Looking forward to next week's #ProjectPlay Summit 2024 presented by Under Armour. FlipGive's Amy Halpenny and Mark Marovich will join hundreds of other innovators from across the youth sports landscape - NGOs, academia, government, professional teams and leagues, athletes, brands & technology - to "chart next steps in building healthy communities through sports." Not going to be in Baltimore for the event? Join us via live stream, register here - https://lnkd.in/g8eK6Tz5 Aspen Institute Sports & Society
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The Sports Business Syndicate is doing education and connection quite differently. No more expensive 2-day random walk events. Learn more in 1 hour… Coming up this Summer, we have the following intimate gatherings with amazing friends and guests: - Nick Compton, England Test cricketer on fighting the mental battles at the top of the game - Ed Abis, CEO of Dizplai on what true fan engagement means - Adrian Bevington on lessons learned in football and the future of the business - Nathan Homer and Neal Coupland sharing the story of sport at NEOM - Sam Peters and Lewis Moody MBE talking concussion in rugby and the future of the business - Stephen Dypiangco, MFA telling us how sports brands should play in Roblox These follow great sessions with Jo Redfern 🔜 CMC on kids media and Nancy Hensley on women’s football investment at Mercury/13. If you’re a senior decision maker in sport, this might be for you. It’s not for everyone, but it is the business.
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What’s the difference between just liking something and really loving something? How can brands build fandom around this difference? And what can sports clubs and brands learn from each other when building a fan community? Those were just some of the questions Roger Dudler tackled today with our fantastic speakers Oana Vlad, Jordan Giesler, and Tosh Hall at our panel on the power of brand fandom at D&AD Festival. All speakers added exciting perspectives to the discussion and gave insights into the role of winning the Superbowl (like the Kansas City Chiefs) or creating current campaigns like the K-Wave (from The Coca-Cola Company). Here’s the top advice from our speakers when it comes to building brand fandom: ➡️ 1) Be brave, take risks, and do things differently (Kansas City Chiefs) ➡️ 2) Bring creative ideas that are off the beaten path — even if they don’t fit the strategy — to go above and beyond. (The Coca-Cola Company) ➡️ 3) Build a relationship first and understand who your client/brand is, what they want, who their potential fans are, and what they want to be successful. (Jones Knowles Ritchie) #dandad24 #dandad
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We've been building something bigger than us. A platform that helps us reach more than just personal or financial achievement. An outcome that helps people in our communities and around the world. Our journey is still just beginning but our path is clear. We've always been about the people we serve. It's never been a marketing campaign or a new found focus to do right by our customer. It's just always been in our DNA. In the world of sports, the true victory lies in making the game accessible and enjoyable for all. 🌟🏀 It's about creating opportunities where anyone, with any resource, can join in and feel the thrill of the game. We're here to show that sports aren't limited to grand stadiums or expensive equipment; they're in every alleyway football game, every pickup game at the park, every community center, arena, field or gym. 🏉🏐 Let's celebrate sports in their most genuine form, where the real win is in the shared smiles, the community bonds, and the infinite impact we have on each other. #PracticalPlay #InfiniteImpact #SportsForEveryone 🌍🏅🤾♀️
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Discover the Power of Community in Sports with Circular! 🏆 Our sports feature goes beyond competition. It's about forging connections, organizing events, and nurturing the athlete in you. By uniting passionate individuals, we're creating a network that fosters camaraderie and elevates your game. Together, we're not just scoring points; we're making a lasting impact on our community. Join us in redefining sports as a force for positive change. ⚽🤝💪 #CircularSports #CommunityImpact #ElevateYourGame #AthleteNetwork #CircularCommunityApp #SportsApp #SchoolApp
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SME leaders, when the very thing you do is part of your DNA, your path to success is so much easier. If you are involved in organizing or managing events, connect with Rengo. Their group and people have a lot to offer. #events #sportstourism #sportsforeveryone
We've been building something bigger than us. A platform that helps us reach more than just personal or financial achievement. An outcome that helps people in our communities and around the world. Our journey is still just beginning but our path is clear. We've always been about the people we serve. It's never been a marketing campaign or a new found focus to do right by our customer. It's just always been in our DNA. In the world of sports, the true victory lies in making the game accessible and enjoyable for all. 🌟🏀 It's about creating opportunities where anyone, with any resource, can join in and feel the thrill of the game. We're here to show that sports aren't limited to grand stadiums or expensive equipment; they're in every alleyway football game, every pickup game at the park, every community center, arena, field or gym. 🏉🏐 Let's celebrate sports in their most genuine form, where the real win is in the shared smiles, the community bonds, and the infinite impact we have on each other. #PracticalPlay #InfiniteImpact #SportsForEveryone 🌍🏅🤾♀️
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Sports associations are vital in developing talent and promoting sports at all levels. They spread the love for sports, nurture talent, generate revenue for sports development, and aid in scouting. To achieve this, substantial funds are needed, and sports streaming offers an excellent opportunity. It helps discover and encourage young talent while attracting sponsors and generating revenue. However, traditional video production is often costly, complex, and manpower-intensive, challenging smaller leagues. This is where automated live sports production comes in to save the day. Automated technology, like the solution offered by SportVot, can transform the way sports associations live stream their events, boost visibility for the sport and generate revenue for the association. Discover how SportVot is transforming sports streaming with automated production, ensuring young athletes get the spotlight they deserve, and empowering associations to thrive. Tap to read more - https://lnkd.in/deYhh9kG #SportsProduction #SportsStreaming #AutomatedProduction #SportsAssociations #SportsTechnology Sidhhant Agarwal | Shubhangi Gupta | Yash Bhagwatkar | Arnab Mitra | Pranav Wagh
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🚀 The rise of emerging fun sports like Teqball and Pickleball showcases the transformative power of leveraging social media and streaming to connect with global audiences, bypassing traditional media's limitations. This digital-first approach not only fosters community engagement but also accelerates the journey towards formal sport recognition, demonstrating how technology is reshaping the way we promote, engage with, and celebrate new sports. Back in 1999 my first real job focused on bringing soccer to the web (bundesliga.de) and we were joking about niche sports, this has definitely changed and is opening up new opportunities. #sxsw2024
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Moonrise Sports.......Conclusion: The paradigm of sports fandom is undergoing a profound shift, and athletes are playing a pivotal role in this transformation. Case studies of LeBron James, Serena Williams, and platforms like Moonrise Sports underscore the importance of athletes chatting with fans. This direct engagement not only fosters a deeper connection between stars and their supporters but also serves as a powerful catalyst for inspiring the next generation. In a world where digital connections redefine boundaries, the impact of sports stars personally reaching out to fans is a game-changer, fostering a sense of community, inspiration, and shared dreams that extend far beyond the playing field. Read the rest of the blog here: https://lnkd.in/esfWY39M
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🔥 Unveiling EventConnect's Purpose: Empowering Youth Sports in a New Way! 🏅 Prepare to discover EventConnect's true "Why" that's transforming the game!⚡ Join Brandon Esler, our Director of Account Management, as he reveals the driving force behind EventConnect's mission. It's all about empowerment! 🌟 Our purpose? Empower everyone in the youth sports sector—event owners, parents, and stakeholders—to do what they love most. It's about making event organizing easier for owners and enabling parents to focus on the joy of watching their kids in action. 🏒🏀 At EventConnect, we're not just in the business of events; we're in the business of making a difference. Brandon's passion for eSports drives us to create an impact and positively change the industry. 🎮 Discover how we're reshaping the youth sports landscape, one empowered stakeholder at a time. Watch the video now! 📽️ #EventConnectPurpose #EmpoweringYouthSports #MakingADifference #LinkedInVideo
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