Dominic Purpura’s Post

Colewood HQ > London 💂🎡 Earlier this week Paul Taylor and Stephen Hall were invited down to the Amazon Headquarters in the big smoke! 🔋This fantastic opportunity allowed us to delve deep into Amazon Advertising Services, soak up insider knowledge and fuel our new service offering.   We're all about staying ahead of the game to bring you the latest digital innovation ➡️🎮 Curious about Amazon Advertising? Chat with us today... #Amazonadvertising #Fuelinggrowth #Digitalinnovation

Beginning next week, sponsored Amazon products will appear on multiple websites like BuzzFeed and Pinterest. Currently, there is no option to disable or manage bids.Seller are lookig for a swift update that will grant greater control over expenditure and bidding for these placements outside of Amazon.💡 #Amazon #onlineselling #sponsoredproducts #digitalmarketing

It's Day 2 of Amazon Prime Big Deal Days, and we've already observed a range of strategies deployed by brands across Amazon US! Take a look at some of the outcomes from Day 1 below, including notable price reductions from nuLOOM, and increased Paid SOV from brands like Google and Moen Incorporated! For our full Day 1 recap, follow the link below, and stay tuned for additional insights throughout the week! #amazonprime #primebigdealdays

I’ve sold over $3 billion worth of product on #amazon I actually even started doing ads on amazon in 2016 when they first launched and only did $550 million in ad revenue. I helped 3 agencies gain amazon partner status. I was one of the first people to get access to amazons self serve #dsp I consulted with amazon advertising team and even had some of my input directly acted upon into the amazon advertising console that we use today. I have been a multiplying force behind brands exiting for billions and billions of dollars. I provide insights to various analysts covering amazon significant investment dollars in regards to amazon. But I’m not a big deal. You don’t see me speaking on stages at shows. You don’t see me sponsoring the masterminds. You don’t see me as that guru. It’s okay, I’m here to accomplish for myself. I wanted to be a domain expert- so I spent a lot to be the best. I wanted to learn to teach- so I spent a lot of time teaching people my system. I wanted to run my own strategy- so I started my own business. It’s easy to get lost in the noise of what everyone else is doing. Or how big someone else is. Or how they aren’t as good as you. But that’s not a positive use of your energy. Focus on living your dream. Focus on the gifts you bring to this world. Everything else is just noise. And I got #bose noise canceling headphones so good luck bringing me down. Love DT

AMAZON ADS UPDATE: Starting next week, sponsored products from Amazon will be visible on various sites such as BuzzFeed and Pinterest. Unfortunately, there is no way to turn off or control bidding at the moment. However, we and others have provided feedback to Amazon and the product team has been made aware. We are hoping for a quick update that will allow for more control over spending and bidding on these off-Amazon placements. Stay tuned for updates! 👇My assumption (but time will tell better) ✅ Pros: More traffic, possibly more sales ❌ Cons: RoAS and CVR may be disturbed I hope soon amazon will give us ways to control this traffic. credit: Liran Hirschkorn #amazonppc #amazonads #amazonadvertising

Hello everyone, I've encountered this issue three times across different campaigns: the current bids aren't reflecting the adjustments I made previously. Instead, they're much higher than before. It seems like Amazon is adjusting them without notice, or perhaps this is a glitch. Are you experiencing similar issues? Let's discuss our experiences and solutions below. 👇 #AmazonPPC #PPCTroubleshooting #AmazonAdvertisingIssues

Amazon announced two new campaign goals for Sponsored Brands Campaigns. Acquiring New Customers and driving Ad views is a new goal, which is currently only available in Preview Mode and has not any effect. But what it will do once implemented and operating is that with this campaign's goal, your campaigns will only serve customers who have not purchased from you in the last 12 months. Which for Amazon are your net new customers? 🤔 Stay connected! Follow Amzonics for more exciting updates. https://lnkd.in/dNWDbQdN #AmazonInnovation #Updates #AmazonTech #NewFeatures #AmazonDeliveryUpdates #Amzonics

Amazon's Hidden Weapon. When you hear "Amazon," what's the first thing that pops into your head? Probably those iconic smiley-faced boxes, right? But here's the thing: Amazon isn't just about e-commerce anymore. Over the past few years, Amazon has climbed the ranks to become one of the top players in digital advertising, right up there with the likes of Google and Facebook. Expanding beyond sponsored ads on its e-commerce platform, Amazon's now eyeing Prime Video for ad placements. With plans to introduce limited advertisements on Prime Video starting in 2024, Amazon aims to tap into its massive Prime subscriber base for additional revenue. Can they reach $1 trillion in revenue? - Are you a financial brand? I can get you more leads and loyal customers. I scaled 50+ brands with 1:1 guidance. Claim your FREE strategy call now. . . #aapl #applestock #warrenbuffett #apple #investing #stevejobs #growthinvesting #dividend #dividends #dividendincome #dividendinvesting #dividendgrowthstocks #dividendyield #dividendstocks #dividendinvesting #investingeducation #stockstowatch #stockstobuy #stockstohold #stockmarketnews #teslastock #hustle #nyse #nasdaq #valueinvesting #growthstocks #dividendgrowthinvesting

Feeling the post-sale hangover? Amazon concluded its summer sale on 7th May and the post sale performance has been disappointing for many. Few post sale hacks that can help you combat dull days: 1. Spend less this week, at least 30% lesser than last week’s DRR. 2. Go slow on expensive top of search ad slots - it is okay to step back on visibility for a bit and save some bucks. 3. Tap into views remarketing - people who have eyeballed your products might still want to convert as the intent is high. 4. Cut all spend bleeds - no mercy on any targeting that’s not giving orders, reduce bids or pause them right away. Also, pause products that have extremely poor ROAS but don’t forget to resume them once the account’s performance is on track. Afterall, the mantra is to promote the right products at the right time. #amazonads #paidads #postsalestrategy #marketplace

🎅Clients Expect the Best, & So Do We!🎅 🥺Confession: This post is powered by late nights and leftover Christmas cheer! Last week was a whirlwind, packed with December's ambitious targets. 😉 Our internal target was to reach 1.5 Lakh on any day within the 3rd week. 😅 Dec 18 was close (1.4 Lakh), but seeing optimization opportunities, we pushed harder! 😎 Dec 19 BOOM! (1.69 Lakh) ** Over achieved, our goal by 12.6%. 😇 Shoutout to my amazing team!, Ads On Air #hustle #performance #teamwork #amazon #amazonads #amazonadvertising