Gerrit Kazmaier’s Post

🚀 📈 The 2024 Gartner Magic Quadrant for Analytics and Business Intelligence has just been published, providing valuable insights into the current leaders – Google is one of them – in the field. This report is essential for anyone involved in data-driven decision-making, highlighting the strengths and challenges of various solutions. By understanding these insights, we can better navigate the evolving landscape of analytics tools: https://ow.ly/owxP50SwIhl #Analytics #BusinessIntelligence #DataStrategy #TechInsights

Can martech data be unified, federated, and siloed all at the same time? Yes, and each serves a purpose https://buff.ly/3uWbpJO

Turning data into insights Today's sales leaders face a paradox - more data than ever, yet struggling to unearth insights. As Michael Fino of AWS discussed at our recent RevGen Summit, the key is: - Identifying the metrics aligned to your goals - Using analytics to surface hidden patterns and opportunities Learn how sales experts turn information into impact by reading our latest blog: https://lnkd.in/enrhH4WP #datascience #sales #insights #analytics #businessstrategy

Starburst is a Sample Vendor in the new Gartner Hype CycleTM report. Access the research to learn about the status of #lakehouse, SQL interfaces to object stores, #dataproducts, and more. Click here to access the report: https://okt.to/8M3SWv #BigData #Analytics #datalake

Insights from analyst firm Ventana Research on Google for the 2023 #DataPlatforms Value Indexes. Read the full market perspective: https://bit.ly/3xbkD2o #AnalyticDataPlatforms #OperationalDataPlatforms 

This recognition is a true testimony of the Tremendous momentum & adoption of OCI's - analytics & business intelligence cloud offerings powered by Oracle AI !!

12 weeks…that’s how long it takes you to build a robust data strategy framework from scratch and to deploy it. Curious how this can be done? Join our intensive, hands-on seminar on October 8, 2024, where you'll learn from our experts Dr. Natascha Volk and Alejandro Zielinsky. They will guide you through creating a comprehensive data strategy framework, activating your first-party data, and measuring success. What you’ll gain: ❇️ Skills to design a detailed 12-week data strategy, including objectives, resources, and milestones ❇️ Practical methods to activate and leverage first-party data for smarter decision-making and business growth ❇️ Insights on setting KPIs, measuring success, and continually refining your data strategies for better results 👉 Perfect for executives and leaders with basic architecture knowledge. Don't miss out! Register now to secure your spot! https://lnkd.in/eDtFnmpE See you in October!   #analytics #data #dataprivacy #1stpartydata #datastrategy #googlemarketingplatform #googlecloud #analyticssummit2024 #trkkn

Stuck in the 'maybe-this-will-work' marketing loop? 🌀 You've probably noticed that relying solely on intuition isn't enough. Deep down, you know there's a better way. Intuition-based campaigns are a gamble. It's high time you shift away from this uncertainty. Now, picture a team using data to drive decisions, transforming uncertainty into confidence. That's the essence of a data-driven approach. The solution isn't more data, but better governance. With clear roles, streamlined processes, and robust guidelines, your team can confidently rely on data to make informed decisions. 👉 Ready to empower your team with reliable data? Check out my blog where I break down the steps on setting up solid data governance. https://lnkd.in/ePYAYEzr 🎗️ Follow me for #GoogleAnalytics strategies that grow your Content Engagement, Conversions, and Loyalty with governance, not gimmicks. #MarketingStrategy #DataGovernance #GAGovernance #AnalyticsTip #GA4

Are you getting the most out of your government data and analytics? This insightful article highlights the importance of data and analytics in the public sector, and how it can create approximately $1.2 trillion a year in value. It also reveals four signs that your agency might need to reconsider its data and analytics strategy, including limited access to data, difficulty in drawing insights, inability to connect data to mission outcomes, and lack of a single source of truth for data. The article further emphasises the need for unifying data sources, standardising analytics, and using the right tools to improve visibility, speed up decision-making, and achieve better mission outcomes. To read the full article, click here: https://lnkd.in/gY7KAmqz Wishing you all a productive end to the week and a relaxing weekend ahead. Happy Friday! Casey Jones #DataAnalytics #PublicSector #GovernmentData #Salesforce

📈 Data Analytics is the new currency driving #success for businesses worldwide. 💰 To stay ahead, we've got you covered! 📌 This #article will unveil the top 5 #dataanalytics trends of 2021 and beyond! . . #dataanalysis #businessinsights #datatrends #innovation #stayahead