Erica Anderson’s Post

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CEO, Co-founder, The New Savant

3 years bootstrapping, $1.5m+ in organic sales, profitable... and above average repeat customer rates. And now, our first check! Thank you Indiana University Ventures for this meaningful milestone. It feels highly appropriate to have you as our first investor given the idea for The New Savant was born in Valparaiso, Indiana. Most of all, thank you to the advocates who went above and beyond to get us to the pitch table, and then once there, to tell other investors we are the real deal. Huge thanks to you, Matt Panucci, Jim Fielding, Jon Barada, Jason Whitney and Kate Evinger.

IU Angel Network Invests in The New Savant, A Modern Scent Studio Co-founded by IU Alum Erica Anderson - IU Ventures

IU Angel Network Invests in The New Savant, A Modern Scent Studio Co-founded by IU Alum Erica Anderson - IU Ventures

https://iuventures.com

Matt Panucci

CEO | Board | Strategic Advisor | Ex ABInBev | Ex EssilorLuxottica

1mo

I've never run so fast to a meet a founder after a pitch as I did w/ you, Erica Anderson. Could not be happier for you and Ingrid.

congrats Erica. The longer the bootstrap, the more rewarding that first check is!

Cheryl Fried

Consultant at The Fragrance Foundation

1mo

Absolutely incredible!! Congratulations!!!

Stephanie Barker Supko

General Manager LoveShackFancy Beauty | Former Unilever Prestige, Estee Lauder Companies

1mo

Congratulations on all of your accomplishments!! 🩷

Justin Jackson

Branding | Campaigns (OOH, Paid, Email) | Ecommerce | UI/UX | Digital Marketing | Strategy

1mo

Congratulations on this significant achievement! Your dedication and hard work have paid off, and it's inspiring to see your persistence in building The New Savant. Your success speaks volumes about the value of organic growth and customer loyalty. Keep up the remarkable work!

Mindy Barker

Chief Financial Officer | Board Member | Qualified Financial Expert ("QFE") | CPA | Insurance, FinTech, Sustainable Life Products and Services Industries | Coach

1mo

Congratulations and well deserved.

Mary Beth Hazeldine

Helping technical experts & product specialists improve their win rate on pitches. 829 clients helped to-date with training that had an immediate, positive impact on their results. Will you be next?

1mo

Congratulations on your remarkable journey. Indiana University Ventures truly struck gold ⛏️. Cheers to continued success Erica Anderson

Michael Toner

CMO & Co Founder | 🚀 AI Startup

1mo

This is incredible! I absolutely love your story, your journey, and this adventure! No doubt- you are the real deal! 💪

Matthieu Befve

Head of Fine Fragrance North America at Givaudan

1mo

Congratulations! Can’t wait to see what’s next 👏👏👏

Brittany Tyson O'Keefe (she/her/hers)

Digital Strategy, Product Management & Operations

1mo

Congrats! Can’t wait to see what you do next with The New Savant. Currently burning Kimberly and she smells divine. 🕯️✨

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