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We're diving deeper into the subject of behavioral finance with an interview with Flourish CEO Max Lane. In our latest article, he shares about the value for advisors who understand clients' emotional needs and how it can benefit the advisory relationship. Read more: https://lnkd.in/gQHUe-xx #cash #wealthmanagement #financialplanning A Flourish Cash account is a brokerage account offered by Flourish Financial LLC. Flourish Financial LLC is not a bank. Please visit flourish.com for more information.

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