Don't miss our latest episode of "The Short Story Is" with the incredible Gia Peppers, live at Cannes Lions International Festival of Creativity! Join us as Gia, the host of the acclaimed podcast "More Than That with Gia Peppers", shares her journey, insights, and invaluable tips for brands who want to meaningfully connect with Black audiences. Learn how she started her groundbreaking series in partnership with dentsu Good, and discover how content can drive real change. Tune in now and get inspired: https://lnkd.in/e_FUP3HV #dentsuatCannes2024 #CannesLions #TheShortStoryIs
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dentsu is going to Cannes Lions International Festival of Creativity! This year, we are set to make waves at the Cannes Lions with an exciting line up of events and sessions — both at the Palais and at the dentsu Beach House. Get ready for an incredible week of insights around creativity, innovation and impact! We'll be sharing all the highlights, key takeaways, and behind-the-scenes action, so be sure to: ☀ Bookmark this page: https://bit.ly/4aPUrvl ☀ Follow the hashtag #dentsuatcannes2024 to stay in the loop!
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🔍 Découvrez les Prévisions Mondiales des Dépenses Publicitaires 2024, publiées par dentsu ! Comme chaque année, dentsu publie son rapport phare, devenu une référence incontournable dans le secteur de la communication. Ce rapport révèle les principales tendances pour 2024, avec une hausse des prévisions de dépenses publicitaires. En France, une augmentation de 4% est attendue, notamment grâce aux Jeux olympiques de Paris. 👉 Téléchargez le rapport complet dès maintenant ici : https://lnkd.in/dTN6PNpa
Ad Spend May 2024 - dentsu Global Ad Spend Forecasts May 2024
insight.dentsu.com
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𝗧𝗮𝗿𝗴𝗲𝘁 𝗦𝗲𝗹𝗳 𝗖𝗮𝗿𝗲 🏃🏼♀️💡 Los Self care no son solo interesantes para sectores obvios como son el deportivo o el de la alimentación, también pueden ser de gran interés para otros como la belleza, los suplementos vitamínicos, la lectura o aquellas empresas que se preocupen por el medioambiente… ▪ ¿Quieres saber por qué? ▪ ¿Quieres entender 𝗰𝗼́𝗺𝗼 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗻 𝗺𝗲𝗱𝗶𝗼𝘀 𝗹𝗼𝘀 𝗦𝗲𝗹𝗳 𝗰𝗮𝗿𝗲 para llegar a ellos con mayor precisión? Contacta con Dentsu Audience Insights: audience.insights.team@dentsu.com Aquí compartimos algunos de los titulares más destacados de este estudio 👨🏼💻 ⤵ . Laura Moscat Agustí | Ane Ramos Basterrechea
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Getting up close and personal: The new focus making digital dominate global ad space. Spending on global advertising is set to rise by an overall 5% this year, with digital fuelling the growth. William Swayne, Global Practice President, Media, dentsu shares with Euronews "That’s the exciting thing about advertising becoming increasingly digital. It’s becoming increasingly accountable, which means that we can really make sure we’re being relevant to the consumer and ensuring they’re getting the right message, at the right time, at the right place.” Keep reading here for more: https://lnkd.in/g3mEM2fE #AdSpendMay2024
The new focus making digital dominate global ad spend
euronews.com
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🎙️ “𝙐𝙣 𝙚𝙨𝙥𝙖𝙘𝙞𝙤 𝙥𝙖𝙧𝙖 𝙡𝙖 𝙘𝙤𝙣𝙫𝙞𝙫𝙞𝙖𝙡𝙞𝙩𝙚́”: En este episodio, Marta Pasamón, Managing Director de iProspect Spain y SANDRA U., Managing director en iProspect Madrid entrevistan a Ricardo Zafra Pérez, Head of Marketing Acceleration Southern Europe en Pernod Ricard, un referente en la industria publicitaria. Descubre sus inicios, proyectos clave y cómo el branded content se convierte en una estrategia poderosa para alcanzar el éxito. 🚀 ¿Te gustaría escuchar más? ¡Síguenos en “dentsu Talks”, nuestro canal en spotify para obtener ideas frescas y perspectivas exclusivas! 🎧 https://lnkd.in/dccNp7wm #dentsuTalks #RicardoZafra
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From immersive experiences to purpose-driven campaigns, the advertising industry is pushing boundaries. Download our Cannes Lions 2024 Rewind to learn more about the top trends discussed at Cannes Lions International Festival of Creativity this year: https://lnkd.in/eRXS3vSa
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#ENGAGEMENT | Rentrée pour tous à Courbevoie : dentsu France s’engage auprès de la ville de Courbevoie pour une grande action de solidarité. Pour la 8e année, dentsu France est fier d'avoir renouvelé son soutien à "Rentrée pour tous à Courbevoie", l'opération de distribution de cartables aux familles plus modestes pour alléger leur poste de dépenses de la rentrée scolaire prochaine. Plus de dix collaborateurs ont participé activement à la réussite de ce rendez-vous #solidaire distribuant 2000 cartables aux côtés de Arash Derambarsh, adjoint au Maire, Monsieur le Maire Jacques Kossowski, les sportifs parrains et tous les bénévoles engagés de Ville de Courbevoie. Cette #JournéeSolidaire s'inscrit dans les missions que s'est fixé le groupe #dentsuFrance en tant que société à mission et contribue au quotidien à l'#harmonie sociétale et environnementale. _ Merci à tous les collaborateurs impliquées : Christian Coquart Élisa Ennochi Coralie Lorandi Sarah Mouassil Nelson Almeida Sékou Diomandé Keisha Andréa Mackaya Jihene Chenebaux Vanessa Posada Ramirez Amel Aouida Caroline Pivert Julie Janin Tania Cadoret Laure PETTE LABICHE Leïla Hamaras Gregory Guyot-Dosson Lahzar Boukhalfa Stephane BELAIR Merci spécial à Keziah, notre super stagiaire de seconde en or;-) Charlyse LOUBASSA Merci Arash Derambarsh et son équipe Ville de Courbevoie #rse #actionsolidaire #engagement #societeamission #entrepriseàmission
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As we mark the gct graduation of our third cohort of Game Changers, celebrating them has become a tradition at dentsu! Over the years, gct has become one of the learning and development initiatives that dentsu delivers to drive our One dentsu vision and strategy. In the last 12 months, 624 participants from 45 markets have been Growing & Collaborating, driving both business and personal Transformation. Check out the stories from 5 of the 2023 gct participants and how they have Changed the Game! Join us in celebrating this years cohort, the power of development and our commitment to nurturing great talent within dentsu. Together we are innovating to impact! #GameChanger #gct #OneDentsu
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