Dennis Carringi’s Post

Here's my article on Gopuff’s product strategy! Explore how I've conducted thorough market research, mapped user journeys, and enhanced and recommended features to drive innovation and revenue in quick commerce. Dive into a detailed product teardown and see how strategic planning and data-driven insights have shaped my approach to user engagement and business growth. It’s a deep dive into my efforts to innovate and refine our offerings. Ideal for those keen on understanding product management and refining business strategies. Take a closer look and discover more about the evolving landscape of quick commerce! #ProductManagement #QuickCommerce #MarketResearch #ProductCase #FeatureEnhancement #Innovation #BusinessStrategy #ProductTeardown

In this interesting read (we missed in August) Jaskaran Sachdeva (over a decade of experience in marketplace product management, including Uber Fleet), discusses the unique challenges and strategies of PM in early-stage marketplace development emphasizing that marketplace product management, connecting demand and supply, requires a distinct approach, different from traditional product management. Key factors, he argues, for the success of a newly launched marketplace include building liquidity, kickstarting network effects, and ensuring sustainable unit economics. Overall, the role of a product manager in this phase is likened to walking a tightrope, requiring a balance between various factors for successful marketplace management. It is a nice practical read. #MARKETPLACES

Had a great session today at Shiprocket SHIVIR , talking about scaling brands to 10x among an elite panel. The focus of the discussion was to find what it takes to scale a consumer business 10x. I have been fortune to have a front row seat to see some great businesses scale up as client at Unicommerce . The key take aways were 1. Razor sharp focus on your product to build vertically for the first few years and later build horizontally 2. Build loyalty by ensuring a great post purchase experience 3. Constant innovation in today's competitive times to remain relevant, while being true to your core values 4. Always keep listening to customers !

The experimentation industry name-drops Airbnb as proof of experimentation excellence. When Airbnb CEO Brian Chesky spoke at Figma’s #config2023, many listeners took it to mean he was killing product management. What he actually said was a LOT more interesting. Airbnb combined its Product Management and Product Marketing Management roles to ensure its teams don’t become feature factories, shipping things that don’t add value. The person who develops the GTM strategy, marketing, and proposition is ALSO involved in developing the business model, pricing, and features.  MARKETING and PRODUCT-led growth are becoming one. This shift underscores the trends Kameleoon found in its latest research: 💕Feature experimentation is gaining popularity as 1) it's now easier for PMs to leverage experimentation without requiring so much engineering assistance and 2) PROVING a feature positively affects a company's KPI(s) is worth its weight in gold. 💰 Businesses that use feature testing to inform what to develop and ship are 270% more likely to grow significantly than businesses that don’t use feature testing. ⚫⚪ Kameleoon found that 49% of firms have invested significantly in feature experimentation in 2023, ADDING to their web experimentation capabilities (not swapping out). 🚀 Businesses that combine marketing and product growth strategies outperform those that don’t. 🆓If you want to learn more about winning growth strategies, feature experimentation, and what approaches leading companies like Airbnb are using, download this research report about how marketing and product teams are collaborating on experimentation for free >

How to Validate Your Business or Product Idea Before Launching with Narek Vardanyan, co-founder and CEO of TCF and Prelaunch #prelaunch #validation #productmarketing #ecommerce #kajmasterclass Khudania Ajay

Exploring Product Cannibalization? In our blog post, we delve into the concept of product cannibalization and its implications on business growth. Understanding how new offerings may compete with existing products is vital for strategic decision-making. Read the full article here: https://lnkd.in/eVBmu47x #ProductStrategy #Cannibalization #BusinessOptimization #MarketSuccess #ECommerce

🧠 Knowing how new product features affect key business metrics is not just helpful, it's essential. Join Kameleoon and Converteo for a Think Ahead session. We'll highlight why experimentation is crucial for product management professionals in today's competitive market. We'll discuss various methods to reduce risks while maximizing potential in product launches. These methods include: 🚩 feature flagging, 🛠️ progressive rollout, and 🎯 targeted delivery. Discover why top companies like Netflix, Amazon, Google, and Shopify run thousands of experiments each year. Can't join us live? No worries! Everyone who registers will receive the key takeaways and a session recording afterwards. 👉 https://lnkd.in/ecbUkd2q

Thank you, Yasmeen (Roxanne) Turayhi, for this brilliant and comprehensive guide on how to plan and execute an effective go-to-market (GTM) strategy. 🚀 We particularly appreciate your detailed breakdown of the 'What', 'Why', 'How', 'When', and 'Where' for product launches. 🎯 You've truly emphasised the importance of understanding the product, the market, and customer needs to achieve a successful launch. I'm curious, though, on how to tackle unforeseen challenges during the GTM process? 🤔 #GoToMarket #ProductLaunch Stephane Mardel Farid Haque Matthew Kang Holding 강마태 Zoe (Ziyue) LI Article Link: https://lnkd.in/dE-pN9vt

Excellent customer experiences are the cornerstone of sustainable growth. I've gleaned this insight from The Future of Product Management 2023 report by Product School and the enlightening Starting from Zero product case studies by Product Lessons. Kudos to Venture for Africa curating the latter piece in their monthly Product Managers' newsletter. In times of economic uncertainty, the winners are the best products. This rings especially true for visionary founders building SAAS and Marketplace platforms, where quality and density form the bedrock of any successful network. By embracing a focused, incremental approach, Product Managers have the power to create a world-shifting impact. The era of Product-Led Growth is here. #ProductManagement2023 #CustomerExperience

3 Timeless Strategies to Scale Your Digital Products 🚀 Consider these three approaches: 1. License your product 2. Offer a subscription model 3. Bundle with other services Find the core elements: 👉 Licensing 👉 Subscription 👉 Bundling Simplify: 1️⃣ License = Give permission 2️⃣ Subscription = Recurring payment 3️⃣ Bundling = Package deal Transformed strategies: ✅ License your product = Give permission for wider usage ✅ Offer a subscription model = Enable recurring payments ✅ Bundle with other services = Create package deals By simplifying your strategies, you make them more accessible, understandable, and actionable. What's your go-to strategy for scaling digital products? -------- P.S. 🌮 Taco Tuesday or 🍕 Pizza Friday? What's your pick? #DigitalProducts #Solopreneur #PassiveIncome