Criteo’s Post

Instead of unboxing beauty products, we're uncovering the latest #Commerce trends and #ConsumerInsights in our new State of Health & Beauty report.💄 Dive into the data here 🔗 https://bit.ly/3zhA4dI

Anticipating nearly $450 billion in health and beauty ecommerce sales by 2027, the post-pandemic era sets the stage for a new chapter in beauty. 💅 Our Beauty Report is your roadmap through this transformative landscape. 🚀 Uncover growth prospects, emerging trends and golden opportunities for beauty brands here 👉 https://lnkd.in/ehmp_gm7 #Ingenuity #beautytrends #beautyecommerce

Neilson recently reported 📈that "Less than 5% of marketing strategies target women over 50." As we come up to our next Future of Beauty event, Gen X: The Invisible Generation I keep coming back to this stat, it blows my mind 🤯🤯 Gen Xers saw a 50% increase in their net worth during the pandemic, higher than any generation, and are noted to spend significantly more than any other generation 💵💵💵 So why are they so neglected❓ Why are marketeers ignoring this cohort, are they believed to already have solid brand affiliations, are they perceived to be fuddy duddy *not my view, I am one 😂? 💬 How has your Health and Beauty brand approached Gen X, why do you think they have become The Invisible Generation? I'd love to hear from you, so pop your comment in the chat. 💬 And obviously sign up below😉as we unveil the importance of Gen X as high spenders in the Health and Beauty industry 👇🏽 #genx #researchreport #event #healthbrands #beautybrands #retailbrands

To stay current and resonate with an ever-changing consumer landscape, brands and retailers need on-going investment and a clear understanding of the consumer fueled by #data and #insights. However, it's essential to avoid generalizations and recognize the nuanced differences within various generations, steering clear of treating them as uniform groups. This made me chuckle- can you relate? #genz #beauty #marketing

💁🏻 Our FREE Health & Beauty Marketing Report is here 💁🏻 Are you wondering how the economic landscape has impacted the Health & Beauty industry in particular? And how can you use the state of the market, consumer behaviour and future outlook to inform your marketing strategy? 😍 Well, we have all the answers in our brand new Health & Beauty Marketing Report, covering a thorough overview of the market, the consumer and to reach them with our expert recommendations, exclusively in this report 💄 Don't miss out, download your free version now: https://buff.ly/3t9mfLl #HealthandBeauty #BeautyReport #FreeReport

MENA beauty marketers, want your brand to stand out? 💋💄 Discover five emerging consumer trends and three top tips to help you rise above the competition in a burgeoning industry. https://goo.gle/48vz7L3 #ThinkwithGoogle #marketing #beauty

With the state of the economy, consumers are looking for ways to adapt and save. This breakdown provides insights on the leading trends and strategies that brands should pursue in the changing market that speak to the state of the consumer today and tomorrow. Value, ingredients and dupes are the way forward. Follow for more Beauty Industry updates and trends. #beauty #beautyindustry #beautytrends #recruiting #beautyrecruiting #beautyrecruiters #premierexecutiverecruiting

Recent inflationary pressures are encouraging beauty consumers to seek alternatives amid rising costs of living. Private label is emerging as a clear winner in the competition to balance consumer needs for efficacy and affordability within beauty and personal care. 💡 Read all here: https://lnkd.in/eMXqPzJC #privatelabel #beauty #market #research #dataanalysis #budget #article #consumers #consumerbehavior

Unveil the challenges and opportunities in the most recent Smarter Perspective that make the beauty sector a truly unique playing field. Discover how shifting consumer preferences, market volatility, and regulatory changes are shaping the beauty landscape. Key takeaways: 💄 Adapting to evolving consumer demands. 📈 Strategies for success in a changing market. 🌟 Innovation and resilience in beauty. Article link - https://lnkd.in/gmpxWAg6 #beauty #beautyindustry #hilco #hilcostreambank #beautybusiness #market

Your health brand's failure to blend digital and physical could be costing you big time! We live in a world where your customers glide effortlessly between online browsing and in-store visits. If your health and wellness brand doesn't mirror this seamless transition, you might just miss out on connecting with your audience in meaningful ways. Remember, it's no longer about choosing between digital or physical—it's about merging them. For instance, imagine a customer checks out a supplement online and then picks it up in-store after consulting with a wellness expert. Or picture a scenario where someone tests a skincare product at your location, then orders it online with a subscription model for regular deliveries. Both strategies not only enhance the customer experience but also solidify your brand as a forward-thinking leader in the health and wellness industry. Are your online and offline efforts synced to support this dynamic customer journey? Let's discuss how we can make your brand the go-to choice, both online and offline! #HealthAndWellness #DigitalMarketing #CustomerExperience #RetailInnovation #BrandStrategy