Let me tell you a story…
Having been in the social media management niche for a couple of years, I wanted more. I wanted to explore other roles where I can express the many skills I’ve acquired over time.
Turns out brand management encapsulates all I’ll be doing for now. Brand management entails a lot; it involves several roles infused in one.
One of the many roles we take on is supervising the delivery of every team responsible for birthing the plans of any brand into reality. So, we’re working with the graphic design team, video editors, social media managers, copywriters, voice-over artistes, digital marketers, media buyers, creative storytellers, etc., just to ensure excellent delivery for the brand we manage.
A brand manager’s roles include developing brand strategy, conducting market research, defining brand positioning, planning marketing campaigns, crafting consistent messaging, collaborating with product teams, monitoring brand performance, collaborating with different departments, handling crises, and maintaining brand guidelines for a cohesive brand experience.
This phase is quite stretching, and I’m glad to work, learn, and grow through this growth phase.
This is one out of the many stories I’ll be sharing as a brand manager.
So, you can call me an exceptional brand manager!
We perform the magic of converting your brand’s goals and dreams into reality.
This story just started and it will unfold in bits.
#estherilesanmi #brandmanger #brandmanager #mediaandcommunications #media
Interested