Diesel Labs’ Post

Brazilian Funk Is Going Global. Why Aren't More Artists Breaking Through? https://buff.ly/4aj7HZu Brazilian Funk is gaining traction on the global music scene, captivating audiences worldwide with its infectious beats and vibrant energy. Despite its rising popularity, many artists from this genre are still struggling to make a breakthrough on an international scale. One of the main challenges faced by Brazilian Funk artists is the language barrier. Most of the lyrics in this genre are in Portuguese, which can limit the appeal to non-Portuguese speaking audiences. To overcome this hurdle, artists could consider releasing bilingual tracks or providing translations for their songs to make them more accessible to a wider audience. Another factor that may be hindering the global success of Brazilian Funk artists is the lack of exposure in mainstream media outlets. While platforms like social media and streaming services have provided opportunities for independent artists to reach a broader audience, breaking into traditional media channels such as radio and television can still be a significant challenge. In addition to these obstacles, the music industry itself can also present hurdles for Brazilian Funk artists looking to go global. With fierce competition and changing trends, staying relevant and attracting the attention of international audiences can be a constant struggle. Collaborating with artists from different genres or regions could be a strategic way for Brazilian Funk artists to diversify their sound and appeal to a more diverse audience. Despite these challenges, the global potential of Brazilian Funk is undeniable. With its infectious rhythms and unique blend of cultural influences, there is a wealth of untapped opportunities for artists in this genre to break through on a global scale. By leveraging online platforms, exploring new collaborations, and adapting to the ever-changing music landscape, Brazilian Funk artists can position themselves for success on the international stage.

Orchestrating the Future of Radio Listening: The Symphony of Innovation Radio is evolving, and to curate a musical experience that truly resonates with our listeners, we must combine discerning taste with the finest technology and an unparalleled team. Our philosophy centers on pioneering concepts and implementing intelligent systems for tomorrow's world. Our approach transcends mere observation of our competitors. We champion creativity and strategic foresight. Leveraging technology, we gain insights into listener preferences, streamlining our process to curate superior musical selections. Our expertise is not confined to a passion for music; it is enriched by three decades in the business, 25 years in the music publishing industry, serving as music and sound effects consultants for Greek TV networks, and 11 years of work with fingerprint music content and track within media monitoring platforms from the ground up. With such a repository of experience and the finest tools, we can refine your playlists to strike a chord with listeners' hearts. We are navigating towards a future where innovation is pivotal, and the music we share extends beyond mere listening—it is an emotive journey. This is the dawn of a new era in radio: a harmonious convergence of music and the visceral responses of our audience. And in the spirit of never resting on our laurels, or as we say in Greek, 'katse sta avga sou,' we promise you should stay tuned—exciting things are coming soon. #RadioCloud,#StrategicRadioContent,#RadioInnovation,#MusicCuration,#AudioExperience,#TechnologyInMusic,#ListenerEngagement,#TeamSynergy,#MusicPublishing,#AudioFingerprinting,#MusicIdentification,#ContentTracking,#BroadcastMonitoring

Artists as platforms: Gorillaz have always paved the way! The collaboration in 2018 between Gorillaz, a virtual band renowned for its groundbreaking music and visual arts, and Korg, an electronic musical instrument manufacturer, epitomizes the evolution of artists expanding beyond just music creation to become technology innovators. Their partnership resulted in the development of a special version of the iElectribe: the Gorillaz Edition. This was not just another musical tool; it was an integration of the iconic samples from Gorillaz's album "The Fall", turning the app into a hybrid of a new release, fan engagement tool and musical software. This platform empowered fans and musicians alike. It was more than just an app; it was an experience. Fans could interact with Gorillaz's sounds, creating their own remixes and compositions, while modern musicians could find inspiration and expand their horizons with the eclectic blend of samples available. This initiative mirrors the ongoing evolution in the music industry, where artists are not just performers but also innovators. The Gorillaz-Korg collaboration set the stage for the next big shift in this evolution: the rise of platforms like KORUS. KORUS takes the idea of artists becoming platforms to a universal scale. It's not just for one band or one artist; it's an opportunity for every artist to venture into technology. With KORUS, we will let artists create their own apps, tools, and experiences tailored to their unique style and brand. It paves the way for an era where musicians are not just creators of songs, but also architects of their own digital ecosystems. Korg USA

