When it comes to #influencermarketing the relationship between a brand and an influencer is a major factor in the success of a campaign. To learn why and for more information on what is trending in influencer marketing, read Highwire’s latest blog by Allie MacPherson, Highwire’s SVP, Social Media https://hubs.li/Q02DC4-w0
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Today, Highwire continues our #Juneteenth x #BlackMusicMonth celebration by honoring the influence of Black trailblazers in music who have beautifully expressed the Black experience and enriched our larger culture. To conclude our series, we're diving into the soul-stirring rhythms of jazz. Black artists—like Louis Armstrong and Billie Holiday—have revolutionized the genre, crafting a form of music that embodies creativity, complexity and cultural expression. For the rest of Black Music Month, let's continue to recognize and amplify the voices that have shaped our cultural landscape and embrace the spirit of music that uplifts, inspires and unites us all!
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Happy #Juneteenth! Today, Highwire commemorates this day of freedom and resilience by celebrating the groundbreaking impact of Black musicians who have given voice to the struggles, triumphs and beauty of the Black experience. As part of #BlackMusicMonth, we rock out with the genre that defied expectations and broke all the rules—rock music. From Chuck Berry to Jimi Hendrix to Lenny Kravitz, Black trailblazers have shaped and transformed the genre into a force of musical innovation and cultural revolution. Check it out 👇 and stay tuned for our spotlight on jazz tomorrow!
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🎉 Thrilled to announce that Highwire has been named an Inc. Magazine Best Place to Work for the third year in a row! 🚀 This achievement is a testament to our incredible team, whose dedication and collaboration form the heart of our vibrant culture. Together, we continue to deliver exceptional work for our clients and push the boundaries of what's possible. 🌟 #IncBestWorkplaces #TeamHighwire #TogetherWeAchieve
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Inspired by the genre boundary exploration of Beyoncé's Cowboy Carter album, we are amplifying the disruptive legacy of Black music trailblazers for our Juneteenth 2024 observance. Since the early 1900’s, Black musicians have been trailblazers in alternative, Pop, R&B, Hip-Hop and more. In honor of #Juneteenth, #BlackMusicMonth and the undeniable COOL that is Black culture, we will be shining a light on those Black musical creatives who moved the culture forward. Join us the next three days, as we look at three genres — country, rock and jazz — and the artists who've made their mark on the music we love today. First up is country. ⬇️ #BlackMusicTrailblazers #CoolLikeThat #ArtisticFreedom
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Improving healthcare delivery and creating efficiencies in drug development and chronic disease management are only a couple of the trends Michael Byrnes, Highwire's Managing Director, Health, observed during his attendance at various industry events in H1. Read his latest blog for insights on the key trends at the intersection of healthcare and technology that comms pros need to start sharpening their messaging around. https://hubs.li/Q02zZQCc0
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Happy #PrideMonth! At Highwire, we're thrilled to honor and support the LGBTQ+ community, not only throughout June but every single day! ❤️ 💛 💚 💙 💜 To help you showcase your #Pride in the cities where Highwire has offices, our #hereandqueer team compiled resource guides for San Francisco, Chicago, Boston, and New York. Let's celebrate together!
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Preparing to go public can be a stressful time, especially for communications specialists. Watch our on-demand webinar and learn how to prepare for an #IPO through the lens of communications specialists who have been through one before. https://hubs.li/Q02zmDbs0 #IPOComms #strategiccommunications
Highwire webinar | Preparing your communications strategy for a public listing and beyond
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Amazing work from our #DIBs leader Ayanna Anderson, MPS, MS and the entire Highwire Helping Hands #socialimpact committee.
Award-Winning DEI + B Executive & Adjunct Professor ~ 2024 PRWeek DE & I Champion (Inaugural Honoree) | 2022 PRWeek Woman of Distinction Honoree | 2022 Diversity Action Alliance Distinguished Communicator of Color
As we get ready to put a bow on an incredibly enlightening #AAPIHeritageMonth2024, I am excited to share this praise report ✅ This year, I am privileged to be leading Highwire's #socialimpact committee: Helping Hands. As part of our agency's first-ever Women's History Month (WHM) observance, Helping Hands launched an agencywide hygiene kit drive with the aim of providing essential care items to women in need--offering them not just hygiene products, but a reminder that they are valued, seen and supported. On behalf of our SF office, I was thrilled to link arms with a phenomenal women founded, women-led organization #HopeHearted. Founded in the wake of COVID 19 in 2020, #HopeHearted is a Bay Area-based nonprofit launched by four high school students with the aim of providing 10K medical and sanitary supply kits to California shelters and food banks by the end of 2024. Throughout the duration of our collab in March, I had the pleasure of collaborating with Chief Marketing Officer (CMO), Quynh Nguyen. I was so inspired by Quynh’s leadership and future plans to continue helping others in her chosen career of dentistry that I invited her to be my special guest for a special Highwire x HopeHearted #DIBs conversation. Excited to debut this convo for your viewing pleasure https://lnkd.in/gbGh--AY 📽 Of note: Quynh shares a powerful testimony about what inspired her into a life of service which, in large part, can be attributed to her parents' migration journey to the U.S. after the Vietnam War ended in 1975. Her story breathes life into Highwire's 2024 AAPI Heritage Month theme: “Roots, Representation and Resilience: Celebrating the AAPI Diaspora.” Enjoy! 🍿 🍿 PS: If you are interested in supporting their 10K kit giveaway, be sure to follow Hope Hearted and reach out (link ⬇ ); they're always looking to expand their network of corporate partners. #HopeHearted #SocialImpactVibes #WomenSupportingWomen #AAPIDiaspora #DEI #Intersectionality
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