Ribbon Sports (BRS) by Bill Bowerman and Phil Knight. It officially became Nike, Inc. in 1971. The name "Nike" is derived from the Greek winged goddess of victory. #brandkeeda Follow for more brand facts! #brands #marketing #brandidentity #branding #nike #nikeshoes #brandfacts #socialmediamarketing #socialmedia #digitalmarketing #digitalmarketingtips

In a bold move that's surprisingly not getting much coverage, ⚽ FC Barcelona is considering breaking away from Nike to design, manufacture, and sell their kits under their brand. 👕 This strategic pivot would end their 26-year partnership with Nike, which has seen billions in sponsorship fees over the years and even subsidized player salaries. This move, along with the recent announcement of the launch of 📺 Barça One, a direct-to-consumer #OTT #streaming service, are potentially game-changers, signaling a possible future where sports organizations take full control of their content distribution and merchandise, maximizing the value capture from their brand and fan engagement, bypassing traditional third parties like broadcasters and apparel companies. 💰 Owning the end-to-end process from content to merchandise could significantly increase revenue streams and provide a more intimate fan experience. While there are challenges, such as operational complexities and legal hurdles, the strategic implications are profound. 📈 Could this be the blueprint for future sports organizations? The shift towards DTC models reflects a broader trend across industries where brands seek closer connections with their audience. As Barça explores these business models, it could pave the way for others to follow, leveraging their brand's power to capture more value directly. How does this impact the sports industry and beyond? Could other clubs and organizations follow suit? #SportsBusiness #DTC #BrandInnovation https://lnkd.in/gxer33tN

Nike was founded on January 25, 1964, as Blue Ribbon Sports (BRS) by Bill Bowerman and Phil Knight. It officially became Nike, Inc. in 1971. The name "Nike" is derived from the Greek winged goddess of victory. #brandkeeda Follow for more brand facts! #brands #marketing #brandidentity #branding #nike #nikeshoes #brandfacts #socialmediamarketing #socialmedia #digitalmarketing #digitalmarketingtips

This brilliant ad from adidas is a masterclass in reactive marketing that deserves a closer look. Picture this: hours after the game, Adidas crafts a stunning visual in response to Jude Bellingham's iconic bicycle goal against Slovakia. But there's a twist. Jude, a star sponsored by Adidas, plays for England, a team officially backed by Nike. This sponsorship clash means Adidas can't show Jude in his England kit without highlighting their rival. So, how did Adidas tackle this? They zoomed in on the action, focusing solely on Jude's foot in the Adidas boot and the ball, also Adidas-branded. In a bold move, they removed the face of their biggest star from the ad, breaking the golden rule of advertising. Yet, this decision made the image stand out even more, perfectly capturing the essence of the moment. And for the final touch, they flipped the Adidas logo upside down. It's a brilliant example of how to handle reactive marketing with a clear strategy and exceptional art direction. #adidas #nike

Hello Marketers!! Did you know that your favorite shoe brand adidas once launched a unique advertisement where they made invisible man wearing shoes run around the road in the city which in the end was found to be was a pair of snail popping out the shoe with tagline - Adidas - "more power to you" . With this unique advertisement Adidas successfully placed its running shoes in their Adidas - all you need campaign Advertising Source: https://lnkd.in/gnZGFD_5 #adidas #advertisement #crazyadvertisement #advertising

Salute to the creative minds behind this campaign... #thereisalwaysasolution In 2012, when Adidas secured the exclusive sponsorship contract for the London Olympics and prohibited other sportswear brands from using Olympic athletes in their advertising campaigns, Nike faced a challenge. Instead of giving up, they chose a truly innovative strategy. The brand decided to showcase greatness in ordinary people, like Nathan Sorrell, an overweight 12-year-old boy. Nathan's story resonated with the audience by demonstrating that greatness isn't exclusively reserved for elite athletes but is found in those who overcome their own limits and personal challenges. This strategy not only allowed them to circumvent Adidas' restrictions but also deeply connected with the audience by conveying a message of authenticity and personal achievement. It teaches us that the most effective marketing is the one that manages to resonate with the experiences and emotions of ordinary people.

Leverage your brand message...for good. With a big summer of football ahead globally, it's great to see this new video from Adidas, featuring some of the world's greatest players. The video really tries to get across the real reasons behind the beautiful game, appealing to fans to respect the players and therefore the game. This means enjoyment for all, and most importantly inspiring younger generations and athletes to push on to greater levels. See when you clearly work on and define your values you can use this to tailor your output and messaging. Global brands like Adidas of course have massive influence on their side, but as any size business, if we share what we believe in and the positive & authentic influence we can have, we can't go far wrong. #football #brand #messaging https://lnkd.in/eKWhDBQp