Eloise Zoppos PhD’s Post

Working with Pi Insight, I can say with confidence that the new data source mentioned here is truly groundbreaking. #travelretail #dutyfree #airportstores #categorymanagement #categorydevelopment

At Legacy Consulting Group LLC, we recognize that the success of ACDBE and small businesses is intricately linked to the success of concessionaires. For decades, concessionaires operating in U.S. airports have fully integrated ACDBEs into their business models and operations. This symbiotic relationship ensures mutual growth and prosperity 📈 Airports and concessionaires commit capital, support ACDBE partners, and pay fair rent with the understanding that sufficient enplaning passengers will generate sales and profits. As airports seek food & beverage retail concessionaires, an ACDBE requirement is often in place. 🤝 Legacy Consulting Group can help exceed these expectations by 25-30%. Let us take more off your plate and bring more to the table. Partner with us for strategic guidance and unparalleled success in airport retail! Source: https://lnkd.in/giqwZwMx #LegacyConsultingGroup #AirportRetail #ACDBE #SmallBusiness #Airport #Concessions #Concessionaire #AirportConcessions #AirportRetail #FoodAndBeverage #AirportFoodAndBeverage

Unpacking the Beverage Industry. Pouring rights agreements are a great program to consider for airports seeking to attract new merchants. These long-term partnerships with major beverage companies offer lowered pricing, enhanced service, and significant marketing benefits. This is especially advantageous for smaller, local merchants, including those under ACDBE programs, as they gain access to top-tier pricing and services secured by the host airport. Discover how pouring rights deals can benefit your airport's merchants in our latest article: Benefits of Pouring Rights Agreements for Airports. https://loom.ly/wDdeOI0 #beverageindustry #beverage #negotiations #expertise #beveragedeal #beverageagreement #exclusivepouringrights

Interested in learning more about keeping #supplychain moving and #digitalcommerce on-track? Then you don't want to miss this exclusive event hosted by RETHINK Retail later this month in Las Vegas! #tri #supplychainsecurity #retail

Tartan Army Boosts Scottish Hospitality Sales By A Third Scotland games during the Euros saw an average 33% increase to sales in Scottish hospitality venues. The data, collected by CGA by NIQ, reveals that the day of Scotland’s game vs Switzerland generated the biggest boost in sales, with an increase of 38% on last year. Games vs Germany and Hungary saw daily increases of 36% and 28% respectively. High street pubs benefitted the most from Scotland games, enjoying an average 74% increase to sales. Leon Thompson, Executive Director of UKHospitality Scotland, said: “The entirety of Scotland was square behind the national team during the Euros, with many flocking to the pub to cheer them on. “A 33% increase in sales shows the pull of sport to consumers and reinforces that the pub really is the best place to watch sport, outside of being in the stadium itself. “At a challenging time for hospitality, venues will now be raising a glass to the Scotland fans that delivered a vital boost to sales with their passionate support of the national team.” Read More:

Why you should focus on value creation and not stealing market share in #travelretail Some brands might focus on their competitors. It is all about stealing market share from another brand. Other brands, those focused on the category, will focus on growing the pie. Growing the pie means that if the whole category does well and you retain your market share, you do well and everyone does well. Imagine you are Brand X. You offer 50% margin. Your competitor is Brand Y. They offer 55% margin. You decide to discount your price to steal share from Y. This helps you, but the retailer makes less money. Even if you offer a rebate to help them retain % margin, the retailer is likely to lose out if you are purely stealing sales from Brand Y instead of gaining incremental sales. In short, retailers do not want brands focusing on taking sales from each other. In doing so, they lose out in more ways than one. Cheaper products means less cash margin, higher stock turn, increased costs for stock handling... OK - reality check here. Brands naturally will want to do better than their competition. In doing so, they will increase their market share. However...... If gaining market share happens to be an "unexpected by product" then so be it. NEVER focus on your competitors. Always focus on how you are going to bring NEW shoppers into the store and getting buyers to spend more. You are helping the retailer to drive their growth, not just yours. Tomorrow, I am back in an airport and will be checking out the stores. Update to follow... Until then..... Thank you for reading. I write about all things to do with Travel Retail. If you find this post useful or interesting, please consider sharing, following me or adding me as a connection. Want to know more? Meet us in Cannes for the TFWA show. Contact me at kevin.brocklebank@oneredkite.com to book an informal chat. #tfwa #oneworldonetr #dutyfree #airportretail One Red Kite

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This is our events agenda for Q1 2024. Talk with my mates in NovaFori about bringing your marketplace to the next level. #AuctionTechnology #TechInnovation #B2Bmarketplace

Join us at the Malta Consumer Trends event on March 14th, 2024, at the Hilton Malta, Portomaso Suite, starting at 8:30 am 🗓️ In today's dynamic market, understanding the consumer journey from brand engagement to the ultimate purchase is paramount 🛍️ Our research will uncover these crucial trends, helping you navigate through the noise and make informed decisions. Register today on https://gordon.mt/events/. #consumertrends #businessinsights #marketingstrategy #maltaevents #roi #digitalmarketing #marketresearch

Why an apparent growth in sales may really be a decline (and vice versa) - Travel Retail Data Essentials If you are up year on year, that’s good isn’t it? Well…. … it might be. And if you are down year on year, that is bad right? Well…. Not necessarily. The key thing to remember is context. Some might jump straight to “How did the category do?” and that is a good question. However… a better one to ask is… “And passenger numbers? How have they changed?”. Let me explain. If your sales are up +10% and the category is +8%, you might be pleased with performance. However, if passenger numbers are up +12%, both the category and your brand have underperformed. There are a whole range of reasons for driving this performance and taking a retailer perspective will help pinpoint the specific problems. If your sales are -5%, the category is -7% and passenger numbers are -10%, you and the category have outperformed vs traffic. Once again, knowing this enables you to make some assumptions and pinpoint where things well. So, to better understand how well you are doing (in the absence of category data for example), compare your performance to passenger numbers. Tomorrow I will cover the next step in the series with “The data you really need to ask for”. Thank you for reading. I write about all things to do with Travel Retail. If you find this post useful or interesting, please consider sharing this with colleagues, following me or adding me as a connection. Want to know more? Meet us in Cannes for the TFWA show. #travelretail #dutyfree #airports #tfwa #airportretail One Red Kite Photo by Arno Senoner on Unsplash