It seems to me that there should be a music platform/market for split usage, where high-fidelity synthesized vocals (governed by the artists themselves) are paired with music on-demand, rather than as a fixed bundle, simply splitting rights to music between two parties based on demand, and on the fly. This would be the logical alternative to the current practice of ripping off artists with generative systems. If presented with the opportunity to hear their favorite musicians sing some of the other songs that a person likes, most people would likely leap at the opportunity. Why settle for only hearing someone sing the songs that they originally made when you can hear them sing anything? To consider this another way, imagine you were hanging out with your favorite musicians for karaoke, and you had the chance to persuade them to give a particular song of your choice a shot. Sounds fun right? Now multiply that by all available time, where the same opportunity is always available. Cover artists are popular specifically because of this dynamic, but their offerings are both slow on delivery and very sparse. This can change, and a new dimension may be added to music, offering new opportunities for creative individuals. A few more after-hours experiments later (with models others have published) I can say that David Draiman sings Moana and Alladin very well (and most other Disney songs I've tried), and Steve Harwell does an excellent Gangnam Style. How would people discover these things otherwise? Not many could, since they can’t really be shared at present. They could potentially not only be shared, but voted up in popularity, and creativity could be encouraged for those who come up with the most successful combinations of music and vocals. The opportunity that musicians and the music industry have been searching for may be found in the creation of such a platform, I’d certainly listen to more diverse music given the opportunity to hear any artist sing any song. For example, consider the number of now-parents who'd enjoy having the musicians they grew up listening to voicing the songs their children hear today. This is one of the potentially positive things that 2024 could make possible, though I’d be curious to hear the thoughts of musicians on such uses of new technology. The people many of us grew up listening to should have their voices heard once more. #ai #music #innovation

Interesting problem to solve. LLMs make it even more complex. Say we’re finally getting to creating AI models that embrace consent, credit, and compensation. Who do we pay for using the phrase, “The best way to predict the future is to create it”? Is it Abraham Lincoln? The reporter who quoted him in an article? What if it pops up in multiple sources and that’s what may make it true? What if we don’t know who said it? 🤔 Do we pay each time we train a model or when it’s part of an AI-generated output? What if it says something similar but different? “The best way to see the future is to create it together” Will you attribute that to me? Can we hum a few bars of it? #ai #llms #copyrights

When do you change the music you listen to? Do your tastes ever change, and, if so, how? I'm really excited to share a paper published today in the Proceedings of the National Academy of Sciences (PNAS) that tries to address these questions! It's about about how deviations from our daily routines--whether that means distant travel or the 2020 lockdowns--change our patterns of cultural consumption. Using more than 100m streams of 4m songs by tens of thousands of international listeners from global music service Deezer, we show that breaches in personal routine are systematically associated with personal musical exploration. As people visited new cities and countries, their preferences diversified, converging toward their travel destinations. As people experienced the very different disruptions associated with COVID-19 lockdowns, their preferences diversified further. Personal explorations did not tend to veer toward the global listening average, but away from it, toward distinctive regional musical content. Exposure to novel music explored during periods of routine disruption showed a persistent influence on listeners’ future consumption patterns. Across all of these settings, musical preference reflected rather than compensated for life’s surprises, leaving a lasting legacy on tastes. This would not have been possible without Deezer's generosity, and especially not without my incredible co-authors, Khwan Kim and James Evans. This project started as a conversation between me and James at the Berkeley Culture Conference about 5 years ago...so it's been a long time coming. Check it out, especially Khwan & James's impressive data visualizations. https://lnkd.in/eR6uYqwF #music #exploration #taste #travel

