Eastern Security Services reposted this
Digital Content Manager @ Eastern Security Services SAMMY Award Winner, Best Social Media Campaign 🚀
🪧 𝗔 𝘆𝗮𝗿𝗱 𝘀𝗶𝗴𝗻 𝗮𝗹𝗼𝗻𝗲 𝗶𝘀 𝗻𝗼𝘁 𝗮𝗻 𝗲𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝘀𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻. 🙅🏻♂️ Raise your hand if you’ve heard about the study stating you’re less likely to be burglarized if you have a security yard sign? 🙋🏻♂️ 𝗧𝗵𝗲𝗿𝗲 𝗶𝘀𝗻’𝘁 𝗼𝗻𝗲. 🤯 The UNC study in 2013 found that 60% of (convicted) burglars would choose a different target if they determined an alarm system was on site - NOT if they merely saw a yard sign. That’s an important difference, and it also leaves 40% who would be undeterred regardless. 😳 There’s a UPenn study suggesting homes with yard signs - particularly the “Beware of Dog” ones, may actually 𝙖𝙩𝙩𝙧𝙖𝙘𝙩 𝙩𝙝𝙞𝙚𝙫𝙚𝙨 because they signify something of value is inside. 💎💍💵 Another study, this time from Yale, indicates that homes with yard signs from national brands actually experience 𝟭𝟴% 𝗺𝗼𝗿𝗲 𝗯𝗿𝗲𝗮𝗸-𝗶𝗻𝘀 than those with signs from locally-owned and operated alarm dealers. 😬 ➡️ 𝗛𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝗰𝗼𝗹𝗱 𝗵𝗮𝗿𝗱 𝘁𝗿𝘂𝘁𝗵: the majority of burglars target homes over businesses, and are more often acting in the “spur of the moment” than expensively planning their crimes. Statistically, your burglar is also under the influence of drugs, and trying to get money for - you guessed it, more drugs. 💉💊 They are likely not of sound judgement or mental health, and therefore we can’t assume that they will be scared off by a yard sign or even notice the yard sign. Effective security, whether for a home or business, is ALWAYS a layered approach and goes far beyond commons perceptions of deterrents such as yard signs and untrained dogs. 🪧🐶 To learn more about protecting your home or business, follow me and feel free to DM me anytime! 💬 Eastern Security Services Cooper MacDonnell Benji Bolick 🗝🤓 The Door Dork Jake Voll Phil Coppola, PSP Chad Cooper, PSP®, CIP Baer Halvorson PSP® #SecurityTips #HomeSecurity #CrimePrevention #PassionToProtect
In 2001, while I was in the police academy, a study (no idea where) during our CPTED class was referenced that stated 73% of burglaries were stopped just by having the sign. Low 90% of crime was reduced with a monitored alarm system, either by siren or police response (~1 Hour). If you had every possible system available; alarms, cameras, big scary dog, etc. 98.?% of crime was stopped. Again, a study was referenced, but I don't have access to determine what it was. The study was older than 2013. I would argue though that an alarm system by itself is less of a deterrent, just like the sign. Use CPTED ideas, like putting big prickly bushes in front of downstairs windows. Use motion lights. Have a good lock. As you mention, layers of defense. And if you are relying on an alarm system to stop crime, it won't. It'll just notify you faster. Another tip I have heard, and especially good for young women who live alone. Go to good will and find the biggest pair of work boots possible. Scuffed is better. Place them outside the door when home. It makes potential thieves think twice about breaking into a residence where a guy that wears a size 15 shoe lives.
The signs help you know what wireless frequencies to jam.
I've noticed some outdated signs (companies no longer in business for years) around town. While these don't fit the narrative for criminals of opportunity, this is a clear target for organized criminals.
Yep sometimes, sometimes you have to be better than the average bear and look at what you're doing. "Hey go stick these signs on all the monitors please"
Wow… I always thought it was true but then again I don’t think like a criminal
You couldn’t humor us with a Panther image on that sign?
In the words of Mark Knopfler, “in the meantime, I’m cleaning Cleaning My Gun.”
Digital Content Manager @ Eastern Security Services SAMMY Award Winner, Best Social Media Campaign 🚀
2wGary De Mercurio I’m curious to know your thoughts on yard signs, despite resi not being your typical clientele.