The process, which is in the early stages, is expected to attract potential corporate buyers and private-equity firms and could value Subway at more than $10 billion, the people said. Still, it is possible there won’t be a sale or other deal.
Subway, based in Milford, Conn., known for its foot-long sandwiches and quick-service restaurants, has been owned by its two founding families for more than five decades.
“As a privately held company, we don’t comment on ownership structure and business plans. We continue to be focused on moving the brand forward with our transformational journey to help our franchisees be successful and profitable,” Subway said Wednesday.
Subway’s approximately 21,000 U.S. locations registered $9.4 billion in sales in 2021, up 13% from the year prior as the chain recovered from the pandemic and operational improvements boosted sales, according to industry research firm Technomic Inc. The company had around 37,000 stores around the world as of 2021 and was the biggest restaurant chain by U.S. locations.
It became one of the world’s largest restaurant chains by aggressively building new locations but stumbled in the last decade. The chain’s global sales peaked at $18 billion in 2012, declining for years after, Technomic said. Stores closed and franchisees exited from the system, while new sandwich-shop rivals proliferated.
A deal for Subway would be a bright spot for M&A, which has been lackluster as market volatility and fears of a recession take their toll.
Deal volume dropped 41% in the U.S. last year to $1.5 trillion, according to Dealogic.
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