🌟 Big News from Boomerang Beats! 🌟 Here’s what’s inside: 🎧 Infinity Beat Pack: https://lnkd.in/gNzyZRgt Dive into a world of infinite musical possibilities with a pack that offers a diverse range of beats to suit every style and mood. Whether you are crafting your next hit or exploring new soundscapes, this pack has something for every artist. 📚 Exclusive Artist Training: We know that making it in the music industry is about more than just great beats. That’s why we’ve included a training program led by industry experts to help you navigate the complex world of music production, promotion, and monetization. Why You Can’t Miss This: Empowerment: Learn how to build a successful music career on your own terms, without relying on agents or the traditional music industry. https://lnkd.in/gNzyZRgt Quality: Our beats are crafted with the utmost attention to detail, ensuring a premium sound that stands out. Community: By joining our program, you become a part of a community of artists committed to supporting each other’s growth and success. Join Us: We invite you to be a part of this exciting journey. Stay tuned for more details on the release date and how you can get your hands on the Infinity Beat Pack and Exclusive Artist Training. Remember, the road to success is always under construction. Let’s build it together with the Infinity Beat Pack and Exclusive Artist Training from Boomerang Beats! #BoomerangBeats #InfinityBeatPack #ArtistEmpowerment

Some of the biggest trending sounds have been removed from TikTok today 🤯 Songs from Taylor Swift, Justin Bieber, Yung Blud, Olivia Rodrigo, Billie Eilish, Lana Del Ray and more are GONE 😱 Universal Music has refused to renew TikTok’s license to their catalogue. In an open letter to TikTok on Tuesday they gave 3 main reasons: 1. “Ultimately TikTok is trying to build a music-based business, without paying fair value for the music.” 2. “TikTok is allowing the platform to be flooded with AI-generated recordings—as well as developing tools to enable, promote and encourage AI music creation on the platform itself” 3. “TikTok makes little effort to deal with the vast amounts of content on its platform that infringe our artists’ music” We released a sound on TikTok for the first time last year. It was a cover so we didn’t earn a penny. But you can see each use on original sounds pays about 3c. Universal says revenue from TikTok is about 1% of their earnings. Artists like Yung Blud are responding on TikTok - I’ll link his post in the comments (due to language 🫣) Who’s in the music industry? What do you think about this?

“The top 1% of artists account for 90% of total listening time (by streams).” All artists make between $0.001 and $0.008 per stream. Now think about all the money you have to put down for other artists to be on your song, marketing, producers, mixing/mastering, writers, creating cover art, and more… Making money in the streaming industry is extremely hard for emerging artists. However, it’s still hard for the 1% of artists (Drake, Beyoncé, Taylor Swift) too. Honestly, this is why so many artists are going on tour. Performing is where you make your cash. It’s time to make sharing original music on streaming platforms profitable for emerging artists and the top 1%. However, the consumer/fan doesn’t deserve to take up this weight. We need to put a magnifying glass on the middle links 🔍 Making original music takes a team! Each person is just as important as the other. Everyone deserves to be paid a fair rate. As a fan, consumer, event space, music lover, etc. there is a way you can help! Continue supporting live music. Performing is how a lot of artists make a living. If you are friends with an artist share their work/upcoming shows. Invite them to play at your event. Check out one of their shows. Or honestly just let them know you appreciate what they do. It all goes a long ways 🖤

Virtual artists, like Noonoouri, are reshaping the music and digital landscapes. With her 400,000-strong Instagram following and a debut backed by Warner Music Central Europe, it's clear there's an appetite for this new breed of entertainer. But what's particularly intriguing is the level of control the industry has over these virtual sensations. Virtual artists can be meticulously crafted offering a pristine and consistent brand image. We've seen the magnetic pull of interactive platforms, be it the world-conquering wave of Pokémon GO or the dedicated followings of video game characters. Similarly, the music industry's dive into virtual sensations, from Universal Music Group's Zero Pain to Sony Music Entertainment's Apoki, isn't just about music—it's about crafting shared experiences that resonate on both an auditory and visual level. By merging real-world songwriting with AI-driven personas, the music industry taps into the age-old community-building strategy: Give people something fresh and exciting to rally around. https://lnkd.in/efUpmJxg #VirtualArtists #MusicInnovation #DigitalEvolution #CommunityBuilding #AIinMusic #Noonoouri #WarnerMusic #BrandingStrategy #DigitalPersona #FutureOfEntertainment