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Join us on 11 July for an EMCC Global GPS dialogue on AI in Coaching led by Prof. Nicky Terblanche (PhD), senior lecturer and research supervisor at the University of Stellenbosch Business School. His interdisciplinary expertise in leadership coaching and information systems has significantly advanced our understanding of AI's role in coaching and its potential impact on leadership development. Professor Terblanche's recent research has focused on crucial aspects of AI coaching, including its efficacy in goal attainment compared to human coaching, factors influencing user adoption, and its potential to enhance and scale coaching practices. His work provides a balanced view of AI coaching's current capabilities and limitations, identifying key evaluation criteria such as the need for large data sets and clearly defined information flows. In this session, Professor Terblanche will explore the current state of AI coaching systems, their potential impact on the coaching profession, and ethical considerations for implementation. He will also discuss future research directions in this rapidly evolving field. Drawing from his groundbreaking studies, including a randomized controlled trial on AI coaching efficacy, Professor Terblanche will offer valuable insights into how AI could democratize coaching, making it more accessible and affordable. His research suggests that while AI coaching shows promise in specific applications like goal attainment, its effectiveness in broader aspects of coaching requires further investigation Book here: https://vist.ly/3cieq Denise Whitworth

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