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Ralph Lauren is back for another year with Wimbledon. This partnership marks a significant moment in both the fashion and sports worlds, blending the rich heritage of Wimbledon with the iconic style of Ralph Lauren. How Brands Can Learn From this Collaboration: 1. Fashion Legacy of Wimbledon: - Wimbledon has always been more than just a tennis tournament; it’s a fashion event in its own right. Over the years, this has created a unique fashion culture that is both timeless and elegant. - Ralph Lauren’s style, characterized by classic and timeless pieces, aligns perfectly with Wimbledon. This collaboration enhances the tournament’s visual appeal, giving it a “fashion moment” that people get excited for each year! 2. Innovation x Tradition: - This collaboration is a fusion of Ralph Lauren’s innovative fashion and Wimbledon’s storied tradition. It’s not just about clothes; it’s about creating an experience that fans alike will remember. - Ralph Lauren’s involvement ensures that the elegance and sophistication of Wimbledon is maintained within the fashion industry. 3. Enhancing Event Experience: - Ralph Lauren is elevating the Wimbledon experience by introducing stylish and functional clothing, ensuring that every detail of the event reflects luxury and elegance. - Including fun moments like decorating their store in tennis attire, and putting a twist on their ice coffee cart is memorable to fans. This partnership sets a new benchmark for how luxury brands can seamlessly integrate with major sporting events. Ralph Lauren’s involvement goes beyond aesthetics, as they bring a touch of luxury to the world of sports, enhancing the overall spectator experience. 🏆🎾 🏆🎾🏆🎾 #RalphLauren #Wimbledon #LuxuryFashion #SportsAndStyle #BrandCollaboration #EleganceInSports

Thank you EMARKETER for featuring our panel discussion from The Lead Innovation Summit in your latest article. 💡 During the panel moderated by EMARKETER's Jeremy Goldman, our CMO, Kate Kenner Archibald and Urban Outfitters's Cyntia Leo discussed how Urban Outfitters utilizes their social data through Dash Hudson to build strong connections with their community which ultimately impacts their business. In case you missed it, EMARKETER summarizes the 3 strategies that Urban Outfitters implements to drive business growth through social: 📌 Put paid social dollars behind user-generated content 📌 Approach Instagram and TikTok differently 📌 Tap into niche creators and audiences Read the full article: https://lnkd.in/gd-szfMs #socialmediamarketing #theleadsummit

You’re invited! 🥂 Join us on Wednesday, July 17, 2024 with EMARKETER for an exclusive, invite-only networking event to discuss the latest trends, best practices and challenges in social media marketing. RSVP: https://lnkd.in/gpEud3wX

Meet our team at The Lead Innovation Summit 👋 Stop by the Innovation Village at our booth (#801) and grab an iced coffee with Kelsey Skinner, Emily Keller, Ainsley Nichols and Kate Kenner Archibald. See you tomorrow!

Social media updates you might have missed this week: 🗞 📲 Instagram CEO reiterates that sends are now a key focus ❌ TikTok implements restrictions on ads targeted at teens 📌 Pinterest launched board sharing to other social platforms, such as Instagram and TikTok. Links to the source articles in the comments 🔗 #socialmedianews #socialmediamarketing

How does the Golden State Warriors excel on TikTok with a 98% higher engagement rate compared to the average for sports brands? 🏀 The Golden State Warriors have mastered TikTok by sharing behind-the-scenes footage, player highlights, and engaging fan interactions. This authentic and entertaining content resonates with a young, sports-enthusiastic audience. 🏆 Here’s their winning strategy: 📹 Behind-the-Scenes Access: The Warriors provide a glimpse into the lives of their players and team activities, creating a deeper connection with fans. 🌟 Player Highlights: Showcasing the best moments of stars like Steph Curry keeps the content exciting and shareable. 📣 Fan Interactions: Engaging directly with fans through comments and challenges boosts community involvement. 🔗 Read more about the Golden State Warriors TikTok strategy in our Sports Industry Cross-Channel Benchmarks Report: https://lnkd.in/g9q9rPiY What’s your go-to strategy for engaging fans on TikTok? Share below! 👇 #SocialMedia #Marketing #DashHudson #TikTok #Engagement #GoldenStateWarriors

Which team in the sports industry is at the top of their game on Instagram and TikTok? 🏀 These sports industry leaders are outperforming the industry average by at least 200% on Instagram and 56% on TikTok with fan-centered content. 📈 Top Sports Industry Performers on TikTok: 📹 Golden State Warriors New York Yankees Los Angeles Lakers Top Sports Industry Performers on Instagram: 📸 ESPN College Football New England Patriots Los Angeles Dodgers 🔗 Download the full 2024 Cross-Channel Benchmarks Report to learn how to implement these industry-leading strategies. https://lnkd.in/g9q9rPiY #socialmediamarketing #socialmediamanager #sportsindustry

Makes us want a hot dog real bad Field Roast’s fun take on the viral Charli XCX brat album release is the perfect example of how social can fuel exceptional out-of-phone advertising. Read the article from ADWEEK linked below to learn more about how the team executed the hilarious bratwurst summer billboard. ⬇️

Join us for an insightful case study session at The Lead Summit in New York with Urban Outfitters and EMARKETER 💡 🗓 On Thursday July 11th at 10:05 AM, our very own CMO, Kate Kenner Archibald, will be taking the stage along with Head of Brand Marketing at Urban Outfitters, Cyntia Leo, and Sr Director, Marketing, Commerce, and Tech Briefings at EMARKETER, Jeremy Goldman. During our session you'll learn how Urban Outfitters has skillfully navigated the complexities of algorithm-driven social media platforms, achieving outstanding growth in meaningful engagement metrics. Will you be attending? Connect with our team Emily Keller, Ainsley Nichols, Kelsey Skinner, Paige Smithers and Kate Kenner Archibald over iced coffee at our booth ☕ 👋 #TheLeadSummit #socialmediamarketing #socialmediacasestudy

Team collaboration has never been easier 🎉 Streamline your content planning process from initial content creation to final approval all within Dash Hudson. 🌟 With Scheduler Approvals, you can eliminate the risk of publishing mistakes and schedule your posts with confidence. Never hear “Did you mean to post that?” ever again 🙂↔️ Learn more and schedule a demo: https://lnkd.in/gRXgWbUm #socialmediamanager #socialmediamarketing #socialmediatools