Eyeota, a Dun & Bradstreet company’s Post

***Pull up alert*** Come network and catch me and Corey Dennard with Klean Energy Kulture tomorrow at speaking about how #KleanEnergyKulture is changing the game and being a disruptive marketing force. Interested in Marketing? Come meet major brands and connect! Signuo below and see you tomorrow!

Here are the categories for the upcoming media awards:

🌵 Howdy, Nora Johnson here! If you’ve ever swung by our booth at a trade show or simply seen a post about our upcoming events, you’re familiar with my work. 😉 Our external-facing events are where our tech comes to life — and as the Sr. Field Marketing Manager, that’s where I step in. From planning major events like GSX to managing a 6’ table at a partner roadshow, I handle all aspects of our presence. My goal: to ensure we deliver an "Ambient class"  experience. 👑 This means digging into the details, prepping our team for whatever comes their way, and deciding how best to showcase our world-class tech. 🙌 At these events, attendees can explore new features, test out our threat detection, and more. Back in April, we took ISC West by storm and became the talk of the expo with an immersive demo experience. Seeing the amazement on attendees’ faces as they “got it” made all my work leading up to ISC worth it. 🌎 Looking ahead, we have so much more in store for this year's events! Check out where we'll be next: https://lnkd.in/dXys4-Xj

Little reminder to all join this great session!

Here’s what set the top 2 founders apart from the 5 others competing at TiE Dallas to head to Globals in Singapore: ➡️ they rehearsed the pitch enough so they weren’t cut off at time ➡️ they referenced their own slides during Q & A for backup ➡️ they clearly described the problem, solution & what’s proprietary to them ➡️ clear use of brand imagery/graphs relevant to the brand ➡️ clear outline of why they win against the competition What made a few other pitches weak: ❌ talking over time & not respecting the cutoff from the judges ❌ not answering questions directly ❌ not including a competitive analysis ❌ using industry jargon that was too complex for a generic audience There’s much more to this story. Pitching to a live audience can be SUPER daunting, so there are major props to those who prepped & showed up. —————————————- 👇Should I share how the judging process works for live pitch comps like this?

Congrats, Demandbase, for this prestigious award! Hello Everyone! I invite you to leverage Demandbase Advertising, a leading B2B solution. It offers targeted, account-based marketing (ABM) that helps businesses efficiently reach key decision-makers within their target accounts. Its advanced technology leverages data analytics and artificial intelligence to identify and engage high-value prospects and buying groups, delivering personalized ads across multiple channels. Demandbase’s comprehensive platform integrates seamlessly with existing marketing and sales systems, providing actionable insights and improving overall campaign effectiveness. This precision and integration lead to better alignment between marketing and sales teams, ultimately driving higher ROI and accelerating business growth. If you would like to learn how Demandbase solutions can support your ABM/ABX strategy, please book an exclusive strategy session with us. The link is in the comments. #ABM #ABX #AgileABG #Demandbase #Advertising #B2B Infinityn: Account-Based Experience | Demandbase Strategic Partner

Year 2 of spearheading the American Advertising Awards for AAF Black Hills and I am SO excited to see what our local creatives enter into our competition this year! 🙌 Have you been thinking about submitting your work? Let me clear a few things up: 1. You don't have to be from the Black Hills to participate! The rules allow entries to be submitted to the nearest Ad Awards, which means that entries from neighboring regions like Wyoming are welcome to join us. So, don't hesitate to participate! 2. Our judging process isn't about categories; it's all about the quality. Each submission is evaluated based on specific criteria and scored from 40 to 100. The highest scores earn those coveted gold and silver ADDYs. 3. You don't need to be part of an agency to enter. If you're a freelancer or part of an internal marketing team and you've crafted something you're proud of, we want to see it! (Entries should be used as advertising between January 1, 2023, and December 31, 2023.) Want to learn more? Swing by our website for all the details or feel free to slide into my DMs—I'm here to answer your questions! Learn more here: https://lnkd.in/gtgFmhcS 🏆

We’re thrilled to celebrate the creativity at Cannes Lions International Festival of Creativity this week and wish all our agency clients the best of luck as awards are announced. 🦁✨ A recent study of agency data reveals a clear link between strong client relationships and the number of awards won, reinforcing what we’ve always known:  ✅ Stronger relationships lead to better work ✅ Enhanced team morale ✅ Significant growth and improved margins💡🤝 Here’s to recognising the power of relationship intelligence in driving creative excellence and business success. Best of luck to all the incredible agencies competing this week! 🌟 #CannesLions2024 #Creativity #ClientSuccess #RelationshipIntelligence #BusinessGrowth

If you are heading to Cannes Lions International Festival of Creativity then you NEED to visit Chloe Davies and the It Takes A Village Collective gatherings. They will change your life, work and business. #Cannes #CannesLions #Leadership #LeadershipDevelopment #Strategy #GoodAncestor #Innovation #SuccessionPlanning #Legacy #FutureProofing #BusinessStrategy

Tomorrow is the deadline for the 2024 IABC/BC Wave Awards! If you're still working on a submission, check out the link below for some pointers from yours truly. Think it's too late to start a submission? It's not! The nomination form is not long, and depending how fast you write, you can probably put together a submission in an hour or two.