Reporting live from Natural Product Expo West 2024 in 📍Anaheim, California.
As we gear up to hit the Expo floor for day 2 – here are some interesting trends that inspired us yesterday!
🌱 Plant-based revolution: We saw many products aimed at breaking down barriers to a plant-based diet. Among the stars, Yo-egg stood out, a vegan egg alternative that REALLY mimics the real deal.
🍯 Bee innovations: The buzz around bees was unmissable. Honey's versatility shone through in products like Hive2O, a refreshing RTD “Hard Honey” that tastes as good as it sounds.
🍃 Byproducts becoming products: We enjoyed learning about how BioWare is turning banana leaf byproducts into gorgeous, compostable plates – using waste to create a value-added innovation.
💪 Women's health: It was empowering to see a surge in products addressing specific women’s health challenges, like the Mixhers supplements designed for PMS, menopause relief and more - in a way that we can confirm tasted great.
💧 Hydration everywhere: With the array of innovative electrolyte waters, including Path water’s reusable and recyclable aluminum bottles and electrolyte water refill station, staying hydrated all day was a breeze.
Can't wait to see what Day 2 brings!
#Innovation #Sustainability #HealthWellness #ExpoDiscoveries #expowest #naturalproducts
Good to know!