Content Creators, Not Content Machines: My Job Hunt Hustle
Content writers aren't churn-and-burn algorithms. We weave stories, craft compelling narratives, and breathe life into brands. Yet, recent job hunts left me feeling like a soulless AI expected to pump out 3 articles in 2 hours!
It's time we reclaim our creative spark. Quality content takes time, research, and (gasp!) human thought. Yes, even in-office. So hiring managers, let's talk quality, not quantity. Give us the time and resources to do our magic and reap the rewards of truly engaging content. ✨
#contentwritingservices#qualityoverquantity#creativeprocess
There is a big problem I can see in content space.
In order to create demand, you need to post consistently.
But when If you hire an agency
-They have to deeply understand your needs.
-They are juggling between clients.
-Very few actually customize plans for you, even if they do, they are very expensive.
-You might feel you are overly reliant on agency.
An ideal solution to this would be if companies has like a content dev rep inside of their business. Faar superior than hiring an agency.
If you want an organic content writer that makes content for you consistently, type 'yes'.
Dry and cold ads just don’t cut it anymore on digital, but neither do über-clever billboard-style advertisements.
So where does this leave us? It's all about connection. Empathy. If your ad feels like a distant corporate message or a brainy puzzle, you've lost your audience.
Here's the secret sauce - make your ads human. Tell a story, share a laugh, evoke a feeling. Connect on a genuine level, and you'll see lead generation rise.
Try this crazy idea: next time, instead of hiring a copywriter, hire a scriptwriter. They’re masters of creating compelling narratives.
And remember, the goal is not just to be seen, but to be remembered. So, be bold, be brave, be human.
Want more tips? Stay tuned. You won't want to miss what's coming next.
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In case you don't know, hear this:
You're not just hiring a copywriter.
You're hiring:
1. A research genius
2. A business advisor
3. A brilliant marketing strategist who can transform your business in no time
4 A hypnotic salesman who understands what will make people buy from you as soon as tomorrow.
It's a full package.
#proget#copywriter#marketing
In fact, so many marketing projects are started with copy and lead by the copywriter. The writer is expected to understand the strategy, target audience, goals, product differentiators, industry regulations, and more. Yes, designers and developers also need to know all of these details—but it inevitably falls to the writer to keep the overall message on track.
Wordwrangler. Carrotdangler. Storyteller. Goal-oriented writing that gives your business an advantage.
Ditching an "everybody can write" attitude and hiring a pro copywriter will transform your messaging from an expense to an investment that pays dividends.
#Marketing#Advertising#Writing
Last year, I was doing some cold outreach to local marketing agencies. One CEO told me they just use ChatGPT to write everything.
When I offered my well-crafted, empathy-in-copywriting-driven retort, he replied, "Well, our clients don't complain, so I'd say we're doing okay."
I mean, if you're satisfied with, "Well, gee. I don't know. I mean, our clients aren't complaining," then I'm not going to be a good fit for your agency.
I want my clients running stark raving mad through the streets, singing my praises from the mountaintops.
I want them to do backflips when I increase their website visitors by 2,800%.
Or when I write a white paper that helps them raise $127 million to purchase their next boutique hotel property.
Or when an email I write helps a weekend microdosing retreat sell out in 24 hours.
None of the three aforementioned clients were simply “not complaining.” They were doing backflips, streaking the quad with Will Ferrell, and singing my praises from the mountaintop.
But, hey. Whatever floats your boat.
Wordwrangler. Carrotdangler. Storyteller. Goal-oriented writing that gives your business an advantage.
Ditching an "everybody can write" attitude and hiring a pro copywriter will transform your messaging from an expense to an investment that pays dividends.
#Marketing#Advertising#Writing