Emily Ross’ Post

Publishing Interviews From design and layout to editing content, publishing interviews presents a number of challenges for writers. Here is a sample format, highlighting the succinct presentation of information for a specialized audience.

Hey, authors — can you think like a producer? Thinking like a producer means creating content in multiple ways and across multiple platforms, from pre-recorded Q&As to live video interviews. In this month's Writer's Digest column, I shared my tips for creating content that supports your goals as an author. Read all about it here: https://lnkd.in/eAh4-npZ #media #author #marketing #writersdigest

So you are about to take an interview about your skills as a writer, what do you focus on... The eloquent/insightful way you answer questions asked, will convey to the listeners how skilled you are as a writer. Talk about the subject you write about and never use the "I" word. It is not an ego trip. Readers need to find writers who know what they are writing about, so what you say, is what the listener will focus on, after all, why are you taking the interview if not to convey your skills and quality as one of the world's best writers. 😇

How do I make sure I’m writing in my client’s voice and not mine? 🗣 There are two strategies I use to amplify my client without changing their voicing: 👀 Active interviews. From our first client call, I’m assessing how they get their ideas across and communicate sentence-to-sentence. Do they tend to use active voice when they tell stories? What adjectives do they rely on? Just by paying attention to our calls, I develop an intuition for how they would say something in their book. Then I get feedback early to be sure I’m hitting the marks. 💻 Zoom recordings. I don’t take detailed notes on calls. This lets me be more present, ask better questions, and listen more closely. Then I use direct transcripts, so I’m not going back to the client with unnecessary questions. Not taking notes also helps me avoid watering down their words with my own. Other copywriters and ghostwriters, how do you make sure you’re getting your client's specific voice and messaging right? Anything you'd add? #ghostwriting #memoir #brandingbooks

Feature interviews are my favorite way to directly build relationships for my clients during the writing process. In just a short chat with an expert, I help my clients 😍 Build social proof in their book 👓 Offer more expertise to their readers 🥰 Start a relationship with someone they admire 😎 Open the door to more connections in their industry Want to learn more about how I build relationships for my clients? Shoot me a DM! #ghostwriting #featureinterviews #businessbook #memoir #publishing

Perfect Your Process is more than twenty presentations and interviews to help you draft and revise like the writer you've always imagined being. It's an invitation to see your writing in a new light. Watch the whole event for free if you can attend each session live upgrade to get a wide range of bonuses and extra sessions + ongoing replay access. A whole new toolkit for your writing--mindset, revision, description, research, habits, and more. https://vist.ly/rmfc #writingsummit #writingprocess

I feel very lucky I get to help my clients share their stories. Whether it be an unpublished manuscript for the family, or a best-selling business book, or even a personal story of overcoming challenges to achieve success. Amongst all the activities I direct through our marketing and business advisory organisations, it is one of my favourite things to ghostwrite for someone else. Mind you, it isn't just about the writing, it is about learning that everyone has an interesting story to tell. What is your story? #ghostwriting #listening #interviews #storytelling

Today I’m off to do round three of interviews with my memoir client. Round three of interviews! The first was really good for a bit of an overview, getting a sense of who the main characters are and what role they play. Even just getting the generic chronology was important. Bear in mind I’d never met the client before this first round. Round two went a little awry because of a major work crisis at the client’s end, and so we didn’t get too much done. I’m rolling into round three with an outline of the story written and some draft chapters. I’m about 20,000 words in so far and that’s been incredibly helpful. I have the story, I just don’t have the detail. But knowing where the gaps are allows me to really target my questions and make sure that I’m digging into the meat of the story. Interestingly, this process is really similar to what happened when I wrote my own creative work for my PhD. I had to get the outline before I could colour in the blanks. Wish me luck, I'm off to ask the difficult questions. #solopreneuer #ghostwriting #writing #publishing — I’m Poppie Johnson. An outdoors-loving writer and content strategist who turns ideas into words and makes you sound as good as you are. Follow me on my journey to successful self-employment. Laughs guaranteed, learning optional

My #Writing routine: Look at the brief Open a new Google doc(pick your poison) next to the brief Read any other notes that will help me with the article - interviews, transcripts, articles, notes from SMEs, past revisions Outline the article Take a break 😎 Write in bite-sized chunks until it gets done!(with lots of breaks😎) Revisit in an hour or two to put internal links in, write add-ons like social posts, and proofread. It's not sexy. But it works for me, even when I'm not excited to get cracking on something. What does your writing routine look like? #writerslife #writingtips #workflow

A simple guide to writing BETTER introductions: The key word for me when writing an introduction is "Hyper-relatability" - the content should join the conversation that is already happening in the reader's mind. Like more than themselves, they should feel the blog understands them. I used to force introductions - including unrelated stats, analogies, stories, and whatnot. But it should be damn relatable. Then you don't have to forcefully engage readers. They will stick to it. And to make it relatable - do 8 hours of research, conduct SME interviews, and don’t stick to the same route of researching. Dig a well for each article.