One Page Case Studies - We Grow Businesses with Success Stories, Proof Stacking and Press Releases
Continued .... Interview with Fred Mercaldo of NewYork.com and Bob Knakal founder of BKREA.com . BKREA is the Exclusive Commercial Real Estate Partner of NewYork.com, in my opinion, destined to be one of the most significant websites in NYC. 𝗡𝗼𝘁𝗲 - I converted the interview into a series, each summarized with bullet points. Today, the average attention span online is 7 seconds. The art of the bullet point captures attention instantly. My goal is to shine a bright light on this new partnership. *It's also self-serving. Bullet Points are a key element in my 1 Page Case Study and Proof Stacking Model. Here's the link to the full interview https://lnkd.in/gudeWzXM 𝗙𝗿𝗲𝗱: What inspired the creation of BKREA, and what sets it apart from traditional real estate agencies? 𝗕𝗼𝗯'𝘀 𝗔𝗻𝘀𝘄𝗲𝗿 𝗦𝘂𝗺𝗺𝗮𝗿𝗶𝘇𝗲𝗱 𝗶𝗻 𝗕𝘂𝗹𝗹𝗲𝘁 𝗣𝗼𝗶𝗻𝘁𝘀 ... • 𝗜𝗻𝘀𝗽𝗶𝗿𝗮𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝗕𝗞𝗥𝗘𝗔: Bob founded BKREA due to his desire to focus exclusively on the New York City market with proprietary information and insights assembled over 40 years. Goal is to help sellers and buyers make decisions based on the most accurate information available in the market. • 𝗠𝗮𝗿𝗸𝗲𝘁 𝗣𝗿𝗲𝘀𝗲𝗻𝗰𝗲: Bob emphasizes the critical importance of market presence for a broker, which has always been a key part of his business approach. • 𝗖𝗹𝗶𝗲𝗻𝘁 𝗙𝗼𝗰𝘂𝘀: At BKREA, the principal brokers are considered the primary clients. This perspective shapes the firm's operations and services. • 𝗠𝗮𝗿𝗸𝗲𝘁 𝗣𝗿𝗲𝘀𝗲𝗻𝗰𝗲 𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝗶𝗲𝘀: These activities are designed to be accretive to the goals and objectives of the brokers, helping them achieve better results and higher prices for clients. • 𝗨𝗻𝗶𝗾𝘂𝗲 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺𝘀: BKREA was created to offer a platform that significantly enhances market presence in New York City, unlike other brands that may boast international offices but lack effective local integration. • 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗮𝗻𝗱 𝗗𝗮𝘁𝗮 𝗤𝘂𝗮𝗹𝗶𝘁𝘆: BKREA differentiates itself through high-quality research and data, blending leading analog resources with new technologies. • 𝗞𝗻𝗮𝗸𝗮𝗹 𝗠𝗮𝗽 𝗥𝗼𝗼𝗺: A popular feature with clients, this detailed map identifies every development site under construction and potential site in Manhattan south of 96th Street. • 𝗞𝗻𝗮𝗸𝗮𝗹 𝗟𝗮𝗻𝗱 𝗜𝗻𝗱𝗲𝘅: An analysis tool that reviews every development site sale since 1984, categorized into five segments: rental, condo, hotel, office, and miscellaneous. • 𝗙𝘂𝘁𝘂𝗿𝗲 𝗣𝗹𝗮𝗻𝘀: BKREA plans to expand its detailed mapping and data analysis to include Northern Manhattan, Queens, Brooklyn, and the Bronx.
The bullet point summations are extremely helpful, easy to read and digest. Excellent work Edward Winslow!
I sell properties in NYC.
3moAnother GREAT summary Ed!!