Elizabeth Brennan’s Post

💡💰 Ready to skyrocket your revenue? 💰💡 Hey Publishers! 🚀 Ever wondered if you're fully unleashing the potential of your revenue streams? Let's ensure you're firing on all cylinders with these essential steps: Update ads.txt: Boost transparency, boost earnings! ✅ Integrate partners into CMP: Simplify consent, and unlock opportunities! ✅ Strategize Ad Format Selection: Drive better results with smart ad format choices! ✅ Feeling unsure? No worries! We're here to be your revenue-boosting wingmen. Let's soar to new heights together! 💼✨ — #HBAgency #YourAdtechCompany #AdTech #Monetization #AdRevenue #Optimization

Excited to sit down with Brand Innovators on September 14th to talk about FanDuel's Winning Playbook: Navigating the Dynamic Landscape of Legalized Sports Betting. Hope to see many of you there. If you haven't yet, register at the link 👇 #sportsbetting #bisummit #fanduel #marketing

Tap into the power of optimized ad presentation with VICI's reliable, effective solution. Experience an unparalleled increase in your campaign returns and take your marketing to heights never seen before! See the difference with VICI - beyond the regular ad technology. It is the game-changer your campaigns need. Unlock your potential to break the norm, innovate, and lead the pack. Ready to experience the transformative power of VICI firsthand? Book a demo today at 👉 https://lnkd.in/dSUibrDN. #VICIeffect #AdTech #CampaignOptimization #DigitalMarketing #EffectiveStrategies #GameChanger #LeadThePack #Innovate #MarketersDream #BookingNow

Exciting updates from xroads.tech (Crossroads Technologies)! We're delighted to welcome Andrew Spanswick as our new Chief Revenue Officer. With his vast experience in business strategy, we're confident he'll lead us to new heights. We're addressing a major challenge: rising costumer acquisition costs. Our revamped website details how we're redirecting ad spend back to brand community, improving lead and sign up quality, and reducing operational costs. Andrew's expertise is crucial for this initiative. Here's to our strategic wins and new beginnings! #adtech #loyalty #customeracquisition #marketingtechnology

If you were looking for ways to expand your addressable audience (and increase revenue, of course) with high-purchase intent users, you can learn from Venatus :)

🚀 Get Ready for Q4 Excitement! 📅 As we gear up for the final quarter of the year, I'm thrilled to unveil our Chinese Marketing Calendar plans! 🎉💼 📌 We've got some amazing initiatives in store! #Q4Goals #MarketingMagic But that's not all! I've got a few pointers on how to optimise for each campaign. 📈💡 Ready to turn your Q4 into a bang? Let's team up and make it happen! 💥🤝 #CollaborationOpportunity #Q4Success #MarketingStrategy #Dealmoon Dealmoon Group

Consider this: the impact of VICI on digital advertising is like shifting gears in a powerful sports car. The once haphazard ride becomes smooth, efficient, and controlled. VICI's personalized ad delivery across all screens amplifies your brand's reach while ensuring each interaction matters. Imagine seeing your campaign performance turbo-charged with real-time data and insights! Ready to experience this powerful engine for your media campaigns? Book a demo today and let VICI take the wheel. https://lnkd.in/gvJY-yxa #VICI #DigitalAdvertising #AdTech #Personalization #RealTimeData #CampaignOptimization #BrandReach #Efficiency #Control #Performance

Although the major digital advertising platforms are reporting positive results, it’s no secret that the ROI for advertisers frequently falls short. CEO, Charlie Silver discusses how Permission.io is turning the tide. In Permission's innovative model, advertisers build trusted one-to-one relationships with consumers using $ASK, a tokenized reward that empowers consumers to own and monetize their data. By enabling Advertisers to ASK Permission and reward individuals for opting in, Permission is building an equitable environment where individuals receive value for their data while enabling advertisers to increase engagement and ROI. https://lnkd.in/gTGysesU #DigitalAdvertising #DataOwnership #AdTech

Last night, while I was playing with my 5-month-old son and (horribly) singing Bohemian Rhapsody to him, it reminded me that harmony is key, not just in family moments, but also in the business world. (Ironically, harmony and picking a key are both talents I lack if you ask my wife....) This harmony is why companies like Sennheiser and NASDAQ choose Adventure Media Group as their Digital Marketing Partner. Adventure Media Group's proven expertise, innovative strategies, and commitment to results are why industry leaders trust us. Interesting, huh? P.S. I cook so I don't need to sing. Just don't expect dinner and a show! #digitalmarketing #GoogleAds

Excited to share 3 key takeaways from Reid Hailey Jr.'s panel at #sxsw2024:  🧠 INNOVATION IN THE CURRENT MEDIA LANDSCAPE: At its core, Doing Things is both a content and commerce company with diverse creator platforms and revenue strategies that allow the company to be nimble and creative. 🤝  APPROACH TO BUILDING COMMUNITY: Doing Things' team of creators and brand managers listen to what fans in our communities are saying, positive or negative. Whether it’s about content, events, merch or ads, the team analyzes and dissects these social learnings to enhance creative strategies. In turn, this further nurtures the connection with each community. 🕵♀️ IDENTIFYING RELEVANT BRAND PARTNERS: It’s super important that ad content is culturally relevant, organic, and authentic. Audiences are smart. They don't mind ads if it feels like the content they expect from that particular